Dstillery Audiences

PET HEALTH AND NUTRITION RESEARCHERS

Audience Size: 1.2 Million Devices

Explore the Pet Health and Nutrition Researchers Audience

Below you'll find more information about the Pet Health and Nutrition Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Pet Health and Nutrition Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Health and Nutrition Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Health and Nutrition Researchers audience is Golden Retriever Content Readers.

Interest Composition Index
Golden Retriever Content Readers 47.71% 55.00x
Pet Medication Shoppers 54.27% 51.99x
Dachshund Content Readers 40.05% 51.64x
Labrador Content Readers 52.29% 49.53x
Puppy and Dog Adopters 48.99% 46.51x
Toy Poodle Content Readers 33.38% 43.57x
Dog Breed Researchers 45.36% 40.62x
Pet Lovers 44.63% 40.58x
Veterinarians 40.62% 36.20x
Dog Lovers 43.03% 35.66x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Interest attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Health and Nutrition Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Health and Nutrition Researchers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.46x
Maurices 0.05% 1.36x
Eddie Bauer 0.01% 1.35x
Carhartt 0.19% 1.32x
Urban Outfitters 0.02% 1.22x
Old Navy 0.03% 1.21x
Hollister 0.01% 1.10x
Mens Wearhouse 0.02% 1.00x
American Eagle Outfitters 0.01% 1.00x
White House Black Market 0.01% 0.92x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Location attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pet Health and Nutrition Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pet Health and Nutrition Researchers audience is thelabradorforum.com.

Website Composition Index
thelabradorforum.com 1.01% 59.74x
thebark.com 5.03% 57.73x
fidosavvy.com 1.13% 53.60x
dogforums.com 2.64% 53.39x
catological.com 2.81% 52.89x
keepthetailwagging.com 1.23% 51.72x
moderndogmagazine.com 2.17% 51.56x
cesarsway.com 12.63% 50.51x
thatmutt.com 1.13% 49.88x
petcarerx.com 2.61% 49.49x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Web attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Health and Nutrition Researchers audience is Pet Forums.

Content Affinity Composition Index
Pet Forums 3.97% 37.21x
Pet Supplies 0.31% 36.17x
Exotic Pets 1.50% 24.55x
Bird Watching 0.09% 20.67x
Comedy Content 0.37% 20.33x
Natural & Healthy Living Researchers 0.10% 20.00x
Pet Cluster 60.09% 19.54x
Vegans & Animal Welfare 0.17% 16.63x
Numerology & Astrology 0.25% 16.59x
Arthritis & Bones 0.09% 16.34x
Composition Percentage: The overlap percentage between the Pet Health and Nutrition Researchers audience and the Content Affinity attribute.
Index: A comparison of the Pet Health and Nutrition Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Health and Nutrition Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female