Dstillery Audiences

POKEMONGO FANS

Audience Size: 2.1 Million Devices

Explore the PokemonGo Fans Audience

Below you'll find more information about the PokemonGo Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the PokemonGo Fans audience.

Dstillery Crafted Audiences

INTERESTS

The PokemonGo Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PokemonGo Fans audience is Gamers.

Interest Composition Index
Gamers 73.66% 48.28x
Video Gamers 58.84% 46.45x
Video and Computer Gaming Enthusiasts 59.12% 45.22x
Nintendo Enthusiasts 64.81% 41.19x
eSports Enthusiasts 60.47% 39.80x
Movie and Game Review Readers 40.75% 35.81x
Xbox Enthusiasts 59.19% 35.64x
Destiny Video Game Fans 60.35% 34.81x
Anime Fans 53.20% 33.75x
PlayStation Enthusiasts 56.79% 33.62x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Interest attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PokemonGo Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PokemonGo Fans audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.06x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Location attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The PokemonGo Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PokemonGo Fans audience is gamecrate.com.

Website Composition Index
gamecrate.com 2.60% 54.67x
powerpyx.com 2.59% 54.42x
shacknews.com 2.33% 53.85x
leagueoflegends.com 1.07% 48.30x
dsogaming.com 4.17% 47.22x
dndbeyond.com 2.48% 46.23x
gearnuke.com 1.40% 46.06x
gamingbolt.com 3.85% 45.76x
channelfireball.com 1.26% 45.56x
millenium.us.org 1.47% 45.24x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Web attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PokemonGo Fans audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.90% 31.09x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.21% 27.11x
Roleplay & Fantasy Games 0.29% 25.60x
Phone & Computer Game Downloaders 0.28% 22.57x
Anime 6.18% 21.49x
Magic & Games 7.85% 19.09x
PC Gamers 27.03% 18.37x
Collectibles - Toys & Collectibles 15.87% 17.81x
Casual & Nintendo Gamers 63.33% 17.80x
Airsoft & Paintball Equipment 0.12% 15.10x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Content Affinity attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PokemonGo Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male