Dstillery Audiences

PIERCING FANS

Audience Size: 4.5 Million Devices

Explore the Piercing Fans Audience

Below you'll find more information about the Piercing Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Piercing Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Piercing Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Piercing Fans audience is Adult Acne Sufferers.

Interest Composition Index
Adult Acne Sufferers 20.95% 14.74x
Hair Color Shoppers 27.82% 14.57x
Womens Subscription Box Shoppers 21.42% 13.90x
Pregnancy Resources Researchers 21.23% 13.88x
Curly Hair Care Shoppers 19.47% 13.80x
Condom Shoppers 21.02% 13.61x
Astrology Enthusiasts 19.80% 13.36x
Online Daters 20.43% 13.07x
Tattoo Fans 25.37% 12.93x
Teen Content Readers 19.84% 12.85x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Interest attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Piercing Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Piercing Fans audience is Buckle.

Location Composition Index
Buckle 0.01% 1.43x
Old Navy 0.02% 1.39x
Lane Bryant 0.01% 1.38x
Victoria's Secret 0.01% 1.30x
Maurices 0.02% 1.24x
Chicos 0.01% 1.16x
Carhartt 0.17% 1.15x
Mens Wearhouse 0.01% 1.02x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Location attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Piercing Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Piercing Fans audience is dollskill.com.

Website Composition Index
dollskill.com 3.37% 19.59x
inkedmag.com 1.30% 17.96x
reptilesmagazine.com 1.41% 15.87x
authoritytattoo.com 2.67% 15.79x
drmartens.com 2.08% 15.70x
medelabreastfeedingus.com 1.17% 14.76x
tatring.com 1.95% 14.56x
sephora.com 1.21% 14.48x
rebelcircus.com 1.52% 14.24x
bounty.com 1.80% 14.00x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Web attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Piercing Fans audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.40% 15.21x
Hipster Clothing 0.25% 14.60x
Vaping 0.69% 11.98x
Hair & Beauty 0.81% 10.46x
Beach & Intimate Wear 0.19% 9.90x
Beauty & Cosmetics 0.97% 9.72x
Numerology & Astrology 2.01% 9.55x
Exotic Pets 1.90% 9.55x
Higher Education 0.45% 9.23x
Reproductive Health 0.52% 9.21x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Content Affinity attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Piercing Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female