Dstillery Audiences

POKEMONGO FANS

Audience Size: 3.2 Million Devices

Explore the PokemonGo Fans Audience

Below you'll find more information about the PokemonGo Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the PokemonGo Fans audience.

Dstillery Crafted Audiences

INTERESTS

The PokemonGo Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PokemonGo Fans audience is Video and Computer Gaming Enthusiasts.

Interest Composition Index
Video and Computer Gaming Enthusiasts 60.84% 38.24x
Nintendo Enthusiasts 66.81% 34.04x
eSports Enthusiasts 61.11% 33.66x
Movie and Game Review Readers 43.56% 31.38x
Xbox Enthusiasts 63.42% 29.69x
Diablo Video Game Fans 54.11% 28.09x
Call of Duty Enthusiasts 53.77% 27.99x
Destiny Video Game Fans 58.62% 27.86x
Video Gamers 92.90% 25.04x
Pokemon Enthusiasts 55.09% 24.80x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Interest attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PokemonGo Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PokemonGo Fans audience is Supreme.

Location Composition Index
Supreme 0.01% 1.41x
LL Bean 0.01% 1.21x
The North Face 0.03% 1.13x
Michael Kors 0.02% 1.12x
Hollister 0.02% 1.12x
Gymboree 0.04% 1.11x
Eddie Bauer 0.02% 1.10x
Free People 0.02% 1.08x
Patagonia 0.01% 1.08x
Abercrombie & Fitch 0.03% 1.08x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Location attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The PokemonGo Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PokemonGo Fans audience is destinygamewiki.com.

Website Composition Index
destinygamewiki.com 2.41% 83.98x
rpgsite.net 10.09% 77.26x
siliconera.com 10.55% 75.51x
pokecommunity.com 1.05% 75.00x
mp1st.com 1.79% 74.50x
gameinformer.com 18.69% 74.37x
strawpoll.com 2.77% 74.14x
gematsu.com 7.60% 74.00x
videogamesblogger.com 2.56% 73.59x
dsogaming.com 2.19% 73.35x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Web attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PokemonGo Fans audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 20.96% 30.92x
PC Gamers 22.38% 22.46x
Roleplay & Fantasy Games 0.84% 20.98x
Casual & Nintendo Gamers 58.63% 20.30x
Magic & Games 5.92% 19.05x
Assorted Topics #11378 (Clothing, Asian Food, Japanese Goods, Leggings) 1.47% 18.25x
Collectibles - Toys & Collectibles 24.31% 17.30x
Anime 10.60% 17.22x
Assorted Topics #11499 (Toys, T-Shirts, Volvos) 0.40% 16.31x
Drawing & Animation 0.27% 14.22x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Content Affinity attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PokemonGo Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male