Dstillery Audiences

PODCAST LISTENERS

Audience Size: 2.1 Million Devices

Explore the Podcast Listeners Audience

Below you'll find more information about the Podcast Listeners audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Podcast Listeners audience.

Dstillery Crafted Audiences

INTERESTS

The Podcast Listeners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Podcast Listeners audience is Game of Thrones Fans.

Interest Composition Index
Game of Thrones Fans 41.36% 22.16x
Online Grammar Tool Users 32.52% 21.46x
Movie and Game Review Readers 34.20% 20.80x
Mens Business Clothes Shoppers 30.94% 20.23x
Los Angeles Activities Researchers 32.06% 20.20x
Lyrics Researchers 35.67% 19.98x
Streaming Video Fans 30.19% 19.79x
Comedy Fans 31.42% 19.55x
Beer Aficionados 30.24% 19.45x
Music Trivia Researchers 32.97% 18.80x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Interest attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Podcast Listeners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Podcast Listeners audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.73x
Gap 0.01% 1.63x
Victoria's Secret 0.02% 1.52x
LOFT 0.01% 1.49x
Maurices 0.02% 1.41x
Lane Bryant 0.01% 1.39x
Express 0.01% 1.26x
Journeys 0.01% 1.14x
The Childrens Place 0.01% 1.09x
Mens Wearhouse 0.01% 1.06x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Location attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Podcast Listeners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Podcast Listeners audience is earwolf.com.

Website Composition Index
earwolf.com 3.30% 39.31x
blogtalkradio.com 1.93% 28.74x
kcrw.com 1.10% 27.51x
grantland.com 1.11% 27.11x
adventuresinpoortaste.com 1.22% 27.01x
dorkly.com 1.60% 26.77x
dndbeyond.com 3.97% 25.70x
crooked.com 3.49% 25.63x
landmarktheatres.com 2.84% 25.59x
theparisreview.org 1.94% 25.11x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Web attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Podcast Listeners audience is Drawing & Animation.

Content Affinity Composition Index
Drawing & Animation 0.07% 22.48x
Feminism 1.14% 19.11x
London Tourism & Events 0.28% 18.66x
Film Production 1.19% 16.64x
Writing & Publishing 1.62% 15.80x
Assorted Topics (Toys, T-Shirts, Volvos) 0.09% 15.77x
Teaching Abroad 0.06% 15.12x
Audio Clips & Sound Effects 0.21% 14.64x
University Press 1.84% 13.68x
Hipster Clothing 0.19% 13.55x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Content Affinity attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Podcast Listeners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male