Dstillery Audiences

PREGNANCY RESOURCES RESEARCHERS

Audience Size: 3.3 Million Devices

Explore the Pregnancy Resources Researchers Audience

Below you'll find more information about the Pregnancy Resources Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Pregnancy Resources Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Pregnancy Resources Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pregnancy Resources Researchers audience is Health Conscious Expecting Parents.

Interest Composition Index
Health Conscious Expecting Parents 64.04% 67.39x
New & Expecting Parents 58.41% 57.69x
Mature Parents 39.24% 48.08x
Fertility Treatment Researchers 47.08% 48.06x
Parents with Kids 43.17% 46.39x
Baby Products Buyers 48.00% 45.75x
Child Car Seat Researchers 38.81% 42.86x
Pediatricians 39.98% 39.28x
Food Allergies Researchers 34.27% 38.63x
Adult Acne Sufferers 35.34% 36.38x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Interest attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pregnancy Resources Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pregnancy Resources Researchers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.48% 1.23x
Jos A. Bank Clothiers 0.29% 1.20x
Supreme 0.01% 1.16x
Hollister 0.03% 1.15x
Coach 0.04% 1.15x
Dressbarn 0.04% 1.13x
Buckle 0.10% 1.11x
Eddie Bauer 0.02% 1.10x
The North Face 0.02% 1.10x
White House Black Market 0.09% 1.09x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Location attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pregnancy Resources Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pregnancy Resources Researchers audience is conceiveeasy.com.

Website Composition Index
conceiveeasy.com 1.14% 78.45x
pumpstation.com 1.78% 76.57x
pregnancy-info.net 10.63% 74.58x
whenmybaby.com 1.54% 73.59x
countdowntopregnancy.com 2.75% 73.35x
breastfeedingneeds.com 1.31% 71.36x
motherlove.com 1.35% 70.26x
babycareadvice.com 1.07% 68.27x
fertilityauthority.com 1.78% 68.07x
firstresponse.com 7.59% 68.05x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Web attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pregnancy Resources Researchers audience is Parenting & Children's Activities.

Content Affinity Composition Index
Parenting & Children's Activities 8.91% 29.42x
New Parents 29.14% 25.90x
Reproductive Health 7.50% 23.83x
Parenting & Pregnancy Resources 72.09% 21.26x
Toys Shopping 6.33% 18.16x
Pet Forums 3.84% 17.65x
Child Development 14.85% 16.61x
Homeschooling 0.60% 16.61x
Cheerleading 1.67% 15.45x
Baby Names 18.69% 15.16x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Content Affinity attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pregnancy Resources Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female