Dstillery Audiences

PORTUGAL TRIP PLANNERS

Audience Size: 7.2 Million Devices

Explore the Portugal Trip Planners Audience

Below you'll find more information about the Portugal Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 7.2 million unique devices whose actions qualify for the Portugal Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Portugal Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Portugal Trip Planners audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 13.96% 7.91x
Travel Book Readers 12.95% 7.75x
France Trip Planners 15.04% 7.68x
Last Minute Travelers 12.96% 7.44x
Sightseeing Travelers 13.96% 7.30x
Spain Trip Planners 12.26% 7.11x
European Trip Planners 12.33% 6.94x
Western Canada Skiers and Snowboarders 11.22% 6.93x
United Arab Emirates Trip Planners 12.91% 6.90x
Luxury Travel Researchers 10.04% 6.89x
Composition Percentage: The overlap percentage between the Portugal Trip Planners audience and the Interest attribute.
Index: A comparison of the Portugal Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Portugal Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Portugal Trip Planners audience is Lululemon.

Location Composition Index
Lululemon 0.11% 1.85x
Jos A. Bank Clothiers 0.27% 1.35x
Mens Wearhouse 0.36% 1.11x
Composition Percentage: The overlap percentage between the Portugal Trip Planners audience and the Location attribute.
Index: A comparison of the Portugal Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Portugal Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Portugal Trip Planners audience is klwines.com.

Website Composition Index
klwines.com 1.13% 26.73x
decanter.com 1.04% 24.90x
roughguides.com 2.79% 21.20x
cntraveller.com 2.97% 20.45x
eataly.com 1.76% 18.00x
frommers.com 6.23% 17.91x
lonelyplanet.com 2.04% 17.71x
theplanetd.com 1.18% 17.49x
fodors.com 12.22% 17.45x
viator.com 3.07% 17.41x
Composition Percentage: The overlap percentage between the Portugal Trip Planners audience and the Web attribute.
Index: A comparison of the Portugal Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Portugal Trip Planners audience is European Museums, Restaurants & Events.

Content Affinity Composition Index
European Museums, Restaurants & Events 2.82% 9.54x
Travel Adventure 11.47% 7.96x
NYC Tourist Attractions 6.32% 6.15x
Smart Travel 3.44% 5.43x
Wine, Liquor & Mixology 5.99% 5.17x
New York City Real Estate Research Cluster 3.66% 5.07x
New York City Education & News Cluster 3.52% 4.81x
Furniture & Home Improvement 5.50% 4.74x
Backpacking 3.10% 4.71x
Colorado Snow 1.73% 4.62x
Composition Percentage: The overlap percentage between the Portugal Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Portugal Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Portugal Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male