Dstillery Audiences

PET HEALTH AND NUTRITION RESEARCHERS

Audience Size: 1.6 Million Devices

Explore the Pet Health and Nutrition Researchers Audience

Below you'll find more information about the Pet Health and Nutrition Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Pet Health and Nutrition Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Health and Nutrition Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Health and Nutrition Researchers audience is Pet Medication Shoppers.

Interest Composition Index
Pet Medication Shoppers 63.97% 50.61x
Puppy and Dog Adopters 59.20% 47.92x
Dog Lovers 48.78% 46.22x
Pet Lovers 52.62% 44.42x
Dog Breed Researchers 56.59% 43.68x
Veterinarians 50.56% 38.02x
Animal Rights Researchers 49.28% 37.92x
Pet Owners 54.27% 37.33x
Foot Pain Sufferers 36.75% 35.51x
Puppy & Kitten Owners 49.72% 34.80x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Interest attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Health and Nutrition Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Health and Nutrition Researchers audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.30x
Carhartt 0.09% 1.30x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Location attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pet Health and Nutrition Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pet Health and Nutrition Researchers audience is pethealthnetwork.com.

Website Composition Index
pethealthnetwork.com 4.97% 66.82x
thehonestkitchen.com 1.05% 63.52x
yourpurebredpuppy.com 1.31% 56.17x
petmd.com 16.60% 51.51x
wwwallaboutcats.com 1.13% 48.28x
vetinfo.com 3.14% 47.52x
bringfido.com 1.98% 45.54x
thelabradorforum.com 1.43% 44.54x
humanesociety.org 2.82% 43.54x
catological.com 3.54% 42.47x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Web attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Health and Nutrition Researchers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 2.05% 33.93x
Pet Forums 5.13% 32.67x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.17% 22.69x
Bird Watching 0.32% 21.47x
Exotic Pets 2.20% 21.20x
Pet Cluster 76.65% 20.99x
Hipster Clothing 0.08% 20.83x
Tattoos & Costumes 0.07% 19.96x
Arthritis & Bones 0.77% 19.55x
Hair & Beauty 0.28% 19.46x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Content Affinity attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Health and Nutrition Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female