Dstillery Audiences

PLAYSTATION ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the PlayStation Enthusiasts Audience

Below you'll find more information about the PlayStation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the PlayStation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PlayStation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PlayStation Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 52.77% 34.06x
Gamers 52.09% 32.22x
PokemonGo Fans 54.98% 30.84x
Video and Computer Gaming Enthusiasts 43.16% 30.55x
Xbox Enthusiasts 55.76% 30.53x
eSports Enthusiasts 46.18% 29.68x
Nintendo Enthusiasts 44.62% 27.74x
Call of Duty Enthusiasts 49.45% 27.25x
Anime Fans 41.63% 25.98x
Diablo Video Game Fans 42.13% 25.63x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Interest attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PlayStation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PlayStation Enthusiasts audience is Zumiez.

Location Composition Index
Zumiez 0.02% 1.61x
Aeropostale 0.02% 1.46x
Forever 21 0.01% 1.45x
Hollister 0.01% 1.38x
H&M 0.01% 1.37x
Dressbarn 0.02% 1.30x
Journeys 0.03% 1.26x
American Eagle Outfitters 0.02% 1.22x
Express 0.02% 1.22x
Gap 0.02% 1.18x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Location attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PlayStation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PlayStation Enthusiasts audience is hardcoregamer.com.

Website Composition Index
hardcoregamer.com 2.56% 39.47x
playstationtrophies.org 7.08% 38.78x
gamersheroes.com 13.80% 37.66x
truetrophies.com 5.31% 37.23x
khwiki.com 1.77% 37.01x
brightrockmedia.com 1.79% 36.48x
gameshedge.com 1.45% 36.23x
holdtoreset.com 6.88% 35.88x
godisageek.com 1.20% 35.48x
mentalmars.com 4.18% 35.38x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Web attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PlayStation Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.62% 24.86x
Anime 3.07% 15.90x
PC Gamers 14.71% 15.00x
Casual & Nintendo Gamers 46.63% 13.84x
Car Keys, Locks & Remotes 0.07% 13.03x
Roleplay & Fantasy Games 0.05% 12.87x
Magic & Games 8.45% 12.15x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.08% 9.88x
RPG & MMO Video Game Fans 14.90% 9.73x
Minecraft Video Game Players 4.72% 9.61x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PlayStation Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male