Dstillery Audiences

PERSONALIZED GIFT SHOPPERS

Audience Size: 4.3 Million Devices

Explore the Personalized Gift Shoppers Audience

Below you'll find more information about the Personalized Gift Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Personalized Gift Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Personalized Gift Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personalized Gift Shoppers audience is Gift Givers.

Interest Composition Index
Gift Givers 39.42% 25.20x
Dance Clothing Shoppers 37.76% 21.37x
Sleepwear Shoppers 42.55% 21.31x
Big Box Shoppers 31.97% 21.18x
Patriotic Party Decoration Shoppers 31.82% 20.29x
Bargain Shopping Researchers 26.90% 20.07x
Orlando Activities Researchers 26.06% 19.67x
Animal Rights Researchers 31.33% 19.37x
Budget Grocery Shoppers 26.79% 19.18x
Womens Subscription Box Shoppers 30.90% 19.10x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Interest attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personalized Gift Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personalized Gift Shoppers audience is Maurices.

Location Composition Index
Maurices 0.02% 1.41x
Mens Wearhouse 0.02% 1.34x
Express 0.01% 1.33x
Old Navy 0.02% 1.31x
The Childrens Place 0.01% 1.29x
Chicos 0.01% 1.25x
Victoria's Secret 0.01% 1.20x
Dressbarn 0.01% 1.20x
Carhartt 0.21% 1.16x
Journeys 0.01% 1.15x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Location attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personalized Gift Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personalized Gift Shoppers audience is rue21.com.

Website Composition Index
rue21.com 1.21% 32.98x
marleylilly.com 2.82% 29.34x
jeulia.com 2.65% 28.93x
journeys.com 2.09% 28.75x
tidebuy.com 1.14% 26.12x
rosewholesale.com 1.48% 25.79x
petclassifieds.us 1.09% 25.47x
sallybeauty.com 4.22% 25.17x
tillys.com 1.06% 24.89x
pandora.net 1.31% 24.83x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Web attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personalized Gift Shoppers audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.62% 19.58x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.07% 18.21x
Rural Living 0.03% 17.62x
Party Suppliers 4.12% 16.70x
Toys Shopping 1.70% 15.12x
Quinceanera Planning 0.03% 15.08x
Costumes 0.19% 14.97x
Beach & Intimate Wear 0.27% 14.37x
Hair & Beauty 1.07% 13.72x
Unique & Personalized Fashion 1.36% 13.61x
Composition Percentage: The overlap percentage between the Personalized Gift Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Personalized Gift Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personalized Gift Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female