Dstillery Audiences

POKEMON ENTHUSIASTS

Audience Size: 3.6 Million Devices

Explore the Pokemon Enthusiasts Audience

Below you'll find more information about the Pokemon Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Pokemon Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Pokemon Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pokemon Enthusiasts audience is Nintendo Enthusiasts.

Interest Composition Index
Nintendo Enthusiasts 51.11% 25.43x
PokemonGo Fans 45.70% 25.37x
eSports Enthusiasts 44.17% 21.83x
Video and Computer Gaming Enthusiasts 35.75% 20.76x
Super Mario Bros Fans 43.04% 19.96x
Destiny Video Game Fans 43.92% 19.03x
Anime Fans 38.40% 18.98x
Xbox Enthusiasts 41.91% 18.50x
Minecraft Video Game Fans 41.89% 18.44x
Call of Duty Enthusiasts 33.23% 18.02x
Composition Percentage: The overlap percentage between the Pokemon Enthusiasts audience and the Interest attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pokemon Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pokemon Enthusiasts audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.41x
Express Outlets 0.00% 1.20x
Joe's Jeans 0.01% 1.18x
Everlane 0.00% 1.18x
Urban Outfitters 0.07% 1.16x
Coach 0.09% 1.16x
LL Bean 0.01% 1.14x
Lorna Jane 0.01% 1.12x
Free People 0.03% 1.12x
Supreme 0.01% 1.11x
Composition Percentage: The overlap percentage between the Pokemon Enthusiasts audience and the Location attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pokemon Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pokemon Enthusiasts audience is pokemongomap.info.

Website Composition Index
pokemongomap.info 2.81% 88.22x
bulbagarden.net 1.23% 81.88x
serebii.net 1.44% 80.91x
bulbapedia.bulbagarden.net 37.61% 75.54x
pokemoncenter.com 4.51% 73.11x
strawpoll.com 1.80% 69.28x
bestforandroid.com 2.19% 68.89x
futuregamereleases.com 2.01% 63.06x
gonintendo.com 2.68% 61.59x
ssbwiki.com 8.27% 59.60x
Composition Percentage: The overlap percentage between the Pokemon Enthusiasts audience and the Web attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pokemon Enthusiasts audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.51% 21.96x
Anime 9.90% 18.56x
Magic & Games 5.26% 17.68x
Studio & Franchise Video Game Players 10.36% 17.32x
Casual & Nintendo Gamers 50.74% 17.27x
Roleplay & Fantasy Games 0.71% 17.20x
PC Gamers 16.45% 16.49x
Assorted Topics (Toys, T-Shirts, Volvos) 0.28% 14.00x
Minecraft Video Game Players 4.62% 12.54x
Collectibles - Toys & Collectibles 16.13% 12.48x
Composition Percentage: The overlap percentage between the Pokemon Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pokemon Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male