Dstillery Audiences

PET MEDICATION SHOPPERS

Audience Size: 1.4 Million Devices

Explore the Pet Medication Shoppers Audience

Below you'll find more information about the Pet Medication Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Pet Medication Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Medication Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Medication Shoppers audience is Pet Health and Nutrition Researchers.

Interest Composition Index
Pet Health and Nutrition Researchers 50.27% 51.65x
Dachshund Content Readers 32.67% 41.49x
Golden Retriever Content Readers 33.97% 37.63x
Puppy and Dog Adopters 40.16% 37.52x
Orlando Activities Researchers 9.76% 36.66x
Pet Lovers 40.31% 36.23x
Labrador Content Readers 38.15% 35.58x
Online Home Decor Shoppers 13.48% 34.21x
Veterinarians 38.42% 33.32x
Home Custom Bedroom Decorators 9.09% 33.08x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Interest attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Medication Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Medication Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.19% 1.25x
Gymboree 0.02% 1.14x
Eddie Bauer 0.01% 1.07x
Talbots 0.01% 1.06x
Lane Bryant 0.01% 1.04x
Old Navy 0.03% 1.04x
Maurices 0.04% 1.02x
White House Black Market 0.02% 1.02x
Urban Outfitters 0.02% 0.98x
The Childrens Place 0.02% 0.97x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Location attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pet Medication Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pet Medication Shoppers audience is canigivemydog.com.

Website Composition Index
canigivemydog.com 1.34% 46.51x
vetinfo.com 3.94% 45.04x
catster.com 4.00% 44.78x
dogforums.com 1.97% 41.84x
thebark.com 3.32% 40.76x
thecatsite.com 8.68% 40.26x
moderndogmagazine.com 1.56% 39.48x
dogforum.com 1.37% 39.02x
catological.com 1.99% 38.54x
petcarerx.com 1.91% 37.27x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Web attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Medication Shoppers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 0.30% 34.92x
Pet Forums 2.98% 27.65x
Bird Watching 0.07% 17.32x
Pet Cluster 47.97% 15.55x
Pet Adoption 4.87% 15.31x
Natural & Healthy Living Researchers 0.07% 15.10x
Arthritis & Bones 0.07% 14.02x
Lawns & Pest Control 0.22% 13.60x
Back & Spine 1.97% 12.62x
Comedy Content 0.22% 12.36x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Medication Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female