Dstillery Audiences

PERSONALIZED GIFT SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Personalized Gift Shoppers Audience

Below you'll find more information about the Personalized Gift Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Personalized Gift Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Personalized Gift Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personalized Gift Shoppers audience is Gift Givers.

Interest Composition Index
Gift Givers 39.38% 22.85x
Big Box Shoppers 34.57% 19.06x
Dance Clothing Shoppers 37.26% 18.99x
Sleepwear Shoppers 40.14% 18.22x
Animal Rights Researchers 30.11% 17.91x
Budget Grocery Shoppers 30.28% 17.73x
Bargain Shopping Researchers 27.42% 17.47x
Patriotic Party Decoration Shoppers 32.89% 17.43x
Orlando Activities Researchers 25.97% 17.25x
Womens Subscription Box Shoppers 30.02% 17.20x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Interest attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personalized Gift Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personalized Gift Shoppers audience is Buckle.

Location Composition Index
Buckle 0.01% 1.43x
White House Black Market 0.01% 1.35x
Victoria's Secret 0.02% 1.35x
American Eagle Outfitters 0.01% 1.29x
Journeys 0.02% 1.23x
Maurices 0.02% 1.18x
Carhartt 0.19% 1.15x
Old Navy 0.02% 1.13x
The Childrens Place 0.01% 1.09x
Express 0.01% 1.02x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Location attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personalized Gift Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personalized Gift Shoppers audience is jeulia.com.

Website Composition Index
jeulia.com 2.32% 29.42x
marleylilly.com 3.13% 28.33x
journeys.com 1.60% 27.61x
rosewholesale.com 1.18% 25.37x
milanoo.com 1.22% 24.37x
sallybeauty.com 3.36% 24.21x
tbdress.com 5.29% 23.86x
burlington.com 2.12% 23.75x
shindigz.com 2.35% 23.70x
lovelywholesale.com 2.79% 23.52x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Web attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personalized Gift Shoppers audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.44% 17.70x
Quinceanera Planning 0.03% 16.84x
Men's Fashion Shopping 0.10% 16.00x
Party Suppliers 3.23% 15.92x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.03% 15.76x
Costumes 0.15% 14.64x
Toys Shopping 1.45% 13.67x
Fashion & Retail 5.65% 13.26x
Custom Gifts 1.19% 13.24x
Rural Living 0.02% 13.10x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personalized Gift Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female