Dstillery Audiences

PHOENIX TRIP PLANNERS

Audience Size: 3.5 Million Devices

Explore the Phoenix Trip Planners Audience

Below you'll find more information about the Phoenix Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Phoenix Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Phoenix Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phoenix Trip Planners audience is Arizona Wildcats Fans.

Interest Composition Index
Arizona Wildcats Fans 40.90% 26.64x
Liberal News Readers 33.39% 24.96x
TV Advertising Professionals 31.29% 23.36x
Social Liberals 32.68% 23.31x
Financial Business Intelligence Researchers 31.52% 23.29x
Boston Trip Planners 30.20% 23.20x
Financial News Readers 30.27% 23.19x
Cholesterol Researchers 29.62% 23.03x
Advertising Professionals 31.12% 22.75x
San Diego Activities Researchers 35.71% 22.58x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Interest attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phoenix Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phoenix Trip Planners audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.48x
Hollister 0.01% 1.39x
Chicos 0.02% 1.39x
White House Black Market 0.02% 1.39x
Buckle 0.02% 1.37x
Lane Bryant 0.01% 1.35x
Michael Kors 0.01% 1.34x
Gymboree 0.01% 1.34x
Mens Wearhouse 0.07% 1.32x
Banana Republic 0.02% 1.26x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Location attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phoenix Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phoenix Trip Planners audience is maricopacountyparks.net.

Website Composition Index
maricopacountyparks.net 1.13% 60.86x
azhumane.org 1.24% 54.00x
visitphoenix.com 4.08% 49.34x
arizona-leisure.com 1.48% 48.75x
eastvalleytribune.com 1.95% 48.43x
arizonahighways.com 1.08% 45.98x
azpbs.org 1.50% 43.82x
az.gov 1.57% 40.00x
visitarizona.com 3.79% 39.19x
yourvalley.net 2.09% 38.43x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Web attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phoenix Trip Planners audience is National Parks.

Content Affinity Composition Index
National Parks 2.59% 19.98x
Cars, Travel & Food 0.06% 18.96x
Phoenix News 39.37% 18.12x
San Francisco Tourism 0.69% 15.86x
London Tourism & Events 0.20% 14.98x
Southern California Cluster 0.29% 14.79x
London Tourism 0.09% 14.61x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 14.57x
Southern California Tourism 1.73% 14.44x
Weather Information 1.16% 14.32x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phoenix Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male