Explore the Power Tools Shoppers Audience
Below you'll find more information about the Power Tools Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Power Tools Shoppers audience.
INTERESTS
The Power Tools Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Power Tools Shoppers audience is Product Manuals Researchers.
| Interest | Composition | Index |
| Product Manuals Researchers | 61.25% | 126.94x |
| Home Exterior Design Enthusiasts | 41.25% | 115.92x |
| Getting Off the Grid Travelers | 46.25% | 104.10x |
| Kitchen Stove Shoppers | 40.00% | 103.09x |
| Country Home Decorators | 38.75% | 103.07x |
| Home Heating and Cooling Researchers | 39.58% | 102.02x |
| Honda Vehicle Shoppers | 40.83% | 101.05x |
| Lawn and Home Pest Control Researchers | 43.33% | 99.79x |
| Plumbers | 52.50% | 99.67x |
| Moving Truck Rental Researchers | 41.67% | 99.64x |
Composition Percentage:
The overlap percentage between the Power Tools Shoppers audience and the Interest attribute.
Index: A comparison of the Power Tools Shoppers audience to the internet population.
Curious about what else the Power Tools Shoppers audience is interested in?
Sign Up
APPAREL RETAILERS
The Power Tools Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Power Tools Shoppers audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.09% | 2.75x |
| Carhartt | 0.44% | 1.89x |
| Maurices | 0.04% | 1.78x |
| American Eagle Outfitters | 0.01% | 1.19x |
| Victoria's Secret | 0.01% | 1.13x |
| Journeys | 0.01% | 0.88x |
Composition Percentage:
The overlap percentage between the Power Tools Shoppers audience and the Location attribute.
Index: A comparison of the Power Tools Shoppers audience to the internet population.
Want to find more of the Power Tools Shoppers audience in the real world?
Sign Up
WEBSITES
The Power Tools Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Power Tools Shoppers audience is manualslib.com.
| Website | Composition | Index |
| manualslib.com | 30.50% | 78.30x |
| justanswer.com | 22.30% | 65.68x |
| instructables.com | 33.06% | 52.63x |
| thisoldhouse.com | 26.63% | 51.42x |
| f150forum.com | 11.07% | 46.56x |
| axleaddict.com | 10.50% | 45.98x |
| geniuskitchen.com | 12.41% | 43.98x |
| fixya.com | 38.29% | 43.73x |
| thehulltruth.com | 9.74% | 43.43x |
| ford-trucks.com | 18.07% | 43.09x |
Composition Percentage:
The overlap percentage between the Power Tools Shoppers audience and the Web attribute.
Index: A comparison of the Power Tools Shoppers audience to the internet population.
Want to see more of the websites the Power Tools Shoppers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Power Tools Shoppers audience is Garden Power Equipment.
| Content Affinity | Composition | Index |
| Garden Power Equipment | 12.50% | 53.72x |
| Woodwork | 11.25% | 49.45x |
| Appliances & Reviews | 30.42% | 33.62x |
| Gun Enthusiast - Rifles & Ammo | 14.17% | 33.41x |
| Hunting | 11.67% | 32.70x |
| Rural Living | 0.05% | 29.98x |
| Motorcycles & Snowmobiles | 11.67% | 28.93x |
| Gun Enthusiast - Hunting & Self Defense | 19.17% | 28.74x |
| Texas Off-Roading | 0.09% | 27.25x |
| Home Improvement Contractor | 0.11% | 27.23x |
Composition Percentage:
The overlap percentage between the Power Tools Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Power Tools Shoppers audience to the internet population.
Want to see more of the Content Affinities the Power Tools Shoppers audience visits?
Sign Up
DEMOGRAPHICS
The Power Tools Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
Interested in seeing other characteristics of the Power Tools Shoppers audience?
Sign Up