Dstillery Audiences

PENN STATE NITTANY LIONS FANS

Audience Size: 3.3 Million Devices

Explore the Penn State Nittany Lions Fans Audience

Below you'll find more information about the Penn State Nittany Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Penn State Nittany Lions Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Penn State Nittany Lions Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Penn State Nittany Lions Fans audience is Republicans.

Interest Composition Index
Republicans 60.90% 43.99x
Philadelphia Trip Planners 41.83% 32.34x
Liberal News Readers 36.89% 29.27x
Cleveland Cavaliers Fans 37.89% 28.95x
Tampa and St Petersburg Trip Planners 34.99% 28.32x
Financial News Readers 34.21% 26.81x
Pittsburgh Steelers Fans 39.10% 26.34x
Olympic Sports Enthusiasts 45.81% 25.90x
NFL Fans 36.71% 25.86x
Financial Business Intelligence Researchers 33.34% 25.27x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Interest attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Penn State Nittany Lions Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Penn State Nittany Lions Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.76x
Journeys 0.01% 1.13x
Old Navy 0.01% 1.05x
Carhartt 0.11% 0.99x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Location attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Penn State Nittany Lions Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Penn State Nittany Lions Fans audience is statecollege.com.

Website Composition Index
statecollege.com 3.48% 58.83x
victorybellrings.com 1.78% 55.73x
visitcumberlandvalley.com 1.20% 53.97x
piaa.org 1.98% 50.50x
lewistownsentinel.com 1.34% 49.90x
blackshoediaries.com 5.89% 47.86x
centredaily.com 10.21% 46.95x
theprogressnews.com 1.33% 46.20x
lockhaven.com 2.29% 45.37x
ldnews.com 3.48% 45.10x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Web attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Penn State Nittany Lions Fans audience is Northeast Pennsylvania Cluster.

Content Affinity Composition Index
Northeast Pennsylvania Cluster 31.77% 24.48x
Central Pennsylvania Cluster 65.46% 22.32x
Lacrosse College Athletics 1.26% 21.04x
Pittsburgh News 48.37% 18.63x
Mid-Atlantic Beaches 0.29% 18.22x
Philadelphia Cluster 25.73% 18.00x
New Jersey Travel Location Cluster 8.82% 17.10x
Upstate New York State Athletics 0.18% 16.69x
Virginia Athletics 0.46% 16.67x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 16.64x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Penn State Nittany Lions Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male