Dstillery Audiences

PET HEALTH AND NUTRITION RESEARCHERS

Audience Size: 2.3 Million Devices

Explore the Pet Health and Nutrition Researchers Audience

Below you'll find more information about the Pet Health and Nutrition Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Pet Health and Nutrition Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Health and Nutrition Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Health and Nutrition Researchers audience is Pet Medication Shoppers.

Interest Composition Index
Pet Medication Shoppers 61.30% 44.90x
Puppy and Dog Adopters 57.89% 41.25x
Dog Lovers 46.91% 40.84x
Pet Lovers 50.65% 38.84x
Dog Breed Researchers 54.63% 37.90x
Veterinarians 47.14% 33.12x
Pet Owners 51.93% 32.66x
Puppy & Kitten Owners 48.91% 31.78x
Animal Rights Researchers 47.03% 31.52x
Ocean Activists 33.79% 29.87x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Interest attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Health and Nutrition Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Health and Nutrition Researchers audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.70x
Carhartt 0.07% 1.19x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Location attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pet Health and Nutrition Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pet Health and Nutrition Researchers audience is pethealthnetwork.com.

Website Composition Index
pethealthnetwork.com 2.66% 69.56x
petmd.com 8.87% 53.84x
vetinfo.com 2.73% 46.88x
thelabradorforum.com 1.66% 46.31x
dogingtonpost.com 1.78% 45.64x
kittenlady.org 1.07% 45.39x
veterinarypracticenews.com 1.89% 44.19x
humanesociety.org 1.49% 44.19x
dogforums.com 3.53% 43.96x
catster.com 11.98% 43.11x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Web attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Health and Nutrition Researchers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 1.25% 31.79x
Pet Forums 5.08% 31.11x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.10% 23.78x
Bird Watching 0.22% 22.33x
Pet Cluster 72.28% 20.28x
Exotic Pets 2.08% 20.17x
Tattoos & Costumes 0.05% 19.20x
Dermatology 0.14% 18.30x
Hair & Beauty 0.10% 18.19x
Canada Shopping - General Commerce 0.49% 18.06x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Content Affinity attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Health and Nutrition Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female