Dstillery Audiences

PHYSICIANS

Audience Size: 3.6 Million Devices

Explore the Physicians Audience

Below you'll find more information about the Physicians audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Physicians audience.

Dstillery Crafted Audiences

INTERESTS

The Physicians audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Physicians audience is Online Health Researchers.

Interest Composition Index
Online Health Researchers 43.03% 34.93x
Medical Science Researchers 48.11% 34.44x
Hematologists 45.74% 34.32x
Medical Advice Researchers 41.87% 33.86x
Pharmacy Shoppers 43.78% 31.20x
Cholesterol Researchers 39.73% 31.12x
Headache and Migraine Sufferers 41.17% 30.64x
Doctors 48.29% 30.63x
Heart Surgery Researchers 41.10% 30.23x
Heartburn Sufferers 37.85% 29.00x
Composition Percentage: The overlap percentage between the Physicians audience and the Interest attribute.
Index: A comparison of the Physicians audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Physicians audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Physicians audience is Zara.

Location Composition Index
Zara 0.01% 1.36x
Madewell 0.01% 1.35x
Kate Spade 0.01% 1.33x
Talbots 0.02% 1.31x
Chicos 0.03% 1.23x
Michael Kors 0.02% 1.22x
Lululemon 0.02% 1.22x
American Apparel 0.01% 1.18x
Banana Republic 0.04% 1.18x
Forever 21 0.02% 1.18x
Composition Percentage: The overlap percentage between the Physicians audience and the Location attribute.
Index: A comparison of the Physicians audience to the internet population.
Dstillery Web Insights

WEBSITES

The Physicians audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Physicians audience is acpinternist.org.

Website Composition Index
acpinternist.org 1.02% 46.80x
abim.org 1.06% 44.74x
annals.org 3.32% 37.75x
ama-assn.org 1.17% 36.57x
biomedcentral.com 2.83% 33.51x
mayoclinicproceedings.org 1.04% 31.79x
acphospitalist.org 1.12% 30.95x
theclinics.com 1.15% 30.87x
nursingtimes.net 1.69% 30.75x
nejm.org 7.88% 30.49x
Composition Percentage: The overlap percentage between the Physicians audience and the Web attribute.
Index: A comparison of the Physicians audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Physicians audience is Healthcare - Doctors & Diagnosis.

Content Affinity Composition Index
Healthcare - Doctors & Diagnosis 6.35% 21.88x
Arthritis & Bones 4.35% 21.81x
Cardiac & Other Health Research 3.32% 21.66x
Medical & Pharmaceutical Scholarship 17.40% 21.15x
Natural Diet & Supplement Researchers 3.20% 17.69x
Reproductive Health 1.85% 17.10x
Disease Cluster 2.90% 17.06x
Cancer Research 7.33% 17.00x
Nursing 3.78% 16.63x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.07% 16.24x
Composition Percentage: The overlap percentage between the Physicians audience and the Content Affinity attribute.
Index: A comparison of the Physicians audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Physicians audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female