Dstillery Audiences

PLAYSTATION ENTHUSIASTS

Audience Size: 4.3 Million Devices

Explore the PlayStation Enthusiasts Audience

Below you'll find more information about the PlayStation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the PlayStation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PlayStation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PlayStation Enthusiasts audience is Gamers.

Interest Composition Index
Gamers 61.50% 42.64x
Xbox Enthusiasts 63.43% 42.18x
PokemonGo Fans 60.44% 42.08x
Video Gamers 55.40% 41.02x
eSports Enthusiasts 47.97% 39.83x
Call of Duty Enthusiasts 47.84% 38.76x
Nintendo Enthusiasts 53.92% 38.65x
Video and Computer Gaming Enthusiasts 48.80% 38.26x
Destiny Video Game Fans 49.32% 36.30x
Diablo Video Game Fans 41.75% 32.44x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Interest attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PlayStation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PlayStation Enthusiasts audience is Buckle.

Location Composition Index
Buckle 0.33% 1.33x
Mens Wearhouse 0.67% 1.27x
REI 0.02% 1.20x
LL Bean 0.01% 1.17x
Jos A. Bank Clothiers 0.36% 1.12x
Journeys 0.08% 1.11x
Topshop 0.02% 1.10x
Supreme 0.01% 1.10x
Zumiez 0.10% 1.09x
White House Black Market 0.35% 1.08x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Location attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PlayStation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PlayStation Enthusiasts audience is truetrophies.com.

Website Composition Index
truetrophies.com 3.23% 102.69x
destinygamewiki.com 2.12% 96.90x
playstationtrophies.org 6.72% 88.35x
nisamerica.com 1.02% 88.19x
tldrgames.com 1.33% 86.51x
hardcoregamer.com 5.31% 85.65x
gearnuke.com 13.48% 79.58x
playstation.com 16.23% 78.73x
accelerated-ideas.com 1.42% 78.49x
psnprofiles.com 9.76% 78.01x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Web attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PlayStation Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 15.22% 30.47x
PC Gamers 22.41% 18.21x
Anime 8.99% 17.31x
Phone & Computer Game Downloaders 3.88% 16.53x
Roleplay & Fantasy Games 0.94% 16.28x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.99% 16.08x
Casual & Nintendo Gamers 62.30% 16.01x
Content Streamers & Downloaders 0.10% 15.12x
Magic & Games 5.14% 14.13x
Vaping 2.22% 12.86x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PlayStation Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male