Dstillery Audiences

PODCAST LISTENERS

Audience Size: 2.4 Million Devices

Explore the Podcast Listeners Audience

Below you'll find more information about the Podcast Listeners audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Podcast Listeners audience.

Dstillery Crafted Audiences

INTERESTS

The Podcast Listeners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Podcast Listeners audience is Movie and Game Review Readers.

Interest Composition Index
Movie and Game Review Readers 26.00% 28.78x
Game of Thrones Fans 39.09% 28.27x
Online Grammar Tool Users 19.37% 27.35x
Los Angeles Activities Researchers 23.49% 26.91x
Mens Business Clothes Shoppers 19.29% 26.68x
Hulu Users 18.65% 26.67x
Streaming Video Fans 29.22% 26.21x
Comedy Fans 26.43% 25.69x
Music Trivia Researchers 27.58% 25.66x
Moviegoers 23.88% 25.36x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Interest attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Podcast Listeners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Podcast Listeners audience is J. Crew.

Location Composition Index
J. Crew 0.02% 1.69x
Eddie Bauer 0.01% 1.42x
Mens Wearhouse 0.03% 1.38x
Hollister 0.02% 1.32x
Lane Bryant 0.02% 1.30x
American Eagle Outfitters 0.02% 1.29x
Banana Republic 0.02% 1.29x
Old Navy 0.04% 1.29x
Express 0.03% 1.27x
Talbots 0.01% 1.27x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Location attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Podcast Listeners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Podcast Listeners audience is chicagoreader.com.

Website Composition Index
chicagoreader.com 1.32% 26.85x
slantmagazine.com 1.22% 26.49x
clickhole.com 2.04% 26.09x
streamable.com 5.69% 26.02x
wikia.com 8.68% 24.27x
draftsim.com 1.99% 24.02x
prowrestlingsheet.com 1.02% 23.78x
cardgamebase.com 1.25% 23.27x
emmys.com 1.70% 22.81x
magicspoiler.com 1.46% 22.46x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Web attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Podcast Listeners audience is Feminism.

Content Affinity Composition Index
Feminism 0.44% 23.25x
Film Production 0.26% 18.30x
University Press 0.08% 16.19x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.14% 14.33x
Movie Reviews 12.69% 14.10x
Writing & Publishing 0.22% 12.69x
Roleplay & Fantasy Games 0.05% 12.32x
Writing Resources 0.11% 12.14x
Book Publishers 0.20% 12.04x
Website Launchers 0.03% 11.71x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Content Affinity attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Podcast Listeners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male