Explore the Pre-Measured Grocery Shoppers Audience
Below you'll find more information about the Pre-Measured Grocery Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Pre-Measured Grocery Shoppers audience.
INTERESTS
The Pre-Measured Grocery Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pre-Measured Grocery Shoppers audience is Trendy Shoe Shoppers.
| Interest | Composition | Index |
| Trendy Shoe Shoppers | 26.25% | 21.91x |
| Home Interior Design Enthusiasts | 26.57% | 21.88x |
| Meal Kit Delivery Researchers | 28.32% | 21.20x |
| Luxury Fitness Shoppers | 23.90% | 19.97x |
| Luxury Athletic Footwear Shoppers | 23.90% | 19.97x |
| Yogis | 24.16% | 19.15x |
| Supermarket Shoppers | 26.35% | 19.04x |
| Trendy Denim Shoppers | 26.55% | 18.78x |
| Womens Fashion Brands Shoppers | 27.12% | 18.44x |
| Healthy Eaters | 22.93% | 18.23x |
Composition Percentage:
The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Interest attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
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APPAREL RETAILERS
The Pre-Measured Grocery Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pre-Measured Grocery Shoppers audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.01% | 3.22x |
| Patagonia | 0.01% | 2.55x |
| Bonobos | 0.02% | 2.43x |
| Uniqlo | 0.02% | 2.25x |
| Zara | 0.03% | 2.24x |
| Club Monaco | 0.01% | 2.16x |
| Madewell | 0.03% | 2.06x |
| Armani | 0.03% | 2.05x |
| American Apparel | 0.03% | 2.02x |
| Free People | 0.03% | 2.00x |
Composition Percentage:
The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Location attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
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WEBSITES
The Pre-Measured Grocery Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Pre-Measured Grocery Shoppers audience is fitnessista.com.
| Website | Composition | Index |
| fitnessista.com | 1.07% | 30.88x |
| westelm.com | 4.48% | 29.44x |
| thefullhelping.com | 1.44% | 27.35x |
| onekingslane.com | 3.74% | 24.39x |
| corepoweryoga.com | 2.52% | 24.36x |
| bistromd.com | 1.57% | 24.25x |
| food52.com | 1.27% | 23.12x |
| foodmatters.com | 1.34% | 21.00x |
| mydarlingvegan.com | 1.71% | 20.91x |
| vince.com | 1.62% | 20.38x |
Composition Percentage:
The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Web attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pre-Measured Grocery Shoppers audience is Travel, Food, Fashion & Fitness.
| Content Affinity | Composition | Index |
| Travel, Food, Fashion & Fitness | 2.69% | 15.73x |
| Holistic Medicine | 0.57% | 15.58x |
| Vegans & Animal Welfare | 2.52% | 15.48x |
| Organic Beauty & Skincare Products | 1.57% | 12.83x |
| Yoga & Meditation | 2.71% | 12.66x |
| Active Lifestyle Enthusiasts | 0.07% | 12.38x |
| Dermatology | 2.15% | 12.34x |
| Furniture & Home Improvement | 7.08% | 12.09x |
| Higher-End Fashion Brands | 0.54% | 11.77x |
| Home Office Products | 0.17% | 11.21x |
Composition Percentage:
The overlap percentage between the Pre-Measured Grocery Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Pre-Measured Grocery Shoppers audience to the internet population.
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DEMOGRAPHICS
The Pre-Measured Grocery Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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