Dstillery Audiences

PHYSICIAN CONTENT READERS

Audience Size: 1.2 Million Devices

Explore the Physician Content Readers Audience

Below you'll find more information about the Physician Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Physician Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Physician Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Physician Content Readers audience is Online Health Researchers.

Interest Composition Index
Online Health Researchers 22.38% 45.48x
Hematology Content Readers 23.99% 44.85x
Medical Science Researchers 27.48% 41.03x
Pharmacy Shoppers 27.24% 37.93x
Heart Surgery Researchers 24.87% 37.44x
Headache and Migraine Sufferers 23.49% 35.96x
Professional Medical Journal Readers 30.34% 35.68x
Medical Advice Researchers 33.43% 35.16x
Ivy League College Researchers 19.37% 34.31x
Cholesterol Researchers 14.00% 34.21x
Composition Percentage: The overlap percentage between the Physician Content Readers audience and the Interest attribute.
Index: A comparison of the Physician Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Physician Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Physician Content Readers audience is Gap.

Location Composition Index
Gap 0.02% 1.42x
H&M 0.01% 1.42x
White House Black Market 0.01% 1.40x
LOFT 0.01% 1.33x
Chicos 0.01% 1.32x
Urban Outfitters 0.01% 1.25x
Aeropostale 0.01% 1.12x
Carhartt 0.11% 1.10x
Express 0.01% 1.07x
Maurices 0.03% 1.06x
Composition Percentage: The overlap percentage between the Physician Content Readers audience and the Location attribute.
Index: A comparison of the Physician Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Physician Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Physician Content Readers audience is sciencedaily.com.

Website Composition Index
sciencedaily.com 3.15% 31.81x
bmj.com 1.16% 30.93x
medscape.com 24.37% 28.86x
selfhacked.com 1.07% 25.55x
healthcare6.com 1.07% 25.04x
healthtopquestions.com 1.08% 22.97x
jiosaavn.com 1.39% 21.91x
vimeo.com 1.28% 21.55x
ucsf.edu 1.01% 20.84x
medpagetoday.com 8.37% 20.66x
Composition Percentage: The overlap percentage between the Physician Content Readers audience and the Web attribute.
Index: A comparison of the Physician Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Physician Content Readers audience is Nutrition & Diabetic Living.

Content Affinity Composition Index
Nutrition & Diabetic Living 0.11% 25.32x
Arthritis & Bones 0.13% 23.78x
Healthy Eating Researchers 0.12% 22.61x
Healthcare - Doctors & Diagnosis 1.18% 19.30x
Medical & Pharmaceutical Scholarship 0.61% 18.82x
Healthcare - Dermatology & Aging 5.43% 15.98x
Medical Diagnostics 1.04% 14.67x
Natural Diet & Supplement Researchers 0.15% 14.18x
Back & Spine 2.17% 13.70x
Paleo & Keto Diet Enthusiasts 0.34% 13.37x
Composition Percentage: The overlap percentage between the Physician Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Physician Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Physician Content Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male