Dstillery Audiences

PLAYSTATION ENTHUSIASTS

Audience Size: 3.1 Million Devices

Explore the PlayStation Enthusiasts Audience

Below you'll find more information about the PlayStation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the PlayStation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PlayStation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PlayStation Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 53.04% 48.39x
Video and Computer Gaming Enthusiasts 56.98% 40.08x
Video Game Shoppers 77.01% 39.62x
Destiny Video Game Fans 68.13% 39.49x
Movie and Game Review Readers 72.77% 38.44x
PokemonGo Fans 66.63% 37.06x
Xbox Enthusiasts 76.66% 36.45x
Call of Duty Enthusiasts 69.70% 36.25x
Gamers 67.82% 35.73x
Game of Thrones Fans 52.34% 35.69x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Interest attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PlayStation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PlayStation Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.35x
Gymboree 0.01% 1.09x
Maurices 0.02% 1.04x
Urban Outfitters 0.01% 0.99x
Old Navy 0.01% 0.98x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Location attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PlayStation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PlayStation Enthusiasts audience is wikia.com.

Website Composition Index
wikia.com 1.02% 41.03x
usgamer.net 7.50% 39.39x
gamebyte.com 2.42% 38.75x
mp1st.com 10.21% 37.74x
playstationtrophies.org 6.44% 37.62x
gamingbolt.com 1.41% 37.37x
brightrockmedia.com 1.14% 37.12x
xboxachievements.com 4.11% 37.07x
gameclubz.com 3.55% 36.54x
psnprofiles.com 11.11% 36.44x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Web attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PlayStation Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 4.79% 23.50x
Anime 3.93% 15.52x
Casual & Nintendo Gamers 45.41% 14.68x
Magic & Games 8.73% 12.87x
Collectibles - Toys & Collectibles 8.55% 11.53x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.03% 11.53x
Technology News 11.71% 11.26x
PC Gamers 13.56% 10.78x
Fantasy Name Generators 3.76% 8.65x
Online Mini Game Players 1.46% 8.47x
Composition Percentage: The overlap percentage between the PlayStation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PlayStation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PlayStation Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male