Dstillery Audiences

PHONE ACCESSORY SHOPPERS

Audience Size: 1.7 Million Devices

Explore the Phone Accessory Shoppers Audience

Below you'll find more information about the Phone Accessory Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Phone Accessory Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Phone Accessory Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phone Accessory Shoppers audience is Mobile Phone Comparison Shoppers.

Interest Composition Index
Mobile Phone Comparison Shoppers 80.17% 62.91x
Android Fans 74.57% 60.13x
HDTV Researchers 39.37% 58.37x
Smartphone Case Shoppers 60.62% 57.61x
Camera Review Readers 50.92% 56.94x
Techies 39.90% 54.94x
Mac Users 19.01% 50.79x
Tech News Enthusiasts 60.92% 49.00x
Black Friday Tech Deal Shoppers 25.36% 43.02x
Laptop Researchers 25.69% 42.23x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Interest attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phone Accessory Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phone Accessory Shoppers audience is Maurices.

Location Composition Index
Maurices 0.01% 0.74x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Location attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phone Accessory Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phone Accessory Shoppers audience is droid-life.com.

Website Composition Index
droid-life.com 13.23% 67.52x
liliputing.com 5.34% 57.44x
thurrott.com 3.75% 56.42x
betanews.com 2.27% 53.47x
phonesdata.com 1.07% 49.56x
headfonia.com 1.06% 47.13x
sammobile.com 22.91% 46.51x
cnx-software.com 1.81% 46.25x
9to5google.com 35.03% 43.57x
chromeunboxed.com 15.03% 41.12x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Web attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phone Accessory Shoppers audience is Mobile Industry Information.

Content Affinity Composition Index
Mobile Industry Information 0.37% 22.59x
Technology News 23.54% 21.75x
Data Centers 0.33% 19.97x
Smartphones 52.66% 19.29x
Apple Blogs & Hacks 7.03% 18.48x
Bags & Luggage 0.73% 15.82x
Studio & Franchise Video Game Players 3.42% 15.58x
Build Your Own Computer Enthusiasts 15.70% 14.20x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.63% 13.66x
Canada Culture and Tourism 2.51% 13.05x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phone Accessory Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male