Dstillery Audiences

PLAYSTATION ENTHUSIASTS

Audience Size: 8.2 Million Devices

Explore the PlayStation Enthusiasts Audience

Below you'll find more information about the PlayStation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 8.2 million unique devices whose actions qualify for the PlayStation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PlayStation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PlayStation Enthusiasts audience is PokemonGo Fans.

Interest Composition Index
PokemonGo Fans 31.88% 15.58x
Xbox Enthusiasts 37.52% 15.53x
Call of Duty Enthusiasts 26.51% 15.36x
Nintendo Enthusiasts 31.12% 14.98x
eSports Enthusiasts 28.50% 14.87x
Destiny Video Game Fans 29.83% 14.28x
Video and Computer Gaming Enthusiasts 24.27% 14.18x
Diablo Video Game Fans 24.47% 12.85x
Gamers 54.51% 12.84x
Pokemon Enthusiasts 27.66% 12.49x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Interest attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PlayStation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PlayStation Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.40% 1.09x
Jos A. Bank Clothiers 0.23% 0.97x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Location attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PlayStation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PlayStation Enthusiasts audience is playstationtrophies.org.

Website Composition Index
playstationtrophies.org 2.10% 39.33x
gamersheroes.com 11.86% 37.60x
destinygamewiki.com 1.03% 37.58x
khwiki.com 3.57% 36.75x
rpgsite.net 5.25% 36.65x
pushsquare.com 6.65% 36.01x
gameranx.com 10.26% 35.58x
psnprofiles.com 2.78% 35.50x
hardcoregamer.com 1.88% 35.43x
xboxachievements.com 1.61% 34.84x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Web attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PlayStation Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 8.34% 14.38x
Casual & Nintendo Gamers 34.23% 10.72x
PC Gamers 10.80% 10.39x
Anime 5.14% 10.21x
Phone & Computer Game Downloaders 2.77% 9.33x
Magic & Games 2.71% 8.32x
Collectibles - Toys & Collectibles 9.52% 7.61x
Gaming Content Readers 68.24% 7.46x
Minecraft Video Game Players 2.75% 6.93x
Fantasy Name Generators 4.23% 6.64x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PlayStation Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male