Dstillery Audiences

PODCAST LISTENERS

Audience Size: 2.6 Million Devices

Explore the Podcast Listeners Audience

Below you'll find more information about the Podcast Listeners audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Podcast Listeners audience.

Dstillery Crafted Audiences

INTERESTS

The Podcast Listeners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Podcast Listeners audience is Movie and Game Review Readers.

Interest Composition Index
Movie and Game Review Readers 37.38% 32.24x
Los Angeles Activities Researchers 36.01% 30.55x
Game of Thrones Fans 44.03% 29.84x
Jamband Fans 33.00% 28.99x
Mens Business Clothes Shoppers 32.17% 28.91x
Beer Aficionados 30.57% 28.79x
Comedy Fans 36.08% 28.49x
Advertising Professionals 34.31% 28.32x
TV Advertising Professionals 31.05% 27.55x
Entertainment Industry Decision Makers 27.77% 27.40x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Interest attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Podcast Listeners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Podcast Listeners audience is Supreme.

Location Composition Index
Supreme 0.04% 3.63x
Everlane 0.02% 3.21x
Bonobos 0.20% 2.50x
Club Monaco 0.03% 2.01x
American Apparel 0.08% 1.91x
Intermix 0.03% 1.82x
Zara 0.06% 1.79x
Madewell 0.07% 1.77x
Topshop 0.03% 1.74x
Uniqlo 0.04% 1.70x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Location attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Podcast Listeners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Podcast Listeners audience is wtfpod.com.

Website Composition Index
wtfpod.com 2.45% 64.88x
earwolf.com 2.91% 60.35x
crooked.com 3.22% 53.81x
libsyn.com 1.58% 46.85x
rifftrax.com 1.20% 41.09x
subpop.com 1.31% 40.92x
comicbookresources.com 1.31% 37.68x
learnoutloud.com 1.13% 35.81x
filmmakermagazine.com 1.17% 34.01x
gawker.com 1.23% 33.98x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Web attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Podcast Listeners audience is Feminism.

Content Affinity Composition Index
Feminism 2.47% 26.34x
London Tourism & Events 0.58% 23.25x
Film Production 3.29% 18.78x
Writing & Publishing 5.26% 18.16x
Drawing & Animation 0.27% 17.83x
Movie Reviews 16.28% 15.42x
Assorted Topics (Television, Origami, Men's Health) 0.18% 15.08x
Content Streamers & Downloaders 0.09% 14.96x
Philanthropy - Nonprofits 1.23% 14.91x
Liberal Views on LGBTQ Rights and Pro-Choice 0.69% 14.76x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Content Affinity attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Podcast Listeners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male