Dstillery Audiences

PODCAST LISTENERS

Audience Size: 3.7 Million Devices

Explore the Podcast Listeners Audience

Below you'll find more information about the Podcast Listeners audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Podcast Listeners audience.

Dstillery Crafted Audiences

INTERESTS

The Podcast Listeners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Podcast Listeners audience is Game of Thrones Fans.

Interest Composition Index
Game of Thrones Fans 40.90% 26.29x
Movie and Game Review Readers 35.75% 25.25x
Online Grammar Tool Users 35.36% 24.12x
Comedy Fans 33.04% 24.05x
Mens Business Clothes Shoppers 32.36% 23.55x
Los Angeles Activities Researchers 36.50% 23.50x
Beer Aficionados 31.16% 23.14x
Lyrics Researchers 35.55% 22.91x
Streaming Video Fans 32.01% 22.37x
Jamband Fans 32.27% 21.99x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Interest attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Podcast Listeners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Podcast Listeners audience is Chicos.

Location Composition Index
Chicos 0.01% 1.63x
The Childrens Place 0.01% 1.48x
Old Navy 0.02% 1.43x
Journeys 0.01% 1.38x
Carhartt 0.12% 1.10x
Mens Wearhouse 0.02% 1.08x
Victoria's Secret 0.01% 1.01x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Location attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Podcast Listeners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Podcast Listeners audience is wtfpod.com.

Website Composition Index
wtfpod.com 1.05% 54.10x
earwolf.com 3.18% 40.58x
afi.com 1.42% 32.12x
crooked.com 2.36% 30.46x
icv2.com 1.18% 27.85x
slantmagazine.com 1.81% 26.64x
kcrw.com 2.06% 26.42x
blogtalkradio.com 3.13% 26.38x
dorkly.com 2.70% 26.24x
bbcamerica.com 1.27% 25.28x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Web attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Podcast Listeners audience is Feminism.

Content Affinity Composition Index
Feminism 1.28% 23.56x
London Tourism & Events 0.31% 22.56x
Film Production 1.60% 18.80x
Drawing & Animation 0.09% 18.18x
Writing & Publishing 2.46% 18.14x
Assorted Topics (Toys, T-Shirts, Volvos) 0.12% 16.07x
Liberal Views on LGBTQ Rights and Pro-Choice 0.34% 15.83x
Roleplay & Fantasy Games 0.54% 15.71x
Instagram Management 0.14% 15.51x
Philanthropy - Nonprofits 0.53% 15.21x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Content Affinity attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Podcast Listeners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male