Explore the Pokemon Enthusiasts Audience
Below you'll find more information about the Pokemon Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Pokemon Enthusiasts audience.
INTERESTS
The Pokemon Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pokemon Enthusiasts audience is Voice Over Internet Protocol (VoIP) Users.
| Interest | Composition | Index |
| Voice Over Internet Protocol (VoIP) Users | 20.78% | 31.64x |
| Nintendo Enthusiasts | 40.52% | 27.83x |
| iPhone Users | 22.61% | 27.28x |
| PokemonGo Fans | 36.89% | 25.82x |
| Movie and Game Review Readers | 33.88% | 25.00x |
| Gamers | 32.73% | 24.72x |
| Anime Fans | 32.56% | 24.36x |
| Video Gamers | 32.32% | 24.06x |
| Home and Garden TV Fans | 7.04% | 24.03x |
| eSports Enthusiasts | 30.28% | 23.47x |
Composition Percentage:
The overlap percentage between the Pokemon Enthusiasts audience and the Interest attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Pokemon Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pokemon Enthusiasts audience is Buckle.
| Location | Composition | Index |
| Buckle | 0.03% | 1.64x |
| Maurices | 0.05% | 1.48x |
| Aeropostale | 0.02% | 1.39x |
| Michael Kors | 0.01% | 1.30x |
| American Eagle Outfitters | 0.02% | 1.25x |
| White House Black Market | 0.02% | 1.21x |
| Zumiez | 0.03% | 1.20x |
| Chicos | 0.02% | 1.18x |
| Journeys | 0.03% | 1.16x |
| H&M | 0.02% | 1.16x |
Composition Percentage:
The overlap percentage between the Pokemon Enthusiasts audience and the Location attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
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WEBSITES
The Pokemon Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Pokemon Enthusiasts audience is marriland.com.
| Website | Composition | Index |
| marriland.com | 1.42% | 67.15x |
| pokejungle.net | 1.37% | 60.07x |
| pokemondb.net | 17.48% | 58.90x |
| bulbagarden.net | 1.44% | 57.79x |
| pokecommunity.com | 5.22% | 57.45x |
| pokemonblog.com | 3.03% | 54.08x |
| pokebattler.com | 2.39% | 50.35x |
| natalielinda.com | 1.14% | 50.04x |
| pixelmonmod.com | 1.07% | 49.27x |
| sweetmoneybee.com | 1.27% | 48.63x |
Composition Percentage:
The overlap percentage between the Pokemon Enthusiasts audience and the Web attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pokemon Enthusiasts audience is Online Mini Game Players.
| Content Affinity | Composition | Index |
| Online Mini Game Players | 2.99% | 29.27x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.12% | 21.80x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 6.46% | 20.11x |
| Comedy Content | 0.21% | 17.27x |
| Casual & Nintendo Gamers | 50.28% | 15.63x |
| Teen Hair | 0.68% | 15.27x |
| Survival Guides | 0.08% | 15.24x |
| DIY Decoration & Furniture | 2.43% | 15.22x |
| Home Decoration Content Readers | 12.24% | 15.15x |
| Cakes & Sweets | 0.28% | 14.68x |
Composition Percentage:
The overlap percentage between the Pokemon Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Pokemon Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Pokemon Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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