Dstillery Audiences

POKEMONGO FANS

Audience Size: 2 Million Devices

Explore the PokemonGo Fans Audience

Below you'll find more information about the PokemonGo Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the PokemonGo Fans audience.

Dstillery Crafted Audiences

INTERESTS

The PokemonGo Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PokemonGo Fans audience is Gamers.

Interest Composition Index
Gamers 72.17% 45.10x
Video Gamers 54.92% 44.36x
Video and Computer Gaming Enthusiasts 58.09% 42.42x
Nintendo Enthusiasts 63.33% 39.43x
eSports Enthusiasts 58.20% 37.65x
Movie and Game Review Readers 36.13% 34.11x
Xbox Enthusiasts 60.55% 33.09x
Anime Fans 50.17% 32.34x
Destiny Video Game Fans 61.47% 32.24x
Virtual Reality Enthusiasts 47.05% 31.61x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Interest attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PokemonGo Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PokemonGo Fans audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.98x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Location attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The PokemonGo Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PokemonGo Fans audience is gamecrate.com.

Website Composition Index
gamecrate.com 1.60% 50.94x
powerpyx.com 1.47% 50.22x
shacknews.com 1.29% 49.53x
strategygamer.com 1.36% 45.12x
gamingbolt.com 3.70% 44.64x
games-guides.com 2.13% 44.34x
destinygamewiki.com 1.98% 44.28x
dsogaming.com 3.44% 44.26x
thefpsreview.com 2.43% 43.34x
brightrockmedia.com 1.72% 43.26x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Web attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PokemonGo Fans audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 4.80% 27.62x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.11% 23.60x
Roleplay & Fantasy Games 0.19% 22.73x
Phone & Computer Game Downloaders 0.14% 20.99x
Anime 5.12% 19.54x
PC Gamers 26.27% 17.93x
Casual & Nintendo Gamers 59.42% 17.55x
Magic & Games 8.06% 17.22x
Collectibles - Toys & Collectibles 14.05% 16.09x
Hipster Clothing 0.04% 14.42x
Composition Percentage: The overlap percentage between the PokemonGo Fans audience and the Content Affinity attribute.
Index: A comparison of the PokemonGo Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PokemonGo Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male