Explore the Personal Stock Portfolio Managers Audience
Below you'll find more information about the Personal Stock Portfolio Managers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Personal Stock Portfolio Managers audience.
INTERESTS
The Personal Stock Portfolio Managers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Personal Stock Portfolio Managers audience is Financial News Readers.
| Interest | Composition | Index |
| Financial News Readers | 52.84% | 88.02x |
| Finance Continuing Education Researchers | 63.99% | 78.71x |
| Market Intelligence Researchers | 47.23% | 69.86x |
| Financial Business Intelligence Researchers | 43.38% | 67.15x |
| Financial Investors | 90.87% | 60.89x |
| Online Investors | 46.47% | 60.29x |
| Liberal News Readers | 36.22% | 60.16x |
| Men's Clothing Shoppers | 40.53% | 59.41x |
| Tax Filers | 41.11% | 57.82x |
| Personal Investment Researchers | 43.91% | 55.89x |
Composition Percentage:
The overlap percentage between the Personal Stock Portfolio Managers audience and the Interest attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
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APPAREL RETAILERS
The Personal Stock Portfolio Managers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Personal Stock Portfolio Managers audience is Bonobos.
| Location | Composition | Index |
| Bonobos | 0.11% | 1.76x |
| Supreme | 0.02% | 1.73x |
| Jos A. Bank Clothiers | 0.45% | 1.73x |
| Armani | 0.04% | 1.48x |
| Mens Wearhouse | 0.60% | 1.39x |
| Free People | 0.03% | 1.35x |
| Urban Outfitters | 0.07% | 1.35x |
| Intermix | 0.01% | 1.32x |
| White House Black Market | 0.33% | 1.32x |
| Johnston and Murphy | 0.34% | 1.31x |
Composition Percentage:
The overlap percentage between the Personal Stock Portfolio Managers audience and the Location attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
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WEBSITES
The Personal Stock Portfolio Managers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Personal Stock Portfolio Managers audience is etf.com.
| Website | Composition | Index |
| etf.com | 2.03% | 65.13x |
| proshares.com | 1.39% | 61.16x |
| cboe.com | 1.19% | 55.17x |
| spindices.com | 1.81% | 54.76x |
| investorplace.com | 5.94% | 53.97x |
| irahelp.com | 1.41% | 53.22x |
| fa-mag.com | 1.93% | 50.71x |
| 4-traders.com | 1.74% | 50.54x |
| theoptionsguide.com | 1.32% | 48.52x |
| morningstar.com | 4.61% | 48.16x |
Composition Percentage:
The overlap percentage between the Personal Stock Portfolio Managers audience and the Web attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Personal Stock Portfolio Managers audience is Personal Investment & Advisor Researchers.
| Content Affinity | Composition | Index |
| Personal Investment & Advisor Researchers | 27.84% | 37.30x |
| Personal Finance Researchers | 21.02% | 36.47x |
| Institutional Investing | 5.63% | 34.19x |
| Retail Industry News | 3.02% | 26.11x |
| Franchising | 0.70% | 24.00x |
| Cars, Travel & Food | 0.84% | 23.55x |
| Accounting | 12.55% | 23.15x |
| Environmentally Friendly Cars | 0.17% | 23.05x |
| Business News & Information Readers | 17.66% | 21.86x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.16% | 21.49x |
Composition Percentage:
The overlap percentage between the Personal Stock Portfolio Managers audience and the Content Affinity attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
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DEMOGRAPHICS
The Personal Stock Portfolio Managers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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