Dstillery Audiences

PET HEALTH AND NUTRITION RESEARCHERS

Audience Size: 2.5 Million Devices

Explore the Pet Health and Nutrition Researchers Audience

Below you'll find more information about the Pet Health and Nutrition Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Pet Health and Nutrition Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Health and Nutrition Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Health and Nutrition Researchers audience is Pet Medication Shoppers.

Interest Composition Index
Pet Medication Shoppers 63.35% 48.18x
Puppy and Dog Adopters 57.02% 46.54x
Dog Lovers 46.08% 45.51x
Pet Lovers 49.86% 43.09x
Dog Breed Researchers 55.30% 39.93x
Veterinarians 46.74% 36.55x
Bird and Parrot Lovers 46.37% 34.96x
Animal Rights Researchers 45.54% 34.66x
Puppy & Kitten Owners 51.83% 34.25x
Ocean Activists 31.59% 33.09x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Interest attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Health and Nutrition Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Health and Nutrition Researchers audience is J. Crew.

Location Composition Index
J. Crew 0.02% 1.57x
Eddie Bauer 0.01% 1.41x
Dressbarn 0.02% 1.39x
Aeropostale 0.02% 1.38x
Gap 0.02% 1.26x
Old Navy 0.04% 1.25x
Carhartt 0.28% 1.23x
Lane Bryant 0.02% 1.15x
Zumiez 0.02% 1.14x
Michael Kors 0.01% 1.13x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Location attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pet Health and Nutrition Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pet Health and Nutrition Researchers audience is pethealthnetwork.com.

Website Composition Index
pethealthnetwork.com 1.46% 67.72x
petmd.com 3.86% 52.72x
dogingtonpost.com 1.10% 47.34x
veterinarypracticenews.com 1.29% 47.34x
thelabradorforum.com 1.46% 46.69x
dogforums.com 3.32% 44.65x
catster.com 8.73% 43.04x
dogforum.com 2.14% 42.90x
fidosavvy.com 1.59% 42.62x
keepthetailwagging.com 1.54% 42.28x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Web attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Health and Nutrition Researchers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 0.83% 33.53x
Pet Forums 5.43% 33.41x
Exotic Pets 1.91% 21.51x
Pet Cluster 71.17% 19.12x
Disease Cluster 0.06% 18.67x
Canada Shopping - General Commerce 0.20% 18.62x
Hair & Beauty 0.05% 18.62x
Bird Watching 0.14% 17.99x
Reproductive Health 0.10% 17.09x
Canada Shopping - Kitchenware 0.43% 16.25x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Content Affinity attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Health and Nutrition Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female