Dstillery Audiences

PRE-MEASURED GROCERY SHOPPERS

Audience Size: 382.6 Thousand Devices

Explore the Pre-Measured Grocery Shoppers Audience

Below you'll find more information about the Pre-Measured Grocery Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 382.6 thousand unique devices whose actions qualify for the Pre-Measured Grocery Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Pre-Measured Grocery Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pre-Measured Grocery Shoppers audience is Wine Lovers.

Interest Composition Index
Wine Lovers 58.43% 206.64x
Home Kitchen Chefs 52.19% 174.90x
Home Design and Living Publication Readers 43.95% 137.33x
Healthy Eaters 85.20% 135.32x
Plant Based & Vegan Food Recipe Shoppers 42.19% 134.72x
Healthy Diet Recipe Researchers 40.53% 126.48x
Women’s Lifestyle Blogs Researchers 24.40% 125.45x
Wellness Enthusiasts 20.22% 117.98x
Nutrition Conscious Eaters 65.36% 108.20x
Gourmet Food & Wine Researchers 24.59% 106.57x
Composition Percentage: The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Interest attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pre-Measured Grocery Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pre-Measured Grocery Shoppers audience is Zumiez.

Location Composition Index
Zumiez 0.02% 3.12x
Gymboree 0.01% 2.12x
Maurices 0.02% 1.43x
Composition Percentage: The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Location attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pre-Measured Grocery Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pre-Measured Grocery Shoppers audience is chowhound.com.

Website Composition Index
chowhound.com 5.86% 116.70x
baked-theblog.com 1.32% 109.89x
occasionallyeggs.com 1.20% 107.66x
acanadianfoodie.com 1.78% 107.22x
dinnerwithjulie.com 2.28% 105.59x
thechronicleherald.ca 2.08% 103.67x
insidehalton.com 6.20% 100.36x
retailmenot.ca 2.59% 98.96x
canadiancookingadventures.com 1.69% 97.78x
kamloopsthisweek.com 1.65% 96.16x
Composition Percentage: The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Web attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pre-Measured Grocery Shoppers audience is Cakes & Sweets.

Content Affinity Composition Index
Cakes & Sweets 0.91% 62.70x
Canada Consumer Product Cluster 2.56% 61.25x
Travel, Food, Fashion & Fitness 3.26% 52.37x
Vegetarian Diet 13.38% 52.29x
Assorted Topics (Family, Household Wellness, The Beach) 25.95% 51.80x
Low Carb Diets 6.23% 48.89x
Vancouver British Columbia Research Cluster 3.14% 48.36x
Quebec Vacations 1.78% 41.60x
Stay at Home Mom 31.67% 41.34x
Female Lifestyle Content Readers 2.76% 41.13x
Composition Percentage: The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pre-Measured Grocery Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female