Dstillery Audiences

PHOENIX TRIP PLANNERS

Audience Size: 3 Million Devices

Explore the Phoenix Trip Planners Audience

Below you'll find more information about the Phoenix Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Phoenix Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Phoenix Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phoenix Trip Planners audience is Arizona Wildcats Fans.

Interest Composition Index
Arizona Wildcats Fans 33.08% 23.97x
Liberal News Readers 25.77% 22.24x
TV Advertising Professionals 26.83% 21.81x
Texas Activity Researchers 28.57% 21.78x
Cholesterol Researchers 27.57% 21.61x
Nashville Activity Researchers 31.76% 21.49x
Home Custom Bedroom Decorators 29.35% 21.26x
Custom Home Lighting Shoppers 29.35% 21.26x
San Diego Activities Researchers 35.26% 21.22x
Entertainment Industry Decision Makers 25.04% 20.92x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Interest attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phoenix Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phoenix Trip Planners audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.10% 1.79x
Lorna Jane 0.01% 1.65x
Zara 0.05% 1.54x
Express Outlets 0.01% 1.48x
LL Bean 0.01% 1.45x
REI 0.03% 1.38x
Chicos 0.06% 1.34x
Uniqlo 0.02% 1.33x
American Apparel 0.05% 1.33x
Levi Strauss 0.02% 1.32x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Location attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phoenix Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phoenix Trip Planners audience is raisingarizonakids.com.

Website Composition Index
raisingarizonakids.com 1.24% 108.16x
maricopacountyparks.net 2.31% 94.38x
arizonahighways.com 1.70% 92.02x
go-arizona.com 1.37% 90.44x
tempetourism.com 1.44% 89.34x
visitmesa.com 1.45% 88.57x
azhumane.org 1.21% 82.64x
visitarizona.com 5.10% 81.98x
az.gov 2.41% 80.73x
thetrain.com 2.22% 78.77x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Web attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phoenix Trip Planners audience is Phoenix News.

Content Affinity Composition Index
Phoenix News 36.08% 21.91x
National Parks 5.87% 20.15x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.33% 16.49x
San Francisco Tourism 3.14% 16.16x
Washington D.C. Hotels 0.03% 16.15x
London Tourism & Events 0.45% 15.38x
Southern California Cluster 2.03% 15.31x
Weather Information 2.63% 14.94x
London Tourism 0.58% 14.79x
Hometown Livability 8.30% 13.99x
Composition Percentage: The overlap percentage between the Phoenix Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Phoenix Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phoenix Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male