Dstillery Audiences

PHARMACY SHOPPERS

Audience Size: 871.5 Thousand Devices

Explore the Pharmacy Shoppers Audience

Below you'll find more information about the Pharmacy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 871.5 thousand unique devices whose actions qualify for the Pharmacy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Pharmacy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pharmacy Shoppers audience is Medical Advice Researchers.

Interest Composition Index
Medical Advice Researchers 30.92% 106.27x
Drug Store Shoppers 51.75% 92.46x
Healthcare Provider Education Researchers 53.56% 91.51x
Primary Care Doctor Researchers 47.84% 91.18x
Heart Health Researchers 55.19% 87.30x
COVID Symptoms Researchers 13.97% 78.55x
Cold and Flu Prevention Researchers 28.00% 69.13x
Medical Consultation Researchers 54.58% 64.59x
Joint Pain Content Readers 39.19% 63.83x
Orthopedic Health Researchers 47.22% 63.12x
Composition Percentage: The overlap percentage between the Pharmacy Shoppers audience and the Interest attribute.
Index: A comparison of the Pharmacy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pharmacy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pharmacy Shoppers audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.48x
Maurices 0.02% 1.21x
Urban Outfitters 0.01% 1.15x
Composition Percentage: The overlap percentage between the Pharmacy Shoppers audience and the Location attribute.
Index: A comparison of the Pharmacy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pharmacy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pharmacy Shoppers audience is medscape.com.

Website Composition Index
medscape.com 8.08% 65.40x
mentalhealthdaily.com 1.24% 57.26x
rxlist.com 49.38% 44.73x
caredash.com 2.25% 43.97x
healthyandnaturalworld.com 1.29% 41.24x
onhealth.com 3.01% 40.94x
healthgrades.com 1.99% 40.67x
betterhealthwhileaging.net 2.03% 40.40x
uspharmacist.com 3.20% 39.91x
organicfacts.net 1.05% 39.40x
Composition Percentage: The overlap percentage between the Pharmacy Shoppers audience and the Web attribute.
Index: A comparison of the Pharmacy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pharmacy Shoppers audience is Healthcare - Dermatology & Aging.

Content Affinity Composition Index
Healthcare - Dermatology & Aging 6.14% 37.75x
Dental Health 0.19% 28.45x
Medical Diagnostics 0.93% 26.46x
Medical & Pharmaceutical Scholarship 0.43% 24.89x
Natural Diet & Supplement Researchers 0.14% 23.92x
Healthcare - Doctors & Diagnosis 0.75% 22.34x
Back & Spine 1.52% 22.24x
Paleo & Keto Diet Enthusiasts 0.26% 22.02x
Parenting & Children's Activities 0.14% 21.40x
Nursing 0.20% 16.72x
Composition Percentage: The overlap percentage between the Pharmacy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Pharmacy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pharmacy Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female