Dstillery Audiences

PODCAST LISTENERS

Audience Size: 3.7 Million Devices

Explore the Podcast Listeners Audience

Below you'll find more information about the Podcast Listeners audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Podcast Listeners audience.

Dstillery Crafted Audiences

INTERESTS

The Podcast Listeners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Podcast Listeners audience is Movie and Game Review Readers.

Interest Composition Index
Movie and Game Review Readers 39.54% 30.63x
Game of Thrones Fans 43.57% 30.24x
Los Angeles Activities Researchers 39.02% 28.63x
Mens Business Clothes Shoppers 33.87% 28.51x
Beer Aficionados 33.69% 27.51x
Comedy Fans 36.39% 27.22x
Advertising Professionals 32.87% 27.03x
Jamband Fans 34.87% 26.80x
Mens Fitness Publication Readers 31.63% 26.45x
Live Concert Fans 32.73% 26.26x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Interest attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Podcast Listeners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Podcast Listeners audience is Supreme.

Location Composition Index
Supreme 0.02% 3.33x
Everlane 0.01% 2.58x
Bonobos 0.20% 2.47x
Intermix 0.02% 1.97x
Madewell 0.02% 1.93x
Patagonia 0.02% 1.87x
Topshop 0.04% 1.84x
Uniqlo 0.03% 1.76x
Club Monaco 0.02% 1.55x
Saint Laurent Paris 0.01% 1.54x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Location attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Podcast Listeners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Podcast Listeners audience is wtfpod.com.

Website Composition Index
wtfpod.com 1.73% 56.24x
earwolf.com 2.32% 51.69x
crooked.com 2.08% 50.70x
libsyn.com 1.14% 43.79x
kinja.com 1.20% 31.15x
powells.com 1.14% 30.21x
afi.com 2.12% 30.09x
popmatters.com 2.21% 29.84x
darkhorse.com 1.20% 29.70x
slantmagazine.com 2.29% 29.33x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Web attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Podcast Listeners audience is Feminism.

Content Affinity Composition Index
Feminism 1.65% 22.36x
London Tourism & Events 0.41% 21.61x
Film Production 2.40% 16.90x
Writing & Publishing 3.77% 16.40x
Drawing & Animation 0.20% 15.95x
Content Streamers & Downloaders 0.06% 15.93x
Movie Reviews 14.61% 14.88x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.14% 14.61x
Philanthropy - Nonprofits 0.83% 13.70x
Marketing Professionals 3.86% 13.60x
Composition Percentage: The overlap percentage between the Podcast Listeners audience and the Content Affinity attribute.
Index: A comparison of the Podcast Listeners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Podcast Listeners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male