Dstillery Audiences

PIERCING FANS

Audience Size: 5.2 Million Devices

Explore the Piercing Fans Audience

Below you'll find more information about the Piercing Fans audience, broken down in different categories based on their digital and physical behaviors. These are 5.2 million unique devices whose actions qualify for the Piercing Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Piercing Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Piercing Fans audience is Tattoo Fans.

Interest Composition Index
Tattoo Fans 10.29% 7.32x
Adult Acne Sufferers 6.72% 6.75x
Online Content Creators 7.70% 6.73x
Hair Color Shoppers 10.22% 6.72x
Curly Hair Care Shoppers 3.34% 6.61x
Online Health Researchers 3.25% 6.42x
Skin Care Researchers 4.85% 6.15x
True Crime Podcast Listeners 1.74% 6.03x
Smoking Cessation Intenders 3.10% 5.93x
Mature Parents 3.60% 5.87x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Interest attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Piercing Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Piercing Fans audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.33x
Gymboree 0.01% 1.14x
Maurices 0.02% 0.99x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Location attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Piercing Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Piercing Fans audience is inkedmag.com.

Website Composition Index
inkedmag.com 1.68% 15.65x
cltampa.com 3.75% 11.80x
nextluxury.com 2.75% 10.25x
mamanatural.com 1.89% 7.72x
sonichits.com 1.17% 7.62x
community.babycenter.com 3.04% 7.51x
astrology-zodiac-signs.com 1.26% 7.02x
1001fonts.com 1.24% 6.76x
revolvermag.com 2.77% 6.08x
techjunkie.com 2.19% 6.08x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Web attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Piercing Fans audience is Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion).

Content Affinity Composition Index
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 0.24% 7.29x
Numerology & Astrology 0.04% 6.01x
Exotic Pets 0.20% 5.35x
Parenting & Children's Activities 0.04% 4.78x
Yoga & Meditation 0.06% 4.58x
Vegans & Animal Welfare 0.02% 4.46x
Trucking 0.21% 4.11x
Foreign Language Education 0.04% 3.98x
College Greek Life 0.02% 3.84x
Pet Supplies 0.01% 3.79x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Content Affinity attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Piercing Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female