Explore the Pre-Measured Grocery Shoppers Audience
Below you'll find more information about the Pre-Measured Grocery Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 6.7 million unique devices whose actions qualify for the Pre-Measured Grocery Shoppers audience.
INTERESTS
The Pre-Measured Grocery Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pre-Measured Grocery Shoppers audience is Trendy Shoe Shoppers.
| Interest | Composition | Index |
| Trendy Shoe Shoppers | 22.04% | 14.37x |
| Meal Kit Delivery Researchers | 23.35% | 14.25x |
| Hair Care Shoppers | 17.58% | 14.01x |
| Home Interior Design Enthusiasts | 23.99% | 13.62x |
| Women's Fashion Magazine Readers | 16.59% | 13.34x |
| Luxury Fitness Shoppers | 19.46% | 13.19x |
| Women's Fitness Enthusiasts | 16.35% | 13.15x |
| Luxury Athletic Footwear Shoppers | 19.54% | 13.08x |
| Healthy Eaters | 17.25% | 12.91x |
| Yogis | 20.44% | 12.90x |
Composition Percentage:
The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Interest attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
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APPAREL RETAILERS
The Pre-Measured Grocery Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pre-Measured Grocery Shoppers audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 3.87x |
| Joe's Jeans | 0.02% | 2.92x |
| Supreme | 0.03% | 2.69x |
| Club Monaco | 0.02% | 2.62x |
| Patagonia | 0.05% | 2.51x |
| Calvin Klein | 0.02% | 2.51x |
| Intermix | 0.02% | 2.39x |
| Levi Strauss | 0.03% | 2.26x |
| Zara | 0.07% | 2.21x |
| American Apparel | 0.08% | 2.20x |
Composition Percentage:
The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Location attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
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WEBSITES
The Pre-Measured Grocery Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Pre-Measured Grocery Shoppers audience is gilt.com.
| Website | Composition | Index |
| gilt.com | 1.18% | 38.95x |
| cb2.com | 1.21% | 34.38x |
| fitnessista.com | 1.20% | 34.20x |
| thefullhelping.com | 1.62% | 31.09x |
| whole30.com | 1.03% | 30.37x |
| jonathanadler.com | 1.26% | 30.13x |
| westelm.com | 6.62% | 29.87x |
| onekingslane.com | 3.89% | 29.52x |
| chaninicholas.com | 1.01% | 27.57x |
| freshdirect.com | 1.58% | 27.25x |
Composition Percentage:
The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Web attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pre-Measured Grocery Shoppers audience is Travel, Food, Fashion & Fitness.
| Content Affinity | Composition | Index |
| Travel, Food, Fashion & Fitness | 3.03% | 12.92x |
| Vegans & Animal Welfare | 4.76% | 11.60x |
| Higher-End Fashion Brands | 1.76% | 10.73x |
| Holistic Medicine | 0.75% | 10.59x |
| Washington D.C. Hotels | 0.02% | 10.36x |
| Organic Beauty & Skincare Products | 2.43% | 10.18x |
| Yoga & Meditation | 3.81% | 9.99x |
| Hipster Clothing | 0.69% | 9.90x |
| Dermatology | 5.38% | 9.65x |
| Home Office Products | 0.41% | 9.39x |
Composition Percentage:
The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
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DEMOGRAPHICS
The Pre-Measured Grocery Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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