Dstillery Audiences

POKEMONGO FANS

Audience Size: 3.2 Million Devices

Explore the PokemonGo Fans Audience

Below you'll find more information about the PokemonGo Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the PokemonGo Fans audience.

Dstillery Crafted Audiences

INTERESTS

The PokemonGo Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PokemonGo Fans audience is Video and Computer Gaming Enthusiasts.

Interest Composition Index
Video and Computer Gaming Enthusiasts 59.92% 38.69x
eSports Enthusiasts 60.09% 33.67x
Nintendo Enthusiasts 68.23% 33.13x
Movie and Game Review Readers 44.84% 32.34x
Xbox Enthusiasts 64.16% 29.02x
Call of Duty Enthusiasts 53.80% 27.43x
Video Gamers 91.45% 25.96x
Tech and Video games Industry 40.58% 25.48x
Star Wars Fans 39.13% 24.99x
Blockbuster Movie Fans 40.89% 24.50x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Interest attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PokemonGo Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PokemonGo Fans audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.02% 1.41x
Free People 0.02% 1.25x
American Apparel 0.04% 1.20x
The North Face 0.03% 1.19x
Urban Outfitters 0.05% 1.14x
Zumiez 0.03% 1.08x
H&M 0.04% 1.07x
Talbots 0.05% 1.07x
American Eagle Outfitters 0.05% 1.05x
Patagonia 0.01% 1.05x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Location attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The PokemonGo Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PokemonGo Fans audience is nintendo-insider.com.

Website Composition Index
nintendo-insider.com 0.33% 108.55x
serebii.net 0.18% 105.08x
truetrophies.com 0.25% 100.48x
kh13.com 0.65% 97.28x
pokemonqrcode.com 0.35% 96.34x
trueachievements.com 5.01% 95.12x
thexboxhub.com 0.27% 94.95x
nintendojo.com 0.15% 92.72x
tankwarroom.com 1.13% 92.50x
cheathappens.com 0.26% 91.79x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Web attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PokemonGo Fans audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 21.23% 32.08x
PC Gamers 19.84% 24.34x
Casual & Nintendo Gamers 50.27% 22.99x
Roleplay & Fantasy Games 0.82% 20.93x
Magic & Games 5.62% 20.01x
Collectibles - Toys & Collectibles 24.82% 18.56x
Assorted Topics #11378 (Clothing, Asian Food, Japanese Goods, Leggings) 1.49% 17.75x
Anime 11.29% 17.23x
Assorted Topics #11499 (Toys, T-Shirts, Volvos) 0.46% 17.18x
Minecraft Video Game Players 4.74% 15.01x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Content Affinity attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PokemonGo Fans audience resonates most for the following age and income brackets.
Age
35-44
Income
$100,000-$149,999