Dstillery Audiences

PLANT BASED & VEGAN FOOD RECIPE SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Plant Based & Vegan Food Recipe Shoppers Audience

Below you'll find more information about the Plant Based & Vegan Food Recipe Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Plant Based & Vegan Food Recipe Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Plant Based & Vegan Food Recipe Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Plant Based & Vegan Food Recipe Shoppers audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 32.40% 52.74x
Home Design and Living Publication Readers 47.16% 52.54x
Healthy Eaters 55.22% 51.20x
Home Kitchen Chefs 57.70% 50.02x
Gourmet Food & Wine Researchers 50.13% 49.91x
Nutrition Conscious Eaters 50.62% 49.62x
Healthy Diet Recipe Researchers 59.76% 49.58x
Pantry Recipes Researchers 29.77% 49.21x
Recipe Researchers 51.69% 48.62x
Cooking Show Fans 51.29% 47.13x
Composition Percentage: The overlap percentage between the Plant Based & Vegan Food Recipe Shoppers audience and the Interest attribute.
Index: A comparison of the Plant Based & Vegan Food Recipe Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Plant Based & Vegan Food Recipe Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Plant Based & Vegan Food Recipe Shoppers audience is Talbots.

Location Composition Index
Talbots 0.01% 1.36x
Old Navy 0.03% 1.27x
Dressbarn 0.01% 1.11x
Jos A. Bank Clothiers 0.01% 1.08x
Buckle 0.02% 1.04x
Carhartt 0.16% 1.04x
Gymboree 0.01% 1.02x
Aeropostale 0.01% 1.02x
Victoria's Secret 0.02% 1.00x
Zumiez 0.01% 1.00x
Composition Percentage: The overlap percentage between the Plant Based & Vegan Food Recipe Shoppers audience and the Location attribute.
Index: A comparison of the Plant Based & Vegan Food Recipe Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Plant Based & Vegan Food Recipe Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Plant Based & Vegan Food Recipe Shoppers audience is carveyourcraving.com.

Website Composition Index
carveyourcraving.com 1.32% 46.40x
veganosity.com 3.06% 46.26x
veganhuggs.com 4.89% 45.45x
whereyougetyourprotein.com 1.09% 45.30x
brandnewvegan.com 4.75% 45.00x
beplantwell.com 1.02% 44.83x
rhiansrecipes.com 1.76% 44.61x
blog.fatfreevegan.com 3.18% 44.55x
hotforfoodblog.com 1.58% 44.46x
avirtualvegan.com 5.45% 44.46x
Composition Percentage: The overlap percentage between the Plant Based & Vegan Food Recipe Shoppers audience and the Web attribute.
Index: A comparison of the Plant Based & Vegan Food Recipe Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Plant Based & Vegan Food Recipe Shoppers audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 1.73% 39.77x
Vegetarian Diet 24.16% 33.50x
Low Carb Diets 7.62% 27.46x
London Tourism & Events 0.07% 25.53x
Cakes & Sweets 1.26% 22.82x
Canada Consumer Product Cluster 5.10% 22.36x
Organic Beauty & Skincare Products 0.22% 22.00x
Female Lifestyle Content Readers 4.56% 21.78x
Canada Shopping - General Commerce 0.48% 21.16x
Paleo & Keto Diet Enthusiasts 1.40% 21.16x
Composition Percentage: The overlap percentage between the Plant Based & Vegan Food Recipe Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Plant Based & Vegan Food Recipe Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Plant Based & Vegan Food Recipe Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female