Dstillery Audiences

PREGNANCY RESOURCES RESEARCHERS

Audience Size: 4.7 Million Devices

Explore the Pregnancy Resources Researchers Audience

Below you'll find more information about the Pregnancy Resources Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Pregnancy Resources Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Pregnancy Resources Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pregnancy Resources Researchers audience is Health Conscious Expecting Parents.

Interest Composition Index
Health Conscious Expecting Parents 63.91% 38.56x
New & Expecting Parents 57.18% 34.77x
Parents with Kids 49.05% 29.29x
Mature Parents 42.35% 27.60x
Baby Products Buyers 47.18% 27.58x
Fertility Treatment Researchers 48.40% 27.07x
Adult Acne Sufferers 39.20% 24.54x
Foot Pain Sufferers 33.17% 24.28x
Medical Consultation Researchers 35.08% 24.12x
Food Allergies Researchers 39.19% 23.89x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Interest attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pregnancy Resources Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pregnancy Resources Researchers audience is Bonobos.

Location Composition Index
Bonobos 0.01% 1.28x
Old Navy 0.08% 1.14x
Carhartt 0.31% 1.11x
Dressbarn 0.03% 1.09x
Jos A. Bank Clothiers 0.04% 1.08x
Zumiez 0.07% 1.05x
Madewell 0.02% 1.05x
Mens Wearhouse 0.06% 1.04x
Lane Bryant 0.04% 1.04x
The Childrens Place 0.08% 1.03x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Location attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pregnancy Resources Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pregnancy Resources Researchers audience is pregnancy-info.net.

Website Composition Index
pregnancy-info.net 2.29% 48.81x
firstresponse.com 1.61% 46.49x
fitpregnancy.com 3.35% 44.81x
aeroflowbreastpumps.com 3.53% 41.65x
lamaze.org 1.26% 41.04x
checkpregnancy.com 1.74% 40.92x
preeclampsia.org 1.79% 38.48x
medelabreastfeedingus.com 5.87% 38.36x
llli.org 3.63% 38.29x
exclusivepumping.com 2.96% 37.43x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Web attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pregnancy Resources Researchers audience is New Parents.

Content Affinity Composition Index
New Parents 17.55% 22.50x
Parenting & Children's Activities 4.10% 21.82x
Reproductive Health 2.47% 18.97x
Parenting & Pregnancy Resources 61.74% 16.99x
Child Development 9.95% 14.68x
Homeschooling 0.39% 14.12x
Toys Shopping 3.29% 13.53x
Pet Forums 2.88% 13.49x
Baby Names 18.51% 13.23x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.14% 12.64x
Composition Percentage: The overlap percentage between the Pregnancy Resources Researchers audience and the Content Affinity attribute.
Index: A comparison of the Pregnancy Resources Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pregnancy Resources Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female