Dstillery Audiences

POKEMONGO FANS

Audience Size: 2.2 Million Devices

Explore the PokemonGo Fans Audience

Below you'll find more information about the PokemonGo Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the PokemonGo Fans audience.

Dstillery Crafted Audiences

INTERESTS

The PokemonGo Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PokemonGo Fans audience is Movie and Game Review Readers.

Interest Composition Index
Movie and Game Review Readers 77.76% 49.94x
Video Gamers 77.53% 48.66x
Gamers 72.99% 47.31x
Video and Computer Gaming Enthusiasts 56.64% 45.12x
eSports Enthusiasts 59.05% 40.09x
Nintendo Enthusiasts 64.24% 38.72x
iPhone Users 32.72% 35.30x
Doctor Who Fans 33.35% 35.25x
Anime Fans 51.29% 33.78x
Streaming Video Fans 29.07% 33.13x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Interest attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PokemonGo Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PokemonGo Fans audience is J. Crew.

Location Composition Index
J. Crew 0.02% 1.55x
Buckle 0.03% 1.48x
Lane Bryant 0.01% 1.40x
H&M 0.02% 1.38x
Dressbarn 0.01% 1.33x
Chicos 0.02% 1.30x
Aeropostale 0.02% 1.30x
Maurices 0.04% 1.23x
Michael Kors 0.01% 1.21x
White House Black Market 0.02% 1.16x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Location attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The PokemonGo Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PokemonGo Fans audience is holdtoreset.com.

Website Composition Index
holdtoreset.com 5.58% 59.23x
marriland.com 1.22% 57.26x
thegamepost.com 1.09% 55.52x
nintendoenthusiast.com 2.57% 53.93x
lostarkcodex.com 1.70% 53.79x
hardcoregamer.com 2.10% 53.57x
gameshedge.com 1.41% 52.56x
brightrockmedia.com 2.07% 52.54x
wikia.com 3.07% 52.02x
gamersheroes.com 12.91% 51.65x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Web attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PokemonGo Fans audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 6.84% 28.81x
Anime 4.19% 17.81x
Casual & Nintendo Gamers 57.18% 17.67x
PC Gamers 21.81% 17.65x
Magic & Games 12.52% 16.69x
Online Mini Game Players 1.66% 16.10x
Collectibles - Toys & Collectibles 14.59% 14.85x
Fantasy Name Generators 6.11% 14.01x
RPG & MMO Video Game Fans 20.59% 13.81x
Minecraft Video Game Players 6.20% 13.19x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Content Affinity attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PokemonGo Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male