Explore the Piercing Fans Audience
Below you'll find more information about the Piercing Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Piercing Fans audience.
INTERESTS
The Piercing Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Piercing Fans audience is Hair Color Shoppers.
| Interest | Composition | Index |
| Hair Color Shoppers | 19.86% | 9.69x |
| Tattoo Fans | 20.34% | 9.46x |
| Adult Acne Sufferers | 12.04% | 9.24x |
| Hard Seltzer Aficionados | 6.27% | 9.20x |
| Curly Hair Care Shoppers | 10.80% | 9.15x |
| Online Daters | 12.98% | 9.00x |
| Womens Subscription Box Shoppers | 12.88% | 8.97x |
| Astrology Enthusiasts | 13.32% | 8.87x |
| Pregnancy Resources Researchers | 12.14% | 8.78x |
| New & Expecting Parents | 9.77% | 8.75x |
Composition Percentage:
The overlap percentage between the Piercing Fans audience and the Interest attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
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APPAREL RETAILERS
The Piercing Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Piercing Fans audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.05% | 1.04x |
Composition Percentage:
The overlap percentage between the Piercing Fans audience and the Location attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
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WEBSITES
The Piercing Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Piercing Fans audience is inkedmag.com.
| Website | Composition | Index |
| inkedmag.com | 1.61% | 20.10x |
| astrosofa.com | 2.11% | 12.60x |
| authoritytattoo.com | 1.47% | 11.95x |
| babycenter.ca | 1.87% | 11.43x |
| mamanatural.com | 3.47% | 11.19x |
| nextluxury.com | 6.40% | 10.45x |
| madeformums.com | 1.65% | 10.33x |
| cltampa.com | 2.81% | 9.96x |
| reptilesmagazine.com | 1.07% | 9.96x |
| community.babycenter.com | 8.59% | 9.80x |
Composition Percentage:
The overlap percentage between the Piercing Fans audience and the Web attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Piercing Fans audience is Hipster Clothing.
| Content Affinity | Composition | Index |
| Hipster Clothing | 0.02% | 11.49x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.05% | 11.27x |
| Vegans & Animal Welfare | 0.32% | 7.12x |
| Hair & Beauty | 0.04% | 7.10x |
| Vaping | 0.06% | 7.08x |
| Beach & Intimate Wear | 0.02% | 6.89x |
| Reproductive Health | 0.06% | 6.85x |
| Roleplay & Fantasy Games | 0.05% | 6.82x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.02% | 6.70x |
| Beauty & Cosmetics | 0.25% | 6.69x |
Composition Percentage:
The overlap percentage between the Piercing Fans audience and the Content Affinity attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
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DEMOGRAPHICS
The Piercing Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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