Dstillery Audiences

POKEMONGO FANS

Audience Size: 4.3 Million Devices

Explore the PokemonGo Fans Audience

Below you'll find more information about the PokemonGo Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the PokemonGo Fans audience.

Dstillery Crafted Audiences

INTERESTS

The PokemonGo Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PokemonGo Fans audience is Gamers.

Interest Composition Index
Gamers 76.68% 44.16x
Video Gamers 64.58% 43.04x
Video and Computer Gaming Enthusiasts 62.45% 41.27x
Nintendo Enthusiasts 69.04% 38.40x
eSports Enthusiasts 63.32% 37.27x
Xbox Enthusiasts 61.91% 33.65x
Movie and Game Review Readers 46.72% 33.00x
PlayStation Enthusiasts 61.12% 32.98x
Destiny Video Game Fans 59.68% 32.25x
Anime Fans 57.71% 31.89x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Interest attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PokemonGo Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PokemonGo Fans audience is Buckle.

Location Composition Index
Buckle 0.01% 1.71x
Zumiez 0.01% 1.63x
The Childrens Place 0.01% 1.44x
Journeys 0.01% 1.42x
Old Navy 0.02% 1.42x
Express 0.01% 1.35x
Victoria's Secret 0.02% 1.33x
Carhartt 0.15% 1.20x
Mens Wearhouse 0.02% 0.98x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Location attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The PokemonGo Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PokemonGo Fans audience is gonintendo.com.

Website Composition Index
gonintendo.com 2.22% 53.11x
mentalmars.com 3.00% 49.11x
allgamers.com 3.01% 48.52x
ubi.com 4.54% 47.72x
powerpyx.com 12.38% 47.63x
bulbagarden.net 1.47% 47.24x
kh13.com 1.27% 46.13x
toucharcade.com 1.54% 45.50x
gamersheroes.com 20.17% 45.21x
magicgameworld.com 1.22% 45.21x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Web attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PokemonGo Fans audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 10.29% 31.77x
Roleplay & Fantasy Games 0.89% 25.73x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.77% 24.34x
PC Gamers 29.37% 21.78x
Anime 10.60% 21.01x
Magic & Games 6.64% 20.66x
Collectibles - Toys & Collectibles 22.56% 18.72x
Drawing & Animation 0.09% 18.37x
Casual & Nintendo Gamers 75.26% 17.65x
Phone & Computer Game Downloaders 1.52% 17.48x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Content Affinity attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PokemonGo Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male