Dstillery Audiences

PIERCING FANS

Audience Size: 4.3 Million Devices

Explore the Piercing Fans Audience

Below you'll find more information about the Piercing Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Piercing Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Piercing Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Piercing Fans audience is Hair Color Shoppers.

Interest Composition Index
Hair Color Shoppers 17.36% 10.30x
Tattoo Fans 19.61% 10.03x
Hard Seltzer Aficionados 5.76% 9.41x
Online Daters 12.48% 9.30x
Astrology Enthusiasts 12.37% 9.28x
Adult Acne Sufferers 11.53% 9.23x
Womens Subscription Box Shoppers 12.19% 9.07x
Curly Hair Care Shoppers 11.36% 8.97x
New & Expecting Parents 8.57% 8.96x
Pregnancy Resources Researchers 11.92% 8.87x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Interest attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Piercing Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Piercing Fans audience is Hollister.

Location Composition Index
Hollister 0.02% 1.38x
Zumiez 0.02% 1.36x
Coach 0.01% 1.34x
Express 0.03% 1.30x
American Eagle Outfitters 0.03% 1.30x
Lane Bryant 0.03% 1.27x
Buckle 0.03% 1.27x
Lululemon 0.01% 1.22x
Maurices 0.05% 1.21x
Forever 21 0.01% 1.21x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Location attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Piercing Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Piercing Fans audience is inkedmag.com.

Website Composition Index
inkedmag.com 1.86% 19.18x
astrosofa.com 2.06% 12.60x
authoritytattoo.com 1.43% 11.49x
babycenter.ca 1.76% 11.11x
mamanatural.com 3.72% 10.64x
nextluxury.com 5.60% 10.47x
cltampa.com 3.17% 10.09x
madeformums.com 1.26% 10.06x
community.babycenter.com 8.12% 9.54x
pride.com 1.13% 9.11x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Web attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Piercing Fans audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.01% 10.52x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.01% 8.77x
Addiction & Recovery Reference 0.01% 8.22x
Vaping 0.03% 8.00x
Hair & Beauty 0.02% 7.51x
Phone & Computer Game Downloaders 0.02% 7.51x
Roleplay & Fantasy Games 0.03% 6.98x
Exotic Pets 0.59% 6.76x
Dermatology 0.04% 6.47x
Vegans & Animal Welfare 0.20% 6.26x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Content Affinity attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Piercing Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female