Explore the Plant Based & Vegan Food Recipe Shoppers Audience
Below you'll find more information about the Plant Based & Vegan Food Recipe Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Plant Based & Vegan Food Recipe Shoppers audience.
INTERESTS
The Plant Based & Vegan Food Recipe Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Plant Based & Vegan Food Recipe Shoppers audience is Shelf-Stable Food Content Readers.
| Interest | Composition | Index |
| Shelf-Stable Food Content Readers | 32.40% | 52.74x |
| Home Design and Living Publication Readers | 47.16% | 52.54x |
| Healthy Eaters | 55.22% | 51.20x |
| Home Kitchen Chefs | 57.70% | 50.02x |
| Gourmet Food & Wine Researchers | 50.13% | 49.91x |
| Nutrition Conscious Eaters | 50.62% | 49.62x |
| Healthy Diet Recipe Researchers | 59.76% | 49.58x |
| Pantry Recipes Researchers | 29.77% | 49.21x |
| Recipe Researchers | 51.69% | 48.62x |
| Cooking Show Fans | 51.29% | 47.13x |
Composition Percentage:
The overlap percentage between the Plant Based & Vegan Food Recipe Shoppers audience and the Interest attribute.
Index: A comparison of the Plant Based & Vegan Food Recipe Shoppers audience to the internet population.
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APPAREL RETAILERS
The Plant Based & Vegan Food Recipe Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Plant Based & Vegan Food Recipe Shoppers audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.01% | 1.36x |
| Old Navy | 0.03% | 1.27x |
| Dressbarn | 0.01% | 1.11x |
| Jos A. Bank Clothiers | 0.01% | 1.08x |
| Buckle | 0.02% | 1.04x |
| Carhartt | 0.16% | 1.04x |
| Gymboree | 0.01% | 1.02x |
| Aeropostale | 0.01% | 1.02x |
| Victoria's Secret | 0.02% | 1.00x |
| Zumiez | 0.01% | 1.00x |
Composition Percentage:
The overlap percentage between the Plant Based & Vegan Food Recipe Shoppers audience and the Location attribute.
Index: A comparison of the Plant Based & Vegan Food Recipe Shoppers audience to the internet population.
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WEBSITES
The Plant Based & Vegan Food Recipe Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Plant Based & Vegan Food Recipe Shoppers audience is carveyourcraving.com.
| Website | Composition | Index |
| carveyourcraving.com | 1.32% | 46.40x |
| veganosity.com | 3.06% | 46.26x |
| veganhuggs.com | 4.89% | 45.45x |
| whereyougetyourprotein.com | 1.09% | 45.30x |
| brandnewvegan.com | 4.75% | 45.00x |
| beplantwell.com | 1.02% | 44.83x |
| rhiansrecipes.com | 1.76% | 44.61x |
| blog.fatfreevegan.com | 3.18% | 44.55x |
| hotforfoodblog.com | 1.58% | 44.46x |
| avirtualvegan.com | 5.45% | 44.46x |
Composition Percentage:
The overlap percentage between the Plant Based & Vegan Food Recipe Shoppers audience and the Web attribute.
Index: A comparison of the Plant Based & Vegan Food Recipe Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Plant Based & Vegan Food Recipe Shoppers audience is Vegans & Animal Welfare.
| Content Affinity | Composition | Index |
| Vegans & Animal Welfare | 1.73% | 39.77x |
| Vegetarian Diet | 24.16% | 33.50x |
| Low Carb Diets | 7.62% | 27.46x |
| London Tourism & Events | 0.07% | 25.53x |
| Cakes & Sweets | 1.26% | 22.82x |
| Canada Consumer Product Cluster | 5.10% | 22.36x |
| Organic Beauty & Skincare Products | 0.22% | 22.00x |
| Female Lifestyle Content Readers | 4.56% | 21.78x |
| Canada Shopping - General Commerce | 0.48% | 21.16x |
| Paleo & Keto Diet Enthusiasts | 1.40% | 21.16x |
Composition Percentage:
The overlap percentage between the Plant Based & Vegan Food Recipe Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Plant Based & Vegan Food Recipe Shoppers audience to the internet population.
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DEMOGRAPHICS
The Plant Based & Vegan Food Recipe Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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