Dstillery Audiences

PREGNANCY RESOURCES RESEARCHERS

Audience Size: 3.2 Million Devices

Explore the Pregnancy Resources Researchers Audience

Below you'll find more information about the Pregnancy Resources Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Pregnancy Resources Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Pregnancy Resources Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pregnancy Resources Researchers audience is Health Conscious Expecting Parents.

Interest Composition Index
Health Conscious Expecting Parents 67.62% 38.11x
Fertility Treatment Researchers 50.51% 27.01x
Parents with Kids 43.14% 26.75x
New & Expecting Parents 79.43% 23.92x
Child Car Seat Researchers 40.11% 23.60x
Pediatricians 41.04% 22.63x
Food Allergies Researchers 34.26% 22.43x
Adult Acne Sufferers 35.16% 21.43x
Foot Pain Sufferers 29.10% 20.96x
Mature Parents 56.06% 20.95x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Interest attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pregnancy Resources Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pregnancy Resources Researchers audience is Madewell.

Location Composition Index
Madewell 0.02% 1.25x
Express Outlets 0.01% 1.23x
Ann Taylor 0.03% 1.19x
Columbia 0.01% 1.17x
LOFT 0.07% 1.14x
Gymboree 0.03% 1.13x
Journeys 0.05% 1.13x
Levi Strauss 0.01% 1.13x
Eddie Bauer 0.02% 1.12x
Banana Republic 0.05% 1.12x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Location attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pregnancy Resources Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pregnancy Resources Researchers audience is babyhopes.com.

Website Composition Index
babyhopes.com 1.17% 100.39x
conceiveeasy.com 1.40% 97.09x
countdowntopregnancy.com 2.53% 94.89x
pumpstation.com 1.84% 94.05x
whenmybaby.com 1.64% 90.30x
breastfeedingneeds.com 1.28% 87.73x
pregnancy-info.net 12.18% 86.74x
motherlove.com 1.45% 82.98x
babycareadvice.com 1.06% 82.87x
fertilityauthority.com 2.16% 81.33x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Web attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pregnancy Resources Researchers audience is Parenting & Children's Activities.

Content Affinity Composition Index
Parenting & Children's Activities 10.05% 25.30x
New Parents 30.23% 22.70x
Reproductive Health 9.09% 19.88x
Parenting & Pregnancy Resources 73.51% 18.96x
Pet Forums 3.53% 16.09x
Toys Shopping 7.42% 15.55x
Child Development 15.50% 15.05x
Homeschooling 0.66% 14.87x
Baby Names 17.67% 14.10x
Parenting & Healthy Eating 46.12% 13.30x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Content Affinity attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pregnancy Resources Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female