Dstillery Audiences

PENN STATE NITTANY LIONS FANS

Audience Size: 2.3 Million Devices

Explore the Penn State Nittany Lions Fans Audience

Below you'll find more information about the Penn State Nittany Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Penn State Nittany Lions Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Penn State Nittany Lions Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Penn State Nittany Lions Fans audience is Republicans.

Interest Composition Index
Republicans 58.39% 73.27x
Philadelphia Trip Planners 38.68% 52.26x
Pittsburgh Steelers Fans 33.64% 46.91x
Cleveland Cavaliers Fans 29.57% 44.36x
Liberal News Readers 27.72% 44.09x
Tampa and St Petersburg Trip Planners 28.08% 41.39x
NFL Fans 27.69% 40.75x
Financial News Readers 24.99% 38.82x
Pittsburgh Penguins Fans 26.95% 38.82x
MLB Fans 25.39% 37.43x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Interest attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Penn State Nittany Lions Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Penn State Nittany Lions Fans audience is Club Monaco.

Location Composition Index
Club Monaco 0.03% 2.42x
The North Face 0.03% 1.92x
Gymboree 0.03% 1.71x
Brooks Brothers 0.05% 1.69x
Jos A. Bank Clothiers 0.38% 1.64x
Free People 0.03% 1.61x
Uniqlo 0.01% 1.45x
Gap 0.06% 1.42x
Michael Kors 0.02% 1.41x
Johnston and Murphy 0.12% 1.29x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Location attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Penn State Nittany Lions Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Penn State Nittany Lions Fans audience is piaa.org.

Website Composition Index
piaa.org 2.64% 120.00x
politicspa.com 1.06% 104.38x
lockhaven.com 1.59% 100.34x
statecollege.com 6.13% 97.04x
lewistownsentinel.com 1.28% 96.46x
cpbj.com 1.77% 95.81x
blackshoediaries.com 5.00% 92.66x
ldnews.com 2.95% 90.35x
visitcumberlandvalley.com 2.34% 89.99x
centredaily.com 10.37% 89.50x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Web attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Penn State Nittany Lions Fans audience is Central Pennsylvania Cluster.

Content Affinity Composition Index
Central Pennsylvania Cluster 56.28% 33.62x
Northeast Pennsylvania Cluster 30.81% 29.99x
Philadelphia Cluster 25.06% 23.81x
Pittsburgh News 33.72% 23.29x
New Jersey Travel Location Cluster 12.26% 22.28x
Lacrosse College Athletics 2.62% 22.27x
Mid-Atlantic Beaches 0.45% 20.93x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.28% 18.89x
Delaware Cluster 6.75% 18.54x
Assorted Topics (Viral Media, Paid Traffic) 9.60% 17.42x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Penn State Nittany Lions Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male