Dstillery Audiences

PHONE ACCESSORY SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Phone Accessory Shoppers Audience

Below you'll find more information about the Phone Accessory Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Phone Accessory Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Phone Accessory Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Phone Accessory Shoppers audience is As Seen on TV Shoppers.

Interest Composition Index
As Seen on TV Shoppers 35.96% 18.53x
Big & Tall Men 30.25% 16.27x
Budget Grocery Shoppers 23.99% 15.36x
Bed & Bath Shoppers 28.10% 15.10x
Shoe Shoppers 27.15% 15.07x
Mortgage Researchers 26.94% 14.99x
Discount Big Box Shoppers 20.79% 14.96x
Budget Mobile Phone Researchers 26.90% 14.83x
Eyeglasses & Contact Lens Buyers 30.23% 14.48x
Spa and Pool Owners 22.08% 14.41x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Interest attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Phone Accessory Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Phone Accessory Shoppers audience is Belk.

Location Composition Index
Belk 0.02% 1.40x
Lane Bryant 0.05% 1.12x
Carhartt 0.21% 1.11x
Dressbarn 0.04% 1.01x
Hollister 0.01% 0.94x
Joe's Jeans 0.00% 0.94x
Michael Kors 0.02% 0.94x
Aeropostale 0.03% 0.93x
Old Navy 0.05% 0.93x
Charlotte Russe 0.02% 0.92x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Location attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Phone Accessory Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Phone Accessory Shoppers audience is zizowireless.com.

Website Composition Index
zizowireless.com 3.20% 88.13x
cases.com 1.53% 82.10x
supcase.com 2.32% 74.47x
cellularoutfitter.com 3.99% 53.97x
houseofbeautyworld.com 1.04% 48.89x
bulbhead.com 1.43% 46.89x
academy.com 2.32% 46.24x
puritan.com 2.97% 46.23x
sharperimage.com 1.23% 46.02x
hhgregg.com 1.86% 44.96x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Web attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Phone Accessory Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.25% 22.00x
Discount Shopping 11.12% 18.79x
Home Improvement Contractor 3.41% 15.85x
Holiday Gifts 1.69% 14.93x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.66% 14.19x
Gadgets 0.97% 13.78x
ISPs & Local Services 0.16% 13.19x
Rural Living 0.21% 13.05x
Low Budget Shoppers 3.13% 12.85x
Flags & Trump 0.14% 12.72x
Composition Percentage: The overlap percentage between the Phone Accessory Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Phone Accessory Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Phone Accessory Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female