Dstillery Audiences

PET MEDICATION SHOPPERS

Audience Size: 2.4 Million Devices

Explore the Pet Medication Shoppers Audience

Below you'll find more information about the Pet Medication Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Pet Medication Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Medication Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Medication Shoppers audience is Pet Health and Nutrition Researchers.

Interest Composition Index
Pet Health and Nutrition Researchers 59.57% 44.90x
Pet Lovers 46.59% 35.72x
Dog Lovers 41.02% 35.71x
Puppy and Dog Adopters 48.96% 34.89x
Veterinarians 47.74% 33.54x
Bargain Shopping Researchers 31.22% 32.32x
Dog Breed Researchers 45.90% 31.84x
Orlando Activities Researchers 28.01% 31.75x
Pet Boarding and Sitter Researchers 36.90% 31.42x
Online Home Decor Shoppers 29.52% 30.96x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Interest attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Medication Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Medication Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.23x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Location attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pet Medication Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pet Medication Shoppers audience is petmd.com.

Website Composition Index
petmd.com 10.28% 62.41x
pethealthnetwork.com 2.26% 59.13x
vetinfo.com 2.90% 49.85x
petwellbeing.com 1.18% 46.93x
veterinarypracticenews.com 1.86% 43.57x
dogingtonpost.com 1.57% 40.14x
catster.com 10.84% 39.01x
canigivemydog.com 1.88% 38.65x
humanesociety.org 1.29% 38.15x
dogforums.com 2.99% 37.30x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Web attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Medication Shoppers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 1.37% 34.87x
Pet Forums 4.40% 26.94x
Custom Gifts 0.20% 20.74x
Tattoos & Costumes 0.05% 20.53x
Disease Cluster 0.14% 19.22x
Vitamin Shoppers 0.20% 18.27x
South Carolina Beach Travel 0.18% 18.12x
Home Decoration - Crafts & Kids 0.06% 18.00x
Dermatology 0.14% 17.78x
Cub & Girl Scouts 0.09% 17.52x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Medication Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female