Dstillery Audiences

PREMIER LEAGUE FANS

Audience Size: 4.5 Million Devices

Explore the Premier League Fans Audience

Below you'll find more information about the Premier League Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Premier League Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Premier League Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Premier League Fans audience is Arsenal Fans.

Interest Composition Index
Arsenal Fans 19.82% 12.75x
Italian Mens National Soccer Team Fans 15.87% 11.25x
Chelsea Fans 12.75% 7.78x
FC Barcelona Fans 11.27% 7.60x
Soccer Fans 12.27% 7.33x
Toronto Raptors Fans 7.76% 6.53x
World Cup Apparel Shoppers 9.76% 6.48x
Cricket Enthusiasts 9.46% 5.69x
Los Angeles Lakers Fans 7.52% 5.52x
Coders & Developers 9.38% 5.46x
Composition Percentage: The overlap percentage between the Premier League Fans audience and the Interest attribute.
Index: A comparison of the Premier League Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Premier League Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Premier League Fans audience is Supreme.

Location Composition Index
Supreme 0.01% 1.88x
Armani 0.03% 1.66x
Topshop 0.02% 1.57x
Zara 0.02% 1.51x
Patagonia 0.01% 1.51x
Bonobos 0.07% 1.47x
Club Monaco 0.01% 1.46x
Urban Outfitters 0.05% 1.45x
Madewell 0.02% 1.43x
Lululemon 0.04% 1.42x
Composition Percentage: The overlap percentage between the Premier League Fans audience and the Location attribute.
Index: A comparison of the Premier League Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Premier League Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Premier League Fans audience is whoscored.com.

Website Composition Index
whoscored.com 1.18% 34.44x
football365.com 1.98% 33.35x
playingfor90.com 1.06% 32.62x
teamtalk.com 1.54% 32.12x
calciomercato.com 1.23% 29.91x
fourfourtwo.com 1.55% 27.94x
caughtoffside.com 1.67% 26.15x
livescore.com 1.50% 26.07x
bavarianfootballworks.com 1.01% 25.51x
transfermarkt.us 1.20% 24.43x
Composition Percentage: The overlap percentage between the Premier League Fans audience and the Web attribute.
Index: A comparison of the Premier League Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Premier League Fans audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.04% 12.19x
Local & Travel England - Northern England 0.10% 11.15x
Alternative Streaming Services 0.14% 8.25x
Data Analysis & Scripting 6.10% 6.78x
Turkey & Iran Cluster 0.18% 5.60x
US Soccer 0.74% 5.05x
South Africa News Cluster 0.94% 4.95x
Data, Analytics & Coding 3.44% 4.69x
Nepal News 0.11% 4.37x
Visa & Immigration 0.40% 4.04x
Composition Percentage: The overlap percentage between the Premier League Fans audience and the Content Affinity attribute.
Index: A comparison of the Premier League Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Premier League Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male