Dstillery Audiences

PLAYSTATION ENTHUSIASTS

Audience Size: 3.8 Million Devices

Explore the PlayStation Enthusiasts Audience

Below you'll find more information about the PlayStation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the PlayStation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PlayStation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PlayStation Enthusiasts audience is Xbox Enthusiasts.

Interest Composition Index
Xbox Enthusiasts 59.40% 35.71x
Gamers 55.06% 34.41x
PokemonGo Fans 55.11% 34.39x
Video Gamers 47.43% 33.65x
Video and Computer Gaming Enthusiasts 45.05% 32.66x
eSports Enthusiasts 52.14% 32.53x
Nintendo Enthusiasts 49.15% 30.20x
Call of Duty Enthusiasts 51.54% 30.12x
Destiny Video Game Fans 50.18% 28.31x
Anime Fans 44.95% 27.75x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Interest attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PlayStation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PlayStation Enthusiasts audience is Express.

Location Composition Index
Express 0.01% 1.34x
Maurices 0.02% 1.30x
Victoria's Secret 0.01% 1.23x
Lane Bryant 0.01% 1.19x
Mens Wearhouse 0.02% 1.19x
Chicos 0.01% 1.14x
Carhartt 0.17% 1.08x
Old Navy 0.01% 0.83x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Location attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PlayStation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PlayStation Enthusiasts audience is truetrophies.com.

Website Composition Index
truetrophies.com 2.74% 46.62x
ubi.com 2.96% 44.88x
allgamers.com 1.93% 43.20x
powerpyx.com 8.01% 42.61x
gonintendo.com 1.33% 42.40x
gearnuke.com 3.88% 42.38x
kh13.com 1.23% 41.27x
mentalmars.com 2.51% 40.20x
playstationtrophies.org 4.76% 40.14x
playstation.com 2.43% 39.93x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Web attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PlayStation Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 8.96% 27.97x
Roleplay & Fantasy Games 0.59% 19.72x
Phone & Computer Game Downloaders 1.15% 19.09x
Anime 9.25% 19.05x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.48% 18.45x
PC Gamers 24.40% 15.98x
Vaping 0.92% 15.91x
Assorted Topics (Toys, T-Shirts, Volvos) 0.09% 15.41x
Drawing & Animation 0.04% 15.37x
Magic & Games 5.40% 14.79x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PlayStation Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male