Dstillery Audiences

PHONE ACCESSORY SHOPPERS

Audience Size: 1.5 Million Devices

Explore the Phone Accessory Shoppers Audience

Below you'll find more information about the Phone Accessory Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Phone Accessory Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Phone Accessory Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phone Accessory Shoppers audience is Android Fans.

Interest Composition Index
Android Fans 71.54% 66.51x
Mobile Phone Comparison Shoppers 63.50% 65.39x
Camera Review Readers 51.93% 57.17x
HDTV Researchers 51.01% 51.14x
IT Decision Makers 41.90% 50.84x
High End TV Shoppers 45.15% 49.54x
Techies 54.17% 48.83x
Tech News Enthusiasts 34.52% 47.18x
Mac Users 28.39% 43.83x
2020 Holiday Season Sale News Researchers 29.12% 41.65x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Interest attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phone Accessory Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phone Accessory Shoppers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.51x
White House Black Market 0.02% 1.46x
Lane Bryant 0.01% 1.46x
H&M 0.02% 1.37x
Buckle 0.02% 1.33x
American Eagle Outfitters 0.02% 1.31x
Mens Wearhouse 0.02% 1.26x
Talbots 0.01% 1.22x
J. Crew 0.01% 1.07x
Journeys 0.03% 1.07x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Location attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phone Accessory Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phone Accessory Shoppers audience is tmonews.com.

Website Composition Index
tmonews.com 2.87% 60.88x
liliputing.com 5.87% 60.02x
thurrott.com 4.96% 59.20x
droid-life.com 34.14% 59.19x
cnx-software.com 2.13% 56.86x
sammobile.com 21.85% 56.82x
gizchina.com 4.50% 56.15x
phonesdata.com 1.53% 55.19x
betanews.com 2.98% 52.93x
chromeunboxed.com 17.40% 52.68x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Web attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phone Accessory Shoppers audience is Mobile Industry Information.

Content Affinity Composition Index
Mobile Industry Information 0.51% 23.09x
Technology News 27.99% 20.61x
Smartphones 59.57% 18.78x
Apple Blogs & Hacks 9.56% 17.70x
Data Centers 0.48% 17.05x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.79% 17.03x
Watches Retail 0.55% 14.44x
High-End Audio 2.30% 12.72x
Studio & Franchise Video Game Players 2.94% 12.50x
Photography 5.49% 12.47x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phone Accessory Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male