Dstillery Audiences

PHILADELPHIA TRIP PLANNERS

Audience Size: 2.2 Million Devices

Explore the Philadelphia Trip Planners Audience

Below you'll find more information about the Philadelphia Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Philadelphia Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Philadelphia Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Philadelphia Trip Planners audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 43.82% 33.02x
Boston Trip Planners 44.29% 31.44x
Advertising Professionals 43.43% 30.12x
TV Advertising Professionals 42.52% 30.10x
Cholesterol Researchers 42.53% 30.03x
Mens Fitness Publication Readers 42.08% 29.64x
Penn State Nittany Lions Fans 36.99% 28.85x
Media Buying Professionals 41.26% 28.23x
Social Liberals 39.75% 27.83x
Entertainment Industry Decision Makers 37.96% 27.75x
Composition Percentage: The overlap percentage between the Philadelphia Trip Planners audience and the Interest attribute.
Index: A comparison of the Philadelphia Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Philadelphia Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Philadelphia Trip Planners audience is Club Monaco.

Location Composition Index
Club Monaco 0.05% 3.00x
Supreme 0.03% 2.31x
Everlane 0.01% 2.26x
Intermix 0.02% 2.23x
The North Face 0.06% 2.23x
Bonobos 0.12% 1.99x
Uniqlo 0.04% 1.99x
Jos A. Bank Clothiers 0.53% 1.72x
Gap 0.20% 1.71x
Brooks Brothers 0.07% 1.61x
Composition Percentage: The overlap percentage between the Philadelphia Trip Planners audience and the Location attribute.
Index: A comparison of the Philadelphia Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Philadelphia Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Philadelphia Trip Planners audience is walnutstreettheatre.org.

Website Composition Index
walnutstreettheatre.org 1.57% 92.80x
phillyfunguide.com 1.15% 82.28x
crossingbroad.com 2.20% 81.98x
foxroach.com 2.44% 76.58x
einstein.edu 1.14% 68.90x
peddlersvillage.com 1.91% 67.44x
hiddencityphila.org 1.60% 67.18x
thedrinknation.com 1.23% 65.60x
camdencounty.com 1.05% 65.42x
mainlinetoday.com 3.03% 65.39x
Composition Percentage: The overlap percentage between the Philadelphia Trip Planners audience and the Web attribute.
Index: A comparison of the Philadelphia Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Philadelphia Trip Planners audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 32.73% 26.00x
New Jersey Travel Location Cluster 14.92% 22.21x
Washington D.C. Hotels 0.02% 20.18x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.43% 19.26x
Feminism 2.20% 18.61x
Philanthropy - Nonprofits 0.99% 16.64x
London Tourism & Events 0.54% 15.90x
Assorted Topics (Television, Origami, Men's Health) 0.23% 15.00x
Art News & Products 2.45% 14.83x
Liberal Views on LGBTQ Rights and Pro-Choice 0.69% 14.68x
Composition Percentage: The overlap percentage between the Philadelphia Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Philadelphia Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Philadelphia Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male