Dstillery Audiences

PIZZA LOVERS

Audience Size: 642.4 Thousand Devices

Explore the Pizza Lovers Audience

Below you'll find more information about the Pizza Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 642.4 thousand unique devices whose actions qualify for the Pizza Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Pizza Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pizza Lovers audience is Food Delivery Service Users.

Interest Composition Index
Food Delivery Service Users 31.10% 58.99x
Las Vegas Hotel Researchers 30.70% 49.12x
Retired Health Insurance Researchers 27.21% 48.84x
Big Box Shoppers 31.37% 48.59x
Budget Grocery Shoppers 27.48% 47.92x
Credit Union Researchers 30.43% 47.84x
Military Benefits Researchers 30.83% 47.51x
Online Directory Searchers 26.01% 46.74x
Retirement Financial Account Researchers 32.04% 46.60x
Retired Wealthy Assisted Living Researchers 31.90% 45.89x
Composition Percentage: The overlap percentage between the Pizza Lovers audience and the Interest attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pizza Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pizza Lovers audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.04% 4.64x
Maurices 0.03% 3.02x
The Childrens Place 0.03% 3.02x
Carhartt 0.17% 2.45x
Mens Wearhouse 0.01% 1.93x
Aeropostale 0.01% 1.82x
Zumiez 0.01% 1.82x
American Eagle Outfitters 0.01% 1.55x
Composition Percentage: The overlap percentage between the Pizza Lovers audience and the Location attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pizza Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pizza Lovers audience is bk.com.

Website Composition Index
bk.com 4.38% 35.37x
culvers.com 2.32% 32.29x
hy-vee.com 1.05% 31.52x
familydollar.com 2.00% 30.41x
rehold.com 1.40% 30.40x
americanfreight.com 1.22% 30.06x
buzzfile.com 4.16% 29.59x
mcalistersdeli.com 1.33% 29.33x
crackerbarrel.com 3.27% 29.29x
thetimes-tribune.com 1.88% 29.14x
Composition Percentage: The overlap percentage between the Pizza Lovers audience and the Web attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pizza Lovers audience is Franchising.

Content Affinity Composition Index
Franchising 0.05% 24.63x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.28% 23.73x
Video Content Sites 2.01% 22.98x
Spam Call Number Searchers 1.88% 22.54x
Garden Power Equipment 2.01% 20.04x
Career Cluster A 4.02% 19.83x
Chain Restaurants 18.10% 19.40x
Ohio Universities 2.55% 19.25x
Assorted Topics (Viral Media, Paid Traffic) 2.28% 19.07x
People Search 5.09% 18.08x
Composition Percentage: The overlap percentage between the Pizza Lovers audience and the Content Affinity attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pizza Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female