Dstillery Audiences

POKEMONGO FANS

Audience Size: 3.1 Million Devices

Explore the PokemonGo Fans Audience

Below you'll find more information about the PokemonGo Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the PokemonGo Fans audience.

Dstillery Crafted Audiences

INTERESTS

The PokemonGo Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PokemonGo Fans audience is Gamers.

Interest Composition Index
Gamers 74.28% 45.10x
Video Gamers 56.56% 45.03x
Video and Computer Gaming Enthusiasts 59.40% 42.94x
Nintendo Enthusiasts 65.01% 39.06x
eSports Enthusiasts 58.78% 38.00x
Movie and Game Review Readers 38.15% 35.09x
Xbox Enthusiasts 60.32% 33.34x
Anime Fans 54.08% 32.57x
Virtual Reality Enthusiasts 48.73% 31.67x
Destiny Video Game Fans 60.26% 31.51x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Interest attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PokemonGo Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PokemonGo Fans audience is Hollister.

Location Composition Index
Hollister 0.02% 1.65x
H&M 0.02% 1.42x
Journeys 0.04% 1.39x
American Eagle Outfitters 0.03% 1.39x
Express 0.03% 1.38x
Buckle 0.03% 1.32x
Aeropostale 0.02% 1.27x
Lane Bryant 0.02% 1.25x
Victoria's Secret 0.04% 1.25x
The Childrens Place 0.03% 1.24x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Location attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The PokemonGo Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PokemonGo Fans audience is destinygamewiki.com.

Website Composition Index
destinygamewiki.com 1.35% 52.29x
games-guides.com 1.35% 50.45x
mynintendonews.com 4.80% 47.18x
brightrockmedia.com 2.25% 45.46x
kiranico.com 1.26% 45.36x
godisageek.com 1.26% 45.09x
bulbagarden.net 1.07% 44.92x
stevivor.com 2.85% 44.91x
kh13.com 1.07% 44.82x
metabomb.net 2.30% 44.72x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Web attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PokemonGo Fans audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.00% 26.96x
PC Gamers 22.69% 22.31x
Roleplay & Fantasy Games 0.11% 21.48x
Anime 4.24% 19.79x
Casual & Nintendo Gamers 58.94% 18.88x
Phone & Computer Game Downloaders 0.04% 18.49x
Magic & Games 10.64% 17.87x
Collectibles - Toys & Collectibles 13.79% 15.96x
Vaping 0.05% 14.78x
Online Media Converters 0.02% 13.91x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Content Affinity attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PokemonGo Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male