Explore the Pizza Lovers Audience
Below you'll find more information about the Pizza Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 642.4 thousand unique devices whose actions qualify for the Pizza Lovers audience.
INTERESTS
The Pizza Lovers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pizza Lovers audience is Food Delivery Service Users.
| Interest | Composition | Index |
| Food Delivery Service Users | 31.10% | 58.99x |
| Las Vegas Hotel Researchers | 30.70% | 49.12x |
| Retired Health Insurance Researchers | 27.21% | 48.84x |
| Big Box Shoppers | 31.37% | 48.59x |
| Budget Grocery Shoppers | 27.48% | 47.92x |
| Credit Union Researchers | 30.43% | 47.84x |
| Military Benefits Researchers | 30.83% | 47.51x |
| Online Directory Searchers | 26.01% | 46.74x |
| Retirement Financial Account Researchers | 32.04% | 46.60x |
| Retired Wealthy Assisted Living Researchers | 31.90% | 45.89x |
Composition Percentage:
The overlap percentage between the Pizza Lovers audience and the Interest attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
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APPAREL RETAILERS
The Pizza Lovers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pizza Lovers audience is Victoria's Secret.
| Location | Composition | Index |
| Victoria's Secret | 0.04% | 4.64x |
| Maurices | 0.03% | 3.02x |
| The Childrens Place | 0.03% | 3.02x |
| Carhartt | 0.17% | 2.45x |
| Mens Wearhouse | 0.01% | 1.93x |
| Aeropostale | 0.01% | 1.82x |
| Zumiez | 0.01% | 1.82x |
| American Eagle Outfitters | 0.01% | 1.55x |
Composition Percentage:
The overlap percentage between the Pizza Lovers audience and the Location attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
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WEBSITES
The Pizza Lovers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Pizza Lovers audience is bk.com.
| Website | Composition | Index |
| bk.com | 4.38% | 35.37x |
| culvers.com | 2.32% | 32.29x |
| hy-vee.com | 1.05% | 31.52x |
| familydollar.com | 2.00% | 30.41x |
| rehold.com | 1.40% | 30.40x |
| americanfreight.com | 1.22% | 30.06x |
| buzzfile.com | 4.16% | 29.59x |
| mcalistersdeli.com | 1.33% | 29.33x |
| crackerbarrel.com | 3.27% | 29.29x |
| thetimes-tribune.com | 1.88% | 29.14x |
Composition Percentage:
The overlap percentage between the Pizza Lovers audience and the Web attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pizza Lovers audience is Franchising.
| Content Affinity | Composition | Index |
| Franchising | 0.05% | 24.63x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 2.28% | 23.73x |
| Video Content Sites | 2.01% | 22.98x |
| Spam Call Number Searchers | 1.88% | 22.54x |
| Garden Power Equipment | 2.01% | 20.04x |
| Career Cluster A | 4.02% | 19.83x |
| Chain Restaurants | 18.10% | 19.40x |
| Ohio Universities | 2.55% | 19.25x |
| Assorted Topics (Viral Media, Paid Traffic) | 2.28% | 19.07x |
| People Search | 5.09% | 18.08x |
Composition Percentage:
The overlap percentage between the Pizza Lovers audience and the Content Affinity attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
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DEMOGRAPHICS
The Pizza Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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