Explore the Phone Accessory Shoppers Audience
Below you'll find more information about the Phone Accessory Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Phone Accessory Shoppers audience.
INTERESTS
The Phone Accessory Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Phone Accessory Shoppers audience is As Seen on TV Shoppers.
| Interest | Composition | Index |
| As Seen on TV Shoppers | 35.96% | 18.53x |
| Big & Tall Men | 30.25% | 16.27x |
| Budget Grocery Shoppers | 23.99% | 15.36x |
| Bed & Bath Shoppers | 28.10% | 15.10x |
| Shoe Shoppers | 27.15% | 15.07x |
| Mortgage Researchers | 26.94% | 14.99x |
| Discount Big Box Shoppers | 20.79% | 14.96x |
| Budget Mobile Phone Researchers | 26.90% | 14.83x |
| Eyeglasses & Contact Lens Buyers | 30.23% | 14.48x |
| Spa and Pool Owners | 22.08% | 14.41x |
Composition Percentage:
The overlap percentage between the Phone Accessory Shoppers audience and the Interest attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
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APPAREL RETAILERS
The Phone Accessory Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Phone Accessory Shoppers audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 1.40x |
| Lane Bryant | 0.05% | 1.12x |
| Carhartt | 0.21% | 1.11x |
| Dressbarn | 0.04% | 1.01x |
| Hollister | 0.01% | 0.94x |
| Joe's Jeans | 0.00% | 0.94x |
| Michael Kors | 0.02% | 0.94x |
| Aeropostale | 0.03% | 0.93x |
| Old Navy | 0.05% | 0.93x |
| Charlotte Russe | 0.02% | 0.92x |
Composition Percentage:
The overlap percentage between the Phone Accessory Shoppers audience and the Location attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
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WEBSITES
The Phone Accessory Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Phone Accessory Shoppers audience is zizowireless.com.
| Website | Composition | Index |
| zizowireless.com | 3.20% | 88.13x |
| cases.com | 1.53% | 82.10x |
| supcase.com | 2.32% | 74.47x |
| cellularoutfitter.com | 3.99% | 53.97x |
| houseofbeautyworld.com | 1.04% | 48.89x |
| bulbhead.com | 1.43% | 46.89x |
| academy.com | 2.32% | 46.24x |
| puritan.com | 2.97% | 46.23x |
| sharperimage.com | 1.23% | 46.02x |
| hhgregg.com | 1.86% | 44.96x |
Composition Percentage:
The overlap percentage between the Phone Accessory Shoppers audience and the Web attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Phone Accessory Shoppers audience is As Seen On TV Products.
| Content Affinity | Composition | Index |
| As Seen On TV Products | 0.25% | 22.00x |
| Discount Shopping | 11.12% | 18.79x |
| Home Improvement Contractor | 3.41% | 15.85x |
| Holiday Gifts | 1.69% | 14.93x |
| Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) | 0.66% | 14.19x |
| Gadgets | 0.97% | 13.78x |
| ISPs & Local Services | 0.16% | 13.19x |
| Rural Living | 0.21% | 13.05x |
| Low Budget Shoppers | 3.13% | 12.85x |
| Flags & Trump | 0.14% | 12.72x |
Composition Percentage:
The overlap percentage between the Phone Accessory Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
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DEMOGRAPHICS
The Phone Accessory Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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