Dstillery Audiences

PERSONALIZED GIFT SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Personalized Gift Shoppers Audience

Below you'll find more information about the Personalized Gift Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Personalized Gift Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Personalized Gift Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personalized Gift Shoppers audience is Gift Givers.

Interest Composition Index
Gift Givers 16.43% 24.54x
Wedding Content Readers 9.77% 21.04x
Photo Memory Makers 12.06% 17.17x
Mother's Day Celebrators 20.77% 17.13x
Wedding Registrants 11.30% 16.89x
Holiday Gift Shoppers 14.19% 16.66x
COVID Symptoms Researchers 4.03% 16.65x
Brides & Wedding Planners 15.00% 16.35x
Budget Grocery Shoppers 9.83% 16.21x
Sleepwear Shoppers 19.40% 16.20x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Interest attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personalized Gift Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personalized Gift Shoppers audience is LOFT.

Location Composition Index
LOFT 0.01% 1.59x
Buckle 0.02% 1.28x
Maurices 0.04% 1.27x
Gymboree 0.03% 1.21x
Chicos 0.01% 1.19x
Patagonia 0.01% 1.14x
Express 0.02% 1.13x
Zumiez 0.03% 1.13x
Journeys 0.02% 0.99x
White House Black Market 0.01% 0.99x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Location attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personalized Gift Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personalized Gift Shoppers audience is marleylilly.com.

Website Composition Index
marleylilly.com 4.66% 50.86x
tablespoon.com 1.06% 15.41x
ideapod.com 1.58% 14.55x
familyvacationcritic.com 1.40% 12.95x
astrology-zodiac-signs.com 4.00% 12.93x
sunsigns.org 1.22% 12.75x
weddingforward.com 3.02% 12.11x
americanpregnancy.org 1.82% 12.06x
theknot.com 8.52% 11.87x
hernorm.com 1.22% 11.86x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Web attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personalized Gift Shoppers audience is Unique & Personalized Fashion.

Content Affinity Composition Index
Unique & Personalized Fashion 0.24% 17.03x
Bridal Fashion 0.05% 12.89x
Wedding Planning 3.36% 8.07x
Teen Hair 0.27% 7.29x
Numerology & Astrology 0.04% 6.69x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.07% 6.46x
Dating & Relationships 3.23% 6.28x
South Carolina Travel 0.02% 6.19x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 0.01% 5.80x
Chain Restaurants 1.68% 5.71x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personalized Gift Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female