Explore the Phone Accessory Shoppers Audience
Below you'll find more information about the Phone Accessory Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Phone Accessory Shoppers audience.
INTERESTS
The Phone Accessory Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Phone Accessory Shoppers audience is As Seen on TV Shoppers.
| Interest | Composition | Index |
| As Seen on TV Shoppers | 15.17% | 7.87x |
| Wig Shoppers | 11.39% | 6.90x |
| Big & Tall Men | 12.12% | 6.83x |
| Medicare Price Shoppers | 15.50% | 6.72x |
| Prepaid Smartphone Shoppers | 13.67% | 6.58x |
| Fragrance Shoppers | 12.59% | 6.53x |
| Medicare Researchers | 14.71% | 6.48x |
| Home Medical Supplies Shoppers | 9.87% | 6.40x |
| Financially Aware (COVID-19 related) | 1.19% | 6.37x |
| Mortgage Researchers | 10.97% | 6.29x |
Composition Percentage:
The overlap percentage between the Phone Accessory Shoppers audience and the Interest attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
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APPAREL RETAILERS
The Phone Accessory Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Phone Accessory Shoppers audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.02% | 1.58x |
| Chicos | 0.01% | 1.40x |
| Journeys | 0.01% | 1.19x |
| Carhartt | 0.15% | 1.15x |
| Victoria's Secret | 0.01% | 1.10x |
| Mens Wearhouse | 0.01% | 1.07x |
| Maurices | 0.01% | 0.96x |
Composition Percentage:
The overlap percentage between the Phone Accessory Shoppers audience and the Location attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
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WEBSITES
The Phone Accessory Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Phone Accessory Shoppers audience is boostmobile.com.
| Website | Composition | Index |
| boostmobile.com | 7.17% | 12.23x |
| healevate.com | 2.55% | 9.67x |
| historyinorbit.com | 1.28% | 8.81x |
| loanpride.com | 1.81% | 7.96x |
| financenancy.com | 1.83% | 7.77x |
| lifebuzz.com | 1.37% | 7.55x |
| ridiculouslyextraordinary.com | 1.05% | 7.31x |
| lifestylogy.com | 1.23% | 7.30x |
| walmart.com | 3.24% | 7.16x |
| weightlossgroove.com | 2.20% | 7.01x |
Composition Percentage:
The overlap percentage between the Phone Accessory Shoppers audience and the Web attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Phone Accessory Shoppers audience is Discount Shopping.
| Content Affinity | Composition | Index |
| Discount Shopping | 0.18% | 6.81x |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.02% | 6.37x |
| Men's Fashion Shopping | 0.04% | 6.01x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.03% | 5.79x |
| Gadgets | 0.06% | 5.59x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.02% | 5.57x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.02% | 5.26x |
| Home Improvement Contractor | 0.02% | 5.14x |
| Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) | 0.22% | 5.06x |
| Holiday Gifts | 0.10% | 4.92x |
Composition Percentage:
The overlap percentage between the Phone Accessory Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
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DEMOGRAPHICS
The Phone Accessory Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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