Explore the Pizza Lovers Audience
Below you'll find more information about the Pizza Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Pizza Lovers audience.
INTERESTS
The Pizza Lovers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pizza Lovers audience is Budget Grocery Shoppers.
| Interest | Composition | Index |
| Budget Grocery Shoppers | 38.28% | 25.02x |
| Big Box Shoppers | 41.36% | 24.39x |
| Retired Health Insurance Researchers | 37.33% | 24.09x |
| Orlando Activities Researchers | 33.63% | 23.49x |
| Texas Activity Researchers | 33.92% | 23.39x |
| Nashville Activity Researchers | 34.20% | 23.19x |
| Bargain Shopping Researchers | 33.64% | 22.86x |
| Home Exterior Design Enthusiasts | 33.28% | 22.71x |
| Online Directory Searchers | 37.62% | 22.71x |
| Louisiana Activities Researchers | 32.52% | 22.66x |
Composition Percentage:
The overlap percentage between the Pizza Lovers audience and the Interest attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
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APPAREL RETAILERS
The Pizza Lovers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pizza Lovers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.36% | 1.33x |
| Dressbarn | 0.04% | 1.26x |
| Buckle | 0.06% | 1.19x |
| Eddie Bauer | 0.02% | 1.07x |
| Talbots | 0.03% | 1.05x |
| Lane Bryant | 0.04% | 1.03x |
| Jos A. Bank Clothiers | 0.03% | 1.01x |
| Aeropostale | 0.05% | 0.99x |
| White House Black Market | 0.05% | 0.95x |
| Old Navy | 0.07% | 0.95x |
Composition Percentage:
The overlap percentage between the Pizza Lovers audience and the Location attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
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WEBSITES
The Pizza Lovers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Pizza Lovers audience is nrn.com.
| Website | Composition | Index |
| nrn.com | 1.41% | 35.55x |
| cicis.com | 1.54% | 32.28x |
| findthecompany.com | 1.16% | 29.81x |
| truevalue.com | 1.02% | 28.90x |
| mhvillage.com | 1.06% | 27.57x |
| thetimes-tribune.com | 1.55% | 27.53x |
| ucomparehealthcare.com | 1.21% | 27.35x |
| homemetry.com | 2.24% | 27.33x |
| harborfreight.com | 2.42% | 27.25x |
| m.topix.com | 1.96% | 26.77x |
Composition Percentage:
The overlap percentage between the Pizza Lovers audience and the Web attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pizza Lovers audience is ISPs & Local Services.
| Content Affinity | Composition | Index |
| ISPs & Local Services | 0.03% | 20.15x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 2.38% | 19.95x |
| As Seen On TV Products | 0.06% | 18.79x |
| Discount Shopping | 2.45% | 18.56x |
| Franchising | 0.38% | 18.16x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.11% | 17.50x |
| Home Improvement Contractor | 0.74% | 16.98x |
| Content Streamers & Downloaders | 0.04% | 16.30x |
| Rural Living | 0.09% | 15.62x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.18% | 15.36x |
Composition Percentage:
The overlap percentage between the Pizza Lovers audience and the Content Affinity attribute.
Index: A comparison of the Pizza Lovers audience to the internet population.
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DEMOGRAPHICS
The Pizza Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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