Dstillery Audiences

PHILADELPHIA TRIP PLANNERS

Audience Size: 2.5 Million Devices

Explore the Philadelphia Trip Planners Audience

Below you'll find more information about the Philadelphia Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Philadelphia Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Philadelphia Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Philadelphia Trip Planners audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 34.45% 29.40x
Mens Fitness Publication Readers 34.31% 26.54x
TV Advertising Professionals 35.73% 25.80x
Cholesterol Researchers 33.68% 25.39x
Boston Trip Planners 39.69% 24.73x
Advertising Professionals 39.36% 24.36x
Entertainment Industry Decision Makers 32.92% 23.43x
Financial News Readers 28.42% 23.34x
Social Liberals 34.36% 23.06x
Media Buying Professionals 36.02% 22.86x
Composition Percentage: The overlap percentage between the Philadelphia Trip Planners audience and the Interest attribute.
Index: A comparison of the Philadelphia Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Philadelphia Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Philadelphia Trip Planners audience is Ann Taylor.

Location Composition Index
Ann Taylor 0.04% 2.63x
Club Monaco 0.02% 2.61x
Intermix 0.02% 2.43x
Uniqlo 0.02% 2.21x
Zara 0.04% 2.05x
H&M 0.05% 1.84x
American Apparel 0.04% 1.81x
Free People 0.02% 1.74x
Madewell 0.02% 1.72x
Hugo Boss 0.02% 1.71x
Composition Percentage: The overlap percentage between the Philadelphia Trip Planners audience and the Location attribute.
Index: A comparison of the Philadelphia Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Philadelphia Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Philadelphia Trip Planners audience is manncenter.org.

Website Composition Index
manncenter.org 0.79% 135.05x
bicyclecoalition.org 0.27% 130.26x
uwishunu.com 0.29% 129.37x
passyunkpost.com 0.38% 128.67x
broadstreetrun.com 1.22% 125.61x
cityandstatepa.com 0.82% 122.40x
lanterntheater.org 0.26% 119.55x
delawareriverwaterfront.com 1.01% 117.81x
phillyfunguide.com 1.22% 114.77x
fringearts.com 0.69% 113.46x
Composition Percentage: The overlap percentage between the Philadelphia Trip Planners audience and the Web attribute.
Index: A comparison of the Philadelphia Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Philadelphia Trip Planners audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 36.08% 29.98x
New Jersey Travel Location Cluster 18.39% 22.87x
Feminism 2.43% 21.43x
Washington D.C. Hotels 0.07% 17.36x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.44% 15.60x
Liberal Media - Political Activism 7.41% 15.04x
Writing & Publishing 5.11% 14.70x
Philanthropy - Nonprofits 1.76% 14.60x
Northeast Pennsylvania Cluster 16.06% 14.55x
London Tourism & Events 0.55% 14.49x
Composition Percentage: The overlap percentage between the Philadelphia Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Philadelphia Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Philadelphia Trip Planners audience resonates most for the following age and income brackets.
Age
25-34
Income
Over $250,000