Dstillery Audiences

PENN STATE NITTANY LIONS FANS

Audience Size: 2.3 Million Devices

Explore the Penn State Nittany Lions Fans Audience

Below you'll find more information about the Penn State Nittany Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Penn State Nittany Lions Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Penn State Nittany Lions Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Penn State Nittany Lions Fans audience is Republicans.

Interest Composition Index
Republicans 58.02% 35.27x
Philadelphia Trip Planners 38.43% 25.82x
Pittsburgh Steelers Fans 33.49% 23.92x
Cleveland Cavaliers Fans 29.36% 22.25x
Liberal News Readers 26.87% 22.24x
NFL Fans 27.69% 20.70x
Tampa and St Petersburg Trip Planners 27.03% 20.56x
Pittsburgh Penguins Fans 26.97% 19.64x
Financial News Readers 24.93% 19.20x
MLB Fans 26.09% 19.05x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Interest attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Penn State Nittany Lions Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Penn State Nittany Lions Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.27% 1.45x
Mens Wearhouse 0.28% 0.96x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Location attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Penn State Nittany Lions Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Penn State Nittany Lions Fans audience is piaa.org.

Website Composition Index
piaa.org 2.97% 120.35x
politicspa.com 1.19% 105.64x
lockhaven.com 1.67% 104.18x
lewistownsentinel.com 1.34% 100.05x
statecollege.com 6.19% 97.95x
visitcumberlandvalley.com 2.38% 95.41x
blackshoediaries.com 5.07% 95.34x
cpbj.com 1.99% 95.33x
victorybellrings.com 1.41% 94.21x
ldnews.com 3.00% 93.03x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Web attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Penn State Nittany Lions Fans audience is Central Pennsylvania Cluster.

Content Affinity Composition Index
Central Pennsylvania Cluster 52.72% 31.23x
Northeast Pennsylvania Cluster 29.36% 26.99x
Pittsburgh News 31.71% 21.24x
Philadelphia Cluster 24.84% 20.97x
New Jersey Travel Location Cluster 12.65% 19.15x
Lacrosse College Athletics 2.75% 18.84x
Delaware Cluster 6.27% 16.76x
Assorted Topics (Viral Media, Paid Traffic) 8.19% 15.99x
West Virginia News 6.29% 11.18x
Baltimore Cluster 22.74% 11.00x
Composition Percentage: The overlap percentage between the Penn State Nittany Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Penn State Nittany Lions Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Penn State Nittany Lions Fans audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male