Dstillery Audiences

PENNSYLVANIA COUNTY AND LOCAL FAIR VISITORS

Audience Size: 3.5 Million Devices

Explore the Pennsylvania County and Local Fair Visitors Audience

Below you'll find more information about the Pennsylvania County and Local Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Pennsylvania County and Local Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The Pennsylvania County and Local Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pennsylvania County and Local Fair Visitors audience is Penn State Nittany Lions Fans.

Interest Composition Index
Penn State Nittany Lions Fans 23.79% 20.29x
Renaissance Faire Visitors 24.81% 14.76x
Northeastern Voters 20.74% 12.72x
Mid-Range Grocery Shoppers 21.02% 12.44x
Philadelphia Trip Planners 12.37% 12.34x
Chocolate Lovers 16.77% 11.92x
Pittsburgh Penguins Fans 15.61% 11.67x
Ice Cream Shoppers 15.20% 11.38x
Pittsburgh Steelers Fans 14.01% 10.27x
Philadelphia Phillies Fans 15.76% 9.86x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Interest attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pennsylvania County and Local Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pennsylvania County and Local Fair Visitors audience is Talbots.

Location Composition Index
Talbots 0.02% 1.40x
American Eagle Outfitters 0.02% 1.05x
Hollister 0.01% 1.00x
Dressbarn 0.02% 0.99x
H&M 0.01% 0.98x
White House Black Market 0.02% 0.94x
The Childrens Place 0.02% 0.93x
Maurices 0.03% 0.92x
Carhartt 0.19% 0.91x
Aeropostale 0.01% 0.90x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Location attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pennsylvania County and Local Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pennsylvania County and Local Fair Visitors audience is buckslocalnews.com.

Website Composition Index
buckslocalnews.com 1.09% 39.06x
eveningsun.com 1.27% 38.31x
altoonamirror.com 2.26% 37.22x
wearecentralpa.com 12.32% 36.30x
gettysburgtimes.com 1.16% 35.69x
buckscountycouriertimes.com 6.36% 32.79x
ldnews.com 1.10% 30.57x
wjactv.com 6.24% 30.19x
ydr.com 11.18% 29.34x
yorkdispatch.com 4.09% 29.00x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Web attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pennsylvania County and Local Fair Visitors audience is Central Pennsylvania Cluster.

Content Affinity Composition Index
Central Pennsylvania Cluster 37.72% 13.31x
Networking Marketing 0.02% 13.00x
Northeast Pennsylvania Cluster 13.42% 12.39x
Philadelphia Cluster 15.87% 10.41x
Delaware Cluster 3.57% 9.34x
New Jersey Travel Location Cluster 2.71% 9.10x
Mid-Atlantic Beaches 0.03% 9.00x
Rural Living 0.02% 8.49x
Hobby Vehicles 0.17% 8.39x
Cheerleading 0.01% 7.43x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pennsylvania County and Local Fair Visitors audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female