Explore the Penn State Nittany Lions Fans Audience
Below you'll find more information about the Penn State Nittany Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Penn State Nittany Lions Fans audience.
INTERESTS
The Penn State Nittany Lions Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Penn State Nittany Lions Fans audience is Philadelphia Trip Planners.
| Interest | Composition | Index |
| Philadelphia Trip Planners | 42.93% | 44.28x |
| Liberal News Readers | 38.25% | 43.27x |
| Cleveland Cavaliers Fans | 38.32% | 40.15x |
| Financial News Readers | 36.19% | 40.01x |
| Tampa and St Petersburg Trip Planners | 38.78% | 39.98x |
| Financial Business Intelligence Researchers | 35.33% | 38.43x |
| Boston Trip Planners | 33.15% | 37.73x |
| Cholesterol Researchers | 31.10% | 37.30x |
| TV Advertising Professionals | 33.75% | 36.65x |
| Olympic Sports Enthusiasts | 49.14% | 35.62x |
Composition Percentage:
The overlap percentage between the Penn State Nittany Lions Fans audience and the Interest attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
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APPAREL RETAILERS
The Penn State Nittany Lions Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Penn State Nittany Lions Fans audience is Gymboree.
| Location | Composition | Index |
| Gymboree | 0.01% | 1.36x |
| Zumiez | 0.01% | 1.32x |
| Dressbarn | 0.01% | 1.31x |
| Banana Republic | 0.01% | 1.24x |
| Mens Wearhouse | 0.01% | 1.22x |
| The Childrens Place | 0.02% | 1.14x |
| Express | 0.01% | 1.11x |
| Journeys | 0.02% | 1.07x |
| Aeropostale | 0.01% | 1.04x |
| Carhartt | 0.11% | 0.97x |
Composition Percentage:
The overlap percentage between the Penn State Nittany Lions Fans audience and the Location attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
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WEBSITES
The Penn State Nittany Lions Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Penn State Nittany Lions Fans audience is statecollege.com.
| Website | Composition | Index |
| statecollege.com | 1.41% | 73.92x |
| piaa.org | 1.23% | 60.13x |
| ldnews.com | 2.40% | 59.02x |
| victorybellrings.com | 1.16% | 58.10x |
| eveningsun.com | 2.04% | 56.70x |
| blackshoediaries.com | 4.61% | 56.53x |
| theburgnews.com | 1.02% | 54.05x |
| lockhaven.com | 2.15% | 53.32x |
| cardiachill.com | 1.13% | 52.57x |
| dkpittsburghsports.com | 4.69% | 52.53x |
Composition Percentage:
The overlap percentage between the Penn State Nittany Lions Fans audience and the Web attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Penn State Nittany Lions Fans audience is Northeast Pennsylvania Cluster.
| Content Affinity | Composition | Index |
| Northeast Pennsylvania Cluster | 30.55% | 28.88x |
| Central Pennsylvania Cluster | 68.19% | 24.70x |
| Lacrosse College Athletics | 0.48% | 24.61x |
| Virginia Athletics | 0.21% | 23.64x |
| Pittsburgh News | 57.12% | 21.73x |
| Philadelphia Cluster | 28.37% | 21.11x |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.05% | 21.02x |
| New Jersey Travel Location Cluster | 6.40% | 20.61x |
| Horse Racing | 0.89% | 20.00x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.15% | 19.50x |
Composition Percentage:
The overlap percentage between the Penn State Nittany Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
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DEMOGRAPHICS
The Penn State Nittany Lions Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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