Dstillery Audiences

PHOENIX TRIP PLANNERS

Audience Size: 2.1 Million Devices

Explore the Phoenix Trip Planners Audience

Below you'll find more information about the Phoenix Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Phoenix Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Phoenix Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phoenix Trip Planners audience is Arizona Wildcats Fans.

Interest Composition Index
Arizona Wildcats Fans 36.12% 48.15x
Liberal News Readers 29.13% 38.50x
TV Advertising Professionals 28.44% 38.41x
San Diego Activities Researchers 31.85% 38.23x
Texas Activity Researchers 27.23% 37.66x
Cholesterol Researchers 29.49% 37.41x
Nashville Activity Researchers 29.61% 37.07x
Entertainment Industry Decision Makers 25.35% 36.68x
Home Custom Bedroom Decorators 28.44% 36.53x
Custom Home Lighting Shoppers 28.62% 36.47x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Interest attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phoenix Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phoenix Trip Planners audience is Intermix.

Location Composition Index
Intermix 0.02% 1.96x
Club Monaco 0.03% 1.54x
Ralph Lauren 0.02% 1.48x
REI 0.02% 1.44x
Bonobos 0.08% 1.42x
Johnston and Murphy 0.19% 1.38x
Zara 0.03% 1.32x
Mens Wearhouse 0.60% 1.32x
Jos A. Bank Clothiers 0.37% 1.31x
Buckle 0.22% 1.29x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Location attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phoenix Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phoenix Trip Planners audience is raisingarizonakids.com.

Website Composition Index
raisingarizonakids.com 1.13% 120.11x
eventsabout.com 1.15% 111.75x
arizonahighways.com 1.58% 106.60x
visitchandler.com 1.11% 103.61x
az.gov 2.27% 100.49x
tempetourism.com 1.95% 98.20x
visitmesa.com 1.85% 98.12x
visitarizona.com 4.50% 95.34x
go-arizona.com 1.71% 92.64x
odyseaaquarium.com 1.73% 84.49x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Web attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phoenix Trip Planners audience is Phoenix News.

Content Affinity Composition Index
Phoenix News 44.27% 23.76x
National Parks 6.09% 21.99x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.31% 20.74x
London Tourism 0.45% 19.17x
San Francisco Tourism 2.80% 18.41x
London Tourism & Events 0.45% 18.19x
Southern California Cluster 1.66% 18.18x
Weather Information 2.61% 17.58x
Celebrity Gossip 3.34% 16.84x
Mexico Travel 0.83% 16.11x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phoenix Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male