Dstillery Audiences

PERSONALIZED GIFT SHOPPERS

Audience Size: 3.3 Million Devices

Explore the Personalized Gift Shoppers Audience

Below you'll find more information about the Personalized Gift Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Personalized Gift Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Personalized Gift Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personalized Gift Shoppers audience is Gift Givers.

Interest Composition Index
Gift Givers 30.49% 23.97x
Mother's Day Celebrators 17.33% 20.08x
Wedding Content Readers 20.35% 19.60x
Budget Grocery Shoppers 20.06% 18.76x
Holiday Gift Shoppers 15.40% 18.41x
Big Box Shoppers 22.99% 18.29x
Womens Subscription Box Shoppers 24.41% 18.15x
Dance Clothing Shoppers 29.14% 18.03x
Fathers Day Celebrators 14.85% 17.81x
Bargain Shopping Researchers 16.85% 17.81x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Interest attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personalized Gift Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personalized Gift Shoppers audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.03% 1.33x
Gap 0.03% 1.30x
Aeropostale 0.03% 1.28x
Eddie Bauer 0.02% 1.27x
Express 0.03% 1.27x
Dressbarn 0.03% 1.26x
Mens Wearhouse 0.05% 1.24x
Coach 0.01% 1.24x
Old Navy 0.06% 1.23x
Maurices 0.06% 1.22x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Location attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personalized Gift Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personalized Gift Shoppers audience is marleylilly.com.

Website Composition Index
marleylilly.com 5.79% 49.92x
dollartree.com 1.09% 22.50x
partycity.com 10.02% 18.79x
apracticalwedding.com 1.53% 17.38x
lifehacks.io 1.53% 17.12x
bestblackfriday.com 2.33% 16.77x
petmd.com 1.09% 16.02x
petsuppliesplus.com 1.53% 15.78x
tatring.com 1.13% 15.74x
frequent-ads.com 2.61% 15.73x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Web attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personalized Gift Shoppers audience is Beach & Intimate Wear.

Content Affinity Composition Index
Beach & Intimate Wear 0.04% 21.12x
Unique & Personalized Fashion 0.58% 19.49x
Christian Music 0.03% 19.21x
Party Suppliers 0.09% 19.15x
Custom Gifts 0.08% 17.31x
Fashion & Retail 0.24% 16.81x
Women Shoppers 0.40% 12.49x
Cub & Girl Scouts 0.02% 11.61x
Vaping 0.05% 11.54x
Bridal Fashion 0.17% 11.20x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personalized Gift Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female