Dstillery Audiences

PHONE ACCESSORY SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Phone Accessory Shoppers Audience

Below you'll find more information about the Phone Accessory Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Phone Accessory Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Phone Accessory Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phone Accessory Shoppers audience is As Seen on TV Shoppers.

Interest Composition Index
As Seen on TV Shoppers 30.47% 31.36x
Budget Grocery Shoppers 19.77% 26.57x
Vacuum Shoppers 24.51% 26.37x
Big & Tall Men 26.40% 26.27x
Shoe Shoppers 23.87% 24.31x
Budget Mobile Phone Researchers 20.97% 24.21x
Mortgage Researchers 24.96% 24.17x
Home Medical Supplies Shoppers 19.77% 24.02x
Bed & Bath Shoppers 24.16% 23.96x
Discount Big Box Shoppers 19.79% 23.59x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Interest attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phone Accessory Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phone Accessory Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.60% 1.38x
Express Outlets 0.01% 1.26x
Jos A. Bank Clothiers 0.33% 1.25x
Belk 0.01% 1.20x
Coach 0.06% 1.10x
Johnston and Murphy 0.14% 1.08x
Buckle 0.17% 1.08x
Gymboree 0.06% 1.06x
White House Black Market 0.21% 1.04x
Lane Bryant 0.04% 1.04x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Location attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phone Accessory Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phone Accessory Shoppers audience is zizowireless.com.

Website Composition Index
zizowireless.com 1.71% 79.69x
cases.com 1.71% 78.10x
supcase.com 2.49% 70.73x
cellularoutfitter.com 2.51% 58.86x
puritan.com 1.86% 46.21x
academy.com 1.35% 45.16x
asseenontvandbeyond.com 1.07% 45.08x
hhgregg.com 1.16% 43.99x
pricefalls.com 2.16% 43.09x
belk.com 1.19% 41.30x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Web attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phone Accessory Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.17% 24.68x
Discount Shopping 7.15% 24.56x
Home Improvement Contractor 2.14% 20.19x
ISPs & Local Services 0.10% 19.69x
Gadgets 0.79% 18.80x
Holiday Gifts 1.19% 18.10x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.81% 16.63x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.42% 16.34x
Low Budget Shoppers 1.92% 15.74x
Assorted Topics (Cooking, Games, Viral Media) 0.17% 15.47x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phone Accessory Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female