Dstillery Audiences

PLAYSTATION ENTHUSIASTS

Audience Size: 8.7 Million Devices

Explore the PlayStation Enthusiasts Audience

Below you'll find more information about the PlayStation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 8.7 million unique devices whose actions qualify for the PlayStation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PlayStation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PlayStation Enthusiasts audience is PokemonGo Fans.

Interest Composition Index
PokemonGo Fans 30.66% 16.29x
Xbox Enthusiasts 36.29% 16.09x
Call of Duty Enthusiasts 29.04% 15.84x
Nintendo Enthusiasts 30.95% 15.57x
eSports Enthusiasts 28.59% 15.51x
Video and Computer Gaming Enthusiasts 23.32% 14.60x
Destiny Video Game Fans 31.95% 13.80x
Pokemon Enthusiasts 28.78% 13.07x
Gamers 54.66% 13.00x
Diablo Video Game Fans 27.81% 12.93x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Interest attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PlayStation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PlayStation Enthusiasts audience is Club Monaco.

Location Composition Index
Club Monaco 0.01% 1.15x
Columbia 0.01% 1.13x
Mens Wearhouse 0.15% 1.09x
Zumiez 0.03% 1.09x
REI 0.02% 1.08x
The Childrens Place 0.06% 1.07x
Hollister 0.02% 1.06x
Abercrombie & Fitch 0.05% 1.05x
Everlane 0.00% 1.04x
Urban Outfitters 0.07% 1.02x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Location attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PlayStation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PlayStation Enthusiasts audience is playstationtrophies.org.

Website Composition Index
playstationtrophies.org 2.27% 43.52x
destinygamewiki.com 1.18% 42.14x
khwiki.com 2.20% 40.54x
gamersheroes.com 13.75% 40.24x
rpgsite.net 5.11% 40.21x
psnprofiles.com 2.66% 39.24x
activision.com 1.14% 39.06x
pushsquare.com 6.44% 38.85x
gameranx.com 11.58% 38.66x
hardcoregamer.com 2.28% 38.49x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Web attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PlayStation Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 8.37% 14.07x
Casual & Nintendo Gamers 28.48% 10.75x
PC Gamers 9.67% 10.04x
Anime 5.21% 9.79x
Phone & Computer Game Downloaders 3.17% 8.99x
Roleplay & Fantasy Games 0.32% 8.68x
Assorted Topics #11378 (Clothing, Asian Food, Japanese Goods, Leggings) 0.60% 8.60x
Magic & Games 2.39% 8.28x
Vaping 1.50% 8.27x
Content Streamers & Downloaders 0.12% 8.17x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PlayStation Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male