Dstillery Audiences

PET MEDICATION SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Pet Medication Shoppers Audience

Below you'll find more information about the Pet Medication Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Pet Medication Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Medication Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Medication Shoppers audience is Pet Health and Nutrition Researchers.

Interest Composition Index
Pet Health and Nutrition Researchers 56.34% 48.41x
Dog Lovers 39.80% 36.93x
Puppy and Dog Adopters 47.28% 36.81x
Pet Lovers 44.17% 36.79x
Veterinarians 44.61% 34.45x
Bargain Shopping Researchers 30.78% 34.15x
Orlando Activities Researchers 27.34% 33.64x
Dog Breed Researchers 43.67% 33.47x
Online Home Decor Shoppers 28.73% 33.09x
Heart Surgery Researchers 32.69% 32.53x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Interest attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Medication Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Medication Shoppers audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.01% 1.37x
Chicos 0.03% 1.32x
J. Crew 0.02% 1.29x
Victoria's Secret 0.04% 1.19x
Michael Kors 0.01% 1.13x
Jos A. Bank Clothiers 0.02% 1.12x
Carhartt 0.26% 1.12x
White House Black Market 0.02% 1.10x
Mens Wearhouse 0.03% 1.09x
Gap 0.02% 1.08x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Location attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pet Medication Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pet Medication Shoppers audience is petmd.com.

Website Composition Index
petmd.com 4.66% 64.86x
pethealthnetwork.com 1.29% 60.64x
veterinarypracticenews.com 1.32% 48.98x
vetinfo.com 3.10% 46.10x
catster.com 8.13% 40.30x
dogforums.com 2.97% 39.88x
canigivemydog.com 1.82% 39.55x
dogforum.com 1.94% 38.88x
thelabradorforum.com 1.18% 37.80x
fidosavvy.com 1.41% 37.75x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Web attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Medication Shoppers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 0.93% 33.49x
Pet Forums 4.35% 26.52x
Disease Cluster 0.09% 21.57x
Bird Watching 0.13% 17.28x
Vitamin Shoppers 0.08% 17.03x
Pharmacy 0.38% 16.92x
Party Suppliers 0.11% 16.59x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.04% 16.48x
Eye Health & Vision 0.15% 15.54x
Arthritis & Bones 0.37% 15.54x
Composition Percentage: The overlap percentage between the Pet Medication Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Pet Medication Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Medication Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female