Dstillery Audiences

POKEMON ENTHUSIASTS

Audience Size: 5.8 Million Devices

Explore the Pokemon Enthusiasts Audience

Below you'll find more information about the Pokemon Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 5.8 million unique devices whose actions qualify for the Pokemon Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Pokemon Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pokemon Enthusiasts audience is Nintendo Enthusiasts.

Interest Composition Index
Nintendo Enthusiasts 43.50% 31.13x
PokemonGo Fans 44.40% 28.38x
Gamers 41.66% 26.92x
eSports Enthusiasts 38.08% 26.37x
Destiny Video Game Fans 40.17% 26.12x
PlayStation Enthusiasts 40.27% 25.67x
Anime Fans 37.11% 25.34x
Xbox Enthusiasts 40.45% 25.22x
Hearthstone Video Game Fans 35.87% 24.64x
Super Mario Bros Fans 35.31% 23.99x
Composition Percentage: The overlap percentage between the Pokemon Enthusiasts audience and the Interest attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pokemon Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pokemon Enthusiasts audience is Zumiez.

Location Composition Index
Zumiez 0.08% 1.42x
Aeropostale 0.07% 1.40x
Express 0.04% 1.33x
Journeys 0.06% 1.31x
Charlotte Russe 0.05% 1.31x
Hollister 0.05% 1.28x
Eddie Bauer 0.02% 1.27x
The Childrens Place 0.10% 1.26x
American Eagle Outfitters 0.06% 1.24x
Forever 21 0.05% 1.24x
Composition Percentage: The overlap percentage between the Pokemon Enthusiasts audience and the Location attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pokemon Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pokemon Enthusiasts audience is pokebattler.com.

Website Composition Index
pokebattler.com 1.84% 50.46x
pokemoncenter.com 1.32% 44.99x
bulbapedia.bulbagarden.net 31.73% 42.39x
serebii.net 8.46% 42.08x
bestforandroid.com 2.07% 41.62x
futuregamereleases.com 2.56% 41.61x
gonintendo.com 2.17% 37.33x
rankedboost.com 16.53% 37.11x
fireemblemwiki.org 1.04% 37.07x
mynintendonews.com 1.04% 37.00x
Composition Percentage: The overlap percentage between the Pokemon Enthusiasts audience and the Web attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pokemon Enthusiasts audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.98% 18.59x
Roleplay & Fantasy Games 0.68% 16.90x
Anime 8.49% 16.25x
Magic & Games 5.16% 15.98x
Studio & Franchise Video Game Players 5.40% 15.28x
PC Gamers 16.66% 14.84x
Casual & Nintendo Gamers 47.39% 14.27x
Minecraft Video Game Players 7.54% 12.28x
Phone & Computer Game Downloaders 1.84% 11.50x
Fantasy Name Generators 6.73% 11.27x
Composition Percentage: The overlap percentage between the Pokemon Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pokemon Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male