Dstillery Audiences

PRE-MEASURED GROCERY SHOPPERS

Audience Size: 6.7 Million Devices

Explore the Pre-Measured Grocery Shoppers Audience

Below you'll find more information about the Pre-Measured Grocery Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 6.7 million unique devices whose actions qualify for the Pre-Measured Grocery Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Pre-Measured Grocery Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pre-Measured Grocery Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 22.04% 14.37x
Meal Kit Delivery Researchers 23.35% 14.25x
Hair Care Shoppers 17.58% 14.01x
Home Interior Design Enthusiasts 23.99% 13.62x
Women's Fashion Magazine Readers 16.59% 13.34x
Luxury Fitness Shoppers 19.46% 13.19x
Women's Fitness Enthusiasts 16.35% 13.15x
Luxury Athletic Footwear Shoppers 19.54% 13.08x
Healthy Eaters 17.25% 12.91x
Yogis 20.44% 12.90x
Composition Percentage: The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Interest attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pre-Measured Grocery Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pre-Measured Grocery Shoppers audience is Everlane.

Location Composition Index
Everlane 0.01% 3.87x
Joe's Jeans 0.02% 2.92x
Supreme 0.03% 2.69x
Club Monaco 0.02% 2.62x
Patagonia 0.05% 2.51x
Calvin Klein 0.02% 2.51x
Intermix 0.02% 2.39x
Levi Strauss 0.03% 2.26x
Zara 0.07% 2.21x
American Apparel 0.08% 2.20x
Composition Percentage: The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Location attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pre-Measured Grocery Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pre-Measured Grocery Shoppers audience is gilt.com.

Website Composition Index
gilt.com 1.18% 38.95x
cb2.com 1.21% 34.38x
fitnessista.com 1.20% 34.20x
thefullhelping.com 1.62% 31.09x
whole30.com 1.03% 30.37x
jonathanadler.com 1.26% 30.13x
westelm.com 6.62% 29.87x
onekingslane.com 3.89% 29.52x
chaninicholas.com 1.01% 27.57x
freshdirect.com 1.58% 27.25x
Composition Percentage: The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Web attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pre-Measured Grocery Shoppers audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 3.03% 12.92x
Vegans & Animal Welfare 4.76% 11.60x
Higher-End Fashion Brands 1.76% 10.73x
Holistic Medicine 0.75% 10.59x
Washington D.C. Hotels 0.02% 10.36x
Organic Beauty & Skincare Products 2.43% 10.18x
Yoga & Meditation 3.81% 9.99x
Hipster Clothing 0.69% 9.90x
Dermatology 5.38% 9.65x
Home Office Products 0.41% 9.39x
Composition Percentage: The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pre-Measured Grocery Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female