Explore the Pediatricians Audience
Below you'll find more information about the Pediatricians audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Pediatricians audience.
INTERESTS
The Pediatricians audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pediatricians audience is Doctors.
| Interest | Composition | Index |
| Doctors | 29.25% | 21.16x |
| Primary Care Doctor Researchers | 29.95% | 20.61x |
| Food Allergies Researchers | 26.33% | 19.64x |
| Medical Science Researchers | 24.26% | 19.59x |
| Parents with Kids | 24.06% | 18.83x |
| Medical Consultation Researchers | 26.59% | 18.72x |
| Professional Medical Journal Readers | 23.31% | 18.70x |
| Foot Pain Sufferers | 23.11% | 18.29x |
| Baby Products Buyers | 26.32% | 18.15x |
| Supermarket Shoppers | 24.41% | 17.98x |
Composition Percentage:
The overlap percentage between the Pediatricians audience and the Interest attribute.
Index: A comparison of the Pediatricians audience to the internet population.
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APPAREL RETAILERS
The Pediatricians audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pediatricians audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.02% | 1.25x |
| Maurices | 0.02% | 1.18x |
| Express | 0.01% | 1.13x |
| Mens Wearhouse | 0.01% | 1.09x |
| Carhartt | 0.12% | 1.00x |
| Victoria's Secret | 0.01% | 0.98x |
| The Childrens Place | 0.01% | 0.94x |
| Journeys | 0.01% | 0.81x |
Composition Percentage:
The overlap percentage between the Pediatricians audience and the Location attribute.
Index: A comparison of the Pediatricians audience to the internet population.
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WEBSITES
The Pediatricians audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Pediatricians audience is medelabreastfeedingus.com.
| Website | Composition | Index |
| medelabreastfeedingus.com | 1.03% | 44.65x |
| healthychildren.org | 5.44% | 43.05x |
| cps.ca | 1.31% | 38.55x |
| aafp.org | 4.50% | 36.21x |
| acog.org | 1.37% | 36.02x |
| aap.org | 3.67% | 33.49x |
| nejm.org | 1.49% | 31.75x |
| jamanetwork.com | 2.94% | 30.79x |
| consultant360.com | 1.83% | 30.51x |
| kidshealth.org | 9.38% | 30.39x |
Composition Percentage:
The overlap percentage between the Pediatricians audience and the Web attribute.
Index: A comparison of the Pediatricians audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pediatricians audience is New Parents.
| Content Affinity | Composition | Index |
| New Parents | 5.38% | 18.92x |
| Healthcare - Doctors & Diagnosis | 2.33% | 15.49x |
| Parenting & Children's Activities | 1.62% | 15.25x |
| Child Development | 3.09% | 15.19x |
| Medical & Pharmaceutical Scholarship | 4.54% | 15.00x |
| Psychology & Social Work | 0.34% | 14.91x |
| Cardiac & Other Health Research | 0.56% | 14.45x |
| Canadian Healthcare | 1.27% | 13.84x |
| Arthritis & Bones | 0.89% | 13.62x |
| Homeschooling | 0.10% | 12.84x |
Composition Percentage:
The overlap percentage between the Pediatricians audience and the Content Affinity attribute.
Index: A comparison of the Pediatricians audience to the internet population.
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DEMOGRAPHICS
The Pediatricians audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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