Dstillery Audiences

PHONE ACCESSORY SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Phone Accessory Shoppers Audience

Below you'll find more information about the Phone Accessory Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Phone Accessory Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Phone Accessory Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phone Accessory Shoppers audience is As Seen on TV Shoppers.

Interest Composition Index
As Seen on TV Shoppers 34.01% 20.18x
Big & Tall Men 29.16% 17.34x
Shoe Shoppers 26.42% 16.07x
Budget Grocery Shoppers 25.15% 15.92x
Bed & Bath Shoppers 27.61% 15.81x
Home Medical Supplies Shoppers 22.19% 15.80x
Budget Mobile Phone Researchers 26.34% 15.76x
Mortgage Researchers 27.76% 15.62x
Discount Big Box Shoppers 22.28% 15.34x
Eyeglasses & Contact Lens Buyers 28.19% 15.30x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Interest attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phone Accessory Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phone Accessory Shoppers audience is Belk.

Location Composition Index
Belk 0.02% 1.52x
Express Outlets 0.01% 1.49x
Dressbarn 0.06% 1.28x
Chicos 0.05% 1.18x
Columbia 0.01% 1.18x
Mens Wearhouse 0.27% 1.11x
Lane Bryant 0.06% 1.10x
Michael Kors 0.03% 1.09x
Jos A. Bank Clothiers 0.17% 1.08x
Talbots 0.05% 1.07x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Location attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phone Accessory Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phone Accessory Shoppers audience is zizowireless.com.

Website Composition Index
zizowireless.com 2.46% 90.44x
cases.com 1.58% 87.24x
supcase.com 2.45% 81.17x
cellularoutfitter.com 3.23% 62.13x
bulbhead.com 1.15% 50.85x
puritan.com 2.38% 50.28x
academy.com 1.81% 49.68x
asseenontvandbeyond.com 1.38% 48.85x
hhgregg.com 1.49% 48.52x
pricefalls.com 2.75% 46.61x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Web attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phone Accessory Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.22% 25.01x
Discount Shopping 9.20% 21.49x
Home Improvement Contractor 2.86% 18.17x
Holiday Gifts 1.46% 17.05x
Gadgets 0.91% 15.38x
ISPs & Local Services 0.13% 15.23x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.56% 14.95x
Rural Living 0.18% 14.04x
Flags & Trump 0.12% 13.86x
Assorted Topics (Cooking, Games, Viral Media) 0.22% 13.26x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phone Accessory Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female