Dstillery Audiences

PENNSYLVANIA COUNTY AND LOCAL FAIR VISITORS

Audience Size: 2.2 Million Devices

Explore the Pennsylvania County and Local Fair Visitors Audience

Below you'll find more information about the Pennsylvania County and Local Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Pennsylvania County and Local Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The Pennsylvania County and Local Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pennsylvania County and Local Fair Visitors audience is Penn State Nittany Lions Fans.

Interest Composition Index
Penn State Nittany Lions Fans 25.18% 27.73x
Philadelphia Trip Planners 19.10% 19.81x
Renaissance Faire Visitors 25.42% 18.93x
Ice Cream Shoppers 16.42% 13.37x
Chocolate Lovers 18.29% 13.20x
Washington DC Trip Planners 7.95% 12.75x
Pittsburgh Penguins Fans 15.60% 12.38x
Northeastern Voters 23.95% 12.15x
Pizza Lovers 11.37% 11.84x
Mid-Range Grocery Shoppers 24.20% 11.27x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Interest attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pennsylvania County and Local Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pennsylvania County and Local Fair Visitors audience is Gap.

Location Composition Index
Gap 0.02% 2.36x
American Eagle Outfitters 0.03% 2.25x
H&M 0.02% 1.65x
Talbots 0.01% 1.59x
Patagonia 0.01% 1.23x
Maurices 0.03% 1.02x
Zumiez 0.01% 0.86x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Location attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pennsylvania County and Local Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pennsylvania County and Local Fair Visitors audience is wearecentralpa.com.

Website Composition Index
wearecentralpa.com 7.36% 49.81x
altoonamirror.com 2.41% 43.79x
cumberlink.com 1.37% 41.32x
wjactv.com 6.07% 39.77x
fox43.com 10.14% 38.42x
ydr.com 7.76% 36.26x
yorkdispatch.com 3.17% 35.50x
local21news.com 4.83% 35.38x
paweatheraction.com 1.25% 34.40x
tribdem.com 3.67% 33.79x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Web attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pennsylvania County and Local Fair Visitors audience is Central Pennsylvania Cluster.

Content Affinity Composition Index
Central Pennsylvania Cluster 38.16% 18.18x
Northeast Pennsylvania Cluster 12.53% 13.76x
Philadelphia Cluster 12.33% 11.85x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.29% 11.29x
Hobby Vehicles 0.11% 10.53x
New Jersey Travel Location Cluster 2.14% 10.45x
Delaware Cluster 2.66% 8.84x
Pittsburgh News 13.78% 8.54x
Motorsports 0.17% 8.36x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.03% 7.76x
Composition Percentage: The overlap percentage between the Pennsylvania County and Local Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the Pennsylvania County and Local Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pennsylvania County and Local Fair Visitors audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female