Dstillery Audiences

PERSONAL STOCK PORTFOLIO MANAGERS

Audience Size: 4.9 Million Devices

Explore the Personal Stock Portfolio Managers Audience

Below you'll find more information about the Personal Stock Portfolio Managers audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Personal Stock Portfolio Managers audience.

Dstillery Crafted Audiences

INTERESTS

The Personal Stock Portfolio Managers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personal Stock Portfolio Managers audience is Financial News Readers.

Interest Composition Index
Financial News Readers 35.93% 28.89x
Finance Continuing Education Researchers 43.70% 27.95x
Financial Investors 78.12% 24.24x
Financial Business Intelligence Researchers 29.91% 23.60x
Market Intelligence Researchers 33.71% 23.47x
Liberal News Readers 27.45% 23.28x
Online Investors 35.89% 23.22x
Cholesterol Researchers 28.19% 21.29x
Men's Clothing Shoppers 31.37% 21.15x
Readers of Bengali Content 28.73% 21.06x
Composition Percentage: The overlap percentage between the Personal Stock Portfolio Managers audience and the Interest attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personal Stock Portfolio Managers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personal Stock Portfolio Managers audience is Everlane.

Location Composition Index
Everlane 0.00% 2.24x
Urban Outfitters 0.04% 1.37x
Saint Laurent Paris 0.01% 1.36x
Joe's Jeans 0.00% 1.32x
Lorna Jane 0.01% 1.31x
LOFT 0.04% 1.30x
Armani 0.02% 1.30x
Talbots 0.05% 1.29x
REI 0.02% 1.29x
The North Face 0.02% 1.28x
Composition Percentage: The overlap percentage between the Personal Stock Portfolio Managers audience and the Location attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personal Stock Portfolio Managers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personal Stock Portfolio Managers audience is thismatter.com.

Website Composition Index
thismatter.com 1.05% 51.23x
cboe.com 1.34% 49.75x
morningstar.com 4.57% 48.45x
investorplace.com 7.55% 47.93x
etf.com 2.31% 46.98x
theoptionsguide.com 1.03% 44.81x
themerkle.com 1.09% 44.14x
proshares.com 1.51% 43.91x
dealbreaker.com 1.30% 41.69x
savingforcollege.com 1.15% 41.48x
Composition Percentage: The overlap percentage between the Personal Stock Portfolio Managers audience and the Web attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personal Stock Portfolio Managers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 3.15% 17.82x
Personal Finance Researchers 13.06% 17.29x
Personal Investment & Advisor Researchers 19.31% 17.02x
Retail Industry News 1.72% 13.96x
Franchising 0.46% 12.69x
Business News & Information Readers 11.31% 12.27x
Accounting 9.11% 12.07x
Stock Market Investing Researchers 58.99% 11.97x
Startup Investment 8.26% 11.91x
Cars, Travel & Food 0.99% 11.90x
Composition Percentage: The overlap percentage between the Personal Stock Portfolio Managers audience and the Content Affinity attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personal Stock Portfolio Managers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male