Dstillery Audiences

PLAYSTATION ENTHUSIASTS

Audience Size: 4.8 Million Devices

Explore the PlayStation Enthusiasts Audience

Below you'll find more information about the PlayStation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the PlayStation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PlayStation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PlayStation Enthusiasts audience is Xbox Enthusiasts.

Interest Composition Index
Xbox Enthusiasts 62.91% 33.95x
Gamers 58.88% 33.78x
Video Gamers 52.84% 32.57x
PokemonGo Fans 59.32% 32.29x
eSports Enthusiasts 52.96% 31.75x
Nintendo Enthusiasts 53.09% 31.00x
Video and Computer Gaming Enthusiasts 48.51% 30.55x
Call of Duty Enthusiasts 50.50% 29.94x
Destiny Video Game Fans 49.53% 28.53x
Anime Fans 46.07% 26.52x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Interest attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PlayStation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PlayStation Enthusiasts audience is Zumiez.

Location Composition Index
Zumiez 0.09% 1.32x
Aeropostale 0.07% 1.31x
Charlotte Russe 0.03% 1.31x
Buckle 0.07% 1.31x
Eddie Bauer 0.03% 1.25x
REI 0.02% 1.25x
Journeys 0.09% 1.25x
Express 0.06% 1.23x
The Childrens Place 0.10% 1.21x
Hollister 0.05% 1.18x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Location attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PlayStation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PlayStation Enthusiasts audience is truetrophies.com.

Website Composition Index
truetrophies.com 1.72% 52.84x
hardcoregamer.com 2.10% 50.03x
gearnuke.com 5.50% 49.59x
playstation.com 5.49% 48.37x
playstationtrophies.org 3.35% 48.18x
ubi.com 7.37% 47.30x
mp1st.com 1.81% 46.56x
gamersheroes.com 17.41% 45.86x
rpgsite.net 9.15% 45.00x
allgamers.com 4.13% 44.41x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Web attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PlayStation Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 9.72% 25.68x
Roleplay & Fantasy Games 0.74% 17.30x
PC Gamers 19.39% 16.19x
Anime 8.92% 15.97x
Content Streamers & Downloaders 0.05% 15.58x
Phone & Computer Game Downloaders 2.58% 15.39x
Casual & Nintendo Gamers 54.59% 15.33x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.82% 14.61x
Magic & Games 4.66% 13.62x
Vaping 1.58% 12.49x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PlayStation Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male