Dstillery Audiences

PENNSYLVANIA COUNTY AND LOCAL FAIR VISITORS

Audience Size: 3.5 Million Devices

Explore the Pennsylvania County and Local Fair Visitors Audience

Below you'll find more information about the Pennsylvania County and Local Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Pennsylvania County and Local Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The Pennsylvania County and Local Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pennsylvania County and Local Fair Visitors audience is Penn State Nittany Lions Fans.

Interest Composition Index
Penn State Nittany Lions Fans 26.46% 19.90x
Renaissance Faire Visitors 26.24% 14.37x
Northeastern Voters 23.47% 12.44x
Mid-Range Grocery Shoppers 21.71% 12.00x
Pittsburgh Penguins Fans 17.38% 11.89x
Philadelphia Trip Planners 13.58% 11.72x
Chocolate Lovers 18.75% 11.36x
Ice Cream Shoppers 16.39% 11.34x
Pittsburgh Steelers Fans 15.32% 10.24x
Pittsburgh Pirates Fans 16.02% 9.74x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Interest attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pennsylvania County and Local Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pennsylvania County and Local Fair Visitors audience is White House Black Market.

Location Composition Index
White House Black Market 0.02% 1.17x
Chicos 0.02% 1.02x
The Childrens Place 0.02% 1.02x
Mens Wearhouse 0.02% 0.98x
Dressbarn 0.01% 0.94x
American Eagle Outfitters 0.01% 0.94x
Carhartt 0.15% 0.90x
Old Navy 0.02% 0.80x
LOFT 0.01% 0.80x
Journeys 0.02% 0.78x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Location attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pennsylvania County and Local Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pennsylvania County and Local Fair Visitors audience is buckslocalnews.com.

Website Composition Index
buckslocalnews.com 1.29% 38.65x
wearecentralpa.com 12.38% 38.35x
eveningsun.com 1.19% 37.72x
altoonamirror.com 2.27% 36.18x
gettysburgtimes.com 1.31% 34.82x
buckscountycouriertimes.com 5.79% 33.84x
yorkdispatch.com 3.96% 32.56x
theintell.com 1.46% 31.40x
wjactv.com 6.69% 30.27x
ydr.com 12.00% 30.06x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Web attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pennsylvania County and Local Fair Visitors audience is Northeast Pennsylvania Cluster.

Content Affinity Composition Index
Northeast Pennsylvania Cluster 15.26% 13.38x
Central Pennsylvania Cluster 41.74% 13.26x
Philadelphia Cluster 17.25% 10.81x
Delaware Cluster 3.96% 10.42x
Mid-Atlantic Beaches 0.05% 9.89x
New Jersey Travel Location Cluster 3.05% 9.87x
South Carolina Beach Travel 0.07% 9.74x
Hobby Vehicles 0.24% 8.59x
Homeschooling 0.02% 8.15x
Concert Posters 0.02% 8.15x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pennsylvania County and Local Fair Visitors audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female