Dstillery Audiences

PIERCING FANS

Audience Size: 4 Million Devices

Explore the Piercing Fans Audience

Below you'll find more information about the Piercing Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Piercing Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Piercing Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Piercing Fans audience is Adult Acne Sufferers.

Interest Composition Index
Adult Acne Sufferers 29.97% 18.27x
Condom Shoppers 30.20% 18.24x
Tattoo Fans 37.06% 17.94x
Bodybuilding Enthusiasts 33.27% 17.66x
Sleep Researchers 26.84% 16.09x
Cosplay Enthusiasts 30.82% 15.63x
Sleep Disorder Researchers 28.19% 15.52x
Animal Rights Researchers 24.58% 15.31x
Hair Color Shoppers 31.98% 15.23x
Streaming Video Fans 26.43% 15.15x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Interest attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Piercing Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Piercing Fans audience is Everlane.

Location Composition Index
Everlane 0.01% 1.81x
Express Outlets 0.01% 1.40x
Supreme 0.01% 1.34x
Columbia 0.01% 1.24x
Urban Outfitters 0.07% 1.24x
Levi Strauss 0.02% 1.22x
American Apparel 0.05% 1.19x
The Childrens Place 0.07% 1.19x
Free People 0.03% 1.19x
Madewell 0.02% 1.18x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Location attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Piercing Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Piercing Fans audience is painfulpleasures.com.

Website Composition Index
painfulpleasures.com 1.10% 61.84x
spencersonline.com 4.26% 50.59x
elfcosmetics.com 1.22% 44.85x
plannedparenthood.org 1.79% 44.73x
charlotterusse.com 2.51% 40.41x
vanswarpedtour.com 3.16% 40.04x
fashionnova.com 1.96% 38.03x
plyrics.com 1.31% 37.87x
xojane.com 6.38% 35.77x
acne.org 5.19% 35.01x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Web attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Piercing Fans audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 1.24% 17.83x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.13% 17.06x
Beauty & Cosmetics 4.46% 14.30x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 2.55% 13.65x
Reproductive Health 6.20% 13.59x
Vaping 2.33% 13.11x
Beach & Intimate Wear 1.53% 13.10x
Costumes 0.98% 12.58x
Dermatology 6.92% 12.42x
Hair & Beauty 5.66% 12.23x
Composition Percentage: The overlap percentage between the Piercing Fans audience and the Content Affinity attribute.
Index: A comparison of the Piercing Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Piercing Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female