Dstillery Audiences

PIZZA LOVERS

Audience Size: 2.7 Million Devices

Explore the Pizza Lovers Audience

Below you'll find more information about the Pizza Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Pizza Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Pizza Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pizza Lovers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 35.45% 33.83x
Retired Health Insurance Researchers 34.12% 32.92x
Big Box Shoppers 37.04% 32.85x
Orlando Activities Researchers 34.01% 32.35x
Texas Activity Researchers 33.32% 32.23x
Nashville Activity Researchers 34.36% 31.43x
Bargain Shopping Researchers 31.74% 30.84x
Louisiana Activities Researchers 30.96% 29.42x
Ice Cream Shoppers 33.80% 29.17x
Heart Surgery Researchers 32.30% 29.13x
Composition Percentage: The overlap percentage between the Pizza Lovers audience and the Interest attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pizza Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pizza Lovers audience is Express Outlets.

Location Composition Index
Express Outlets 0.02% 1.51x
Buckle 0.27% 1.30x
Jos A. Bank Clothiers 0.34% 1.27x
Mens Wearhouse 0.56% 1.25x
White House Black Market 0.32% 1.18x
Lane Bryant 0.06% 1.13x
Talbots 0.05% 1.07x
Johnston and Murphy 0.34% 1.07x
Ralph Lauren 0.02% 1.04x
Chicos 0.07% 1.03x
Composition Percentage: The overlap percentage between the Pizza Lovers audience and the Location attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pizza Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pizza Lovers audience is secretmenus.com.

Website Composition Index
secretmenus.com 1.30% 40.66x
restaurantbusinessonline.com 1.15% 38.19x
hours-locations.com 1.39% 37.73x
quanki.com 1.11% 34.00x
fastcasual.com 1.27% 33.92x
nrn.com 3.22% 33.90x
boxofficeticketsales.com 1.25% 33.16x
countyoffice.org 1.24% 32.63x
olivegarden.com 1.52% 32.21x
thetimes-tribune.com 2.81% 32.15x
Composition Percentage: The overlap percentage between the Pizza Lovers audience and the Web attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pizza Lovers audience is Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews).

Content Affinity Composition Index
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.64% 22.33x
As Seen On TV Products 0.15% 22.09x
Franchising 0.63% 20.69x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.29% 19.36x
Low Budget Shoppers 2.27% 18.95x
Discount Shopping 5.17% 18.52x
Celebrity Gossip 3.56% 17.68x
ISPs & Local Services 0.08% 17.44x
Home Improvement Contractor 1.77% 17.35x
Rural Living 0.15% 15.86x
Composition Percentage: The overlap percentage between the Pizza Lovers audience and the Content Affinity attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pizza Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female