Dstillery Audiences

PLAYSTATION ENTHUSIASTS

Audience Size: 2.7 Million Devices

Explore the PlayStation Enthusiasts Audience

Below you'll find more information about the PlayStation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the PlayStation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PlayStation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PlayStation Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 52.51% 35.26x
Movie and Game Review Readers 49.42% 33.50x
Gamers 47.73% 33.00x
Video and Computer Gaming Enthusiasts 38.64% 32.57x
Xbox Enthusiasts 54.83% 31.80x
eSports Enthusiasts 43.60% 31.12x
PokemonGo Fans 48.40% 31.09x
Call of Duty Enthusiasts 48.46% 29.21x
Anime Fans 39.62% 27.28x
Nintendo Enthusiasts 42.28% 26.89x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Interest attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PlayStation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PlayStation Enthusiasts audience is Chicos.

Location Composition Index
Chicos 0.02% 1.30x
J. Crew 0.01% 1.28x
H&M 0.02% 1.28x
Buckle 0.02% 1.24x
Aeropostale 0.02% 1.20x
Maurices 0.04% 1.16x
Express 0.02% 1.16x
Dressbarn 0.01% 1.15x
American Eagle Outfitters 0.02% 1.15x
LOFT 0.01% 1.15x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Location attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PlayStation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PlayStation Enthusiasts audience is khwiki.com.

Website Composition Index
khwiki.com 1.28% 44.94x
hardcoregamer.com 1.69% 42.45x
holdtoreset.com 3.87% 40.88x
gamersheroes.com 10.16% 40.55x
playstationtrophies.org 6.55% 40.53x
destinypedia.com 2.78% 40.43x
truetrophies.com 5.86% 39.90x
mentalmars.com 3.27% 39.26x
brightrockmedia.com 1.47% 37.20x
wikia.com 2.21% 37.13x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Web attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PlayStation Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.72% 24.04x
Roleplay & Fantasy Games 0.03% 15.52x
Anime 3.62% 15.41x
Casual & Nintendo Gamers 44.26% 13.68x
Car Keys, Locks & Remotes 0.04% 12.31x
Online Mini Game Players 1.24% 12.06x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.05% 11.64x
Magic & Games 8.65% 11.58x
PC Gamers 14.16% 11.52x
Minecraft Video Game Players 4.79% 10.12x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PlayStation Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male