Dstillery Audiences

PHOENIX TRIP PLANNERS

Audience Size: 3.9 Million Devices

Explore the Phoenix Trip Planners Audience

Below you'll find more information about the Phoenix Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Phoenix Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Phoenix Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phoenix Trip Planners audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 35.58% 27.88x
Arizona Wildcats Fans 39.46% 27.85x
TV Advertising Professionals 35.28% 26.35x
Boston Trip Planners 33.96% 26.22x
Cholesterol Researchers 33.85% 26.04x
Financial Business Intelligence Researchers 32.75% 25.60x
Entertainment Industry Decision Makers 32.65% 25.57x
San Diego Activities Researchers 37.26% 25.46x
Eco-Conscious Consumers 33.93% 25.45x
Financial News Readers 31.03% 25.35x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Interest attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phoenix Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phoenix Trip Planners audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.77x
The North Face 0.02% 1.61x
REI 0.02% 1.55x
Zara 0.03% 1.54x
Lululemon 0.05% 1.52x
Madewell 0.02% 1.44x
Tommy Bahama 0.03% 1.42x
Brooks Brothers 0.03% 1.40x
Club Monaco 0.01% 1.39x
Armani 0.02% 1.39x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Location attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phoenix Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phoenix Trip Planners audience is maricopacountyparks.net.

Website Composition Index
maricopacountyparks.net 1.57% 63.66x
visitmesa.com 1.02% 61.66x
visitarizona.com 2.32% 53.60x
eastvalleytribune.com 2.17% 52.69x
az.gov 1.11% 51.33x
arizona-leisure.com 2.31% 51.09x
azhumane.org 1.51% 48.27x
visitphoenix.com 5.19% 47.94x
tucsonnewsnow.com 1.31% 43.21x
azpbs.org 1.91% 41.84x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Web attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phoenix Trip Planners audience is Phoenix News.

Content Affinity Composition Index
Phoenix News 34.40% 17.83x
National Parks 3.61% 17.45x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.13% 16.09x
London Tourism 0.19% 15.71x
San Francisco Tourism 1.39% 15.12x
Southern California Cluster 0.77% 15.11x
London Tourism & Events 0.27% 14.98x
Weather Information 1.55% 13.48x
Australia & New Zealand Media 4.68% 13.12x
Cars, Travel & Food 0.29% 13.09x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phoenix Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male