Dstillery Audiences

PERSONAL STOCK PORTFOLIO MANAGERS

Audience Size: 2.7 Million Devices

Explore the Personal Stock Portfolio Managers Audience

Below you'll find more information about the Personal Stock Portfolio Managers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Personal Stock Portfolio Managers audience.

Dstillery Crafted Audiences

INTERESTS

The Personal Stock Portfolio Managers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personal Stock Portfolio Managers audience is Financial News Readers.

Interest Composition Index
Financial News Readers 52.84% 88.02x
Finance Continuing Education Researchers 63.99% 78.71x
Market Intelligence Researchers 47.23% 69.86x
Financial Business Intelligence Researchers 43.38% 67.15x
Financial Investors 90.87% 60.89x
Online Investors 46.47% 60.29x
Liberal News Readers 36.22% 60.16x
Men's Clothing Shoppers 40.53% 59.41x
Tax Filers 41.11% 57.82x
Personal Investment Researchers 43.91% 55.89x
Composition Percentage: The overlap percentage between the Personal Stock Portfolio Managers audience and the Interest attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personal Stock Portfolio Managers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personal Stock Portfolio Managers audience is Bonobos.

Location Composition Index
Bonobos 0.11% 1.76x
Supreme 0.02% 1.73x
Jos A. Bank Clothiers 0.45% 1.73x
Armani 0.04% 1.48x
Mens Wearhouse 0.60% 1.39x
Free People 0.03% 1.35x
Urban Outfitters 0.07% 1.35x
Intermix 0.01% 1.32x
White House Black Market 0.33% 1.32x
Johnston and Murphy 0.34% 1.31x
Composition Percentage: The overlap percentage between the Personal Stock Portfolio Managers audience and the Location attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personal Stock Portfolio Managers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personal Stock Portfolio Managers audience is etf.com.

Website Composition Index
etf.com 2.03% 65.13x
proshares.com 1.39% 61.16x
cboe.com 1.19% 55.17x
spindices.com 1.81% 54.76x
investorplace.com 5.94% 53.97x
irahelp.com 1.41% 53.22x
fa-mag.com 1.93% 50.71x
4-traders.com 1.74% 50.54x
theoptionsguide.com 1.32% 48.52x
morningstar.com 4.61% 48.16x
Composition Percentage: The overlap percentage between the Personal Stock Portfolio Managers audience and the Web attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personal Stock Portfolio Managers audience is Personal Investment & Advisor Researchers.

Content Affinity Composition Index
Personal Investment & Advisor Researchers 27.84% 37.30x
Personal Finance Researchers 21.02% 36.47x
Institutional Investing 5.63% 34.19x
Retail Industry News 3.02% 26.11x
Franchising 0.70% 24.00x
Cars, Travel & Food 0.84% 23.55x
Accounting 12.55% 23.15x
Environmentally Friendly Cars 0.17% 23.05x
Business News & Information Readers 17.66% 21.86x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.16% 21.49x
Composition Percentage: The overlap percentage between the Personal Stock Portfolio Managers audience and the Content Affinity attribute.
Index: A comparison of the Personal Stock Portfolio Managers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personal Stock Portfolio Managers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male