Dstillery Audiences

PREMIER LEAGUE FANS

Audience Size: 4.6 Million Devices

Explore the Premier League Fans Audience

Below you'll find more information about the Premier League Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Premier League Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Premier League Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Premier League Fans audience is Arsenal Fans.

Interest Composition Index
Arsenal Fans 16.98% 8.76x
Italian Mens National Soccer Team Fans 11.93% 6.98x
FC Barcelona Fans 9.78% 5.72x
Basketball Enthusiasts 10.52% 5.29x
Miami Heat Fans 11.99% 5.27x
World Cup Apparel Shoppers 8.75% 5.18x
Soccer Fans 8.84% 5.04x
Chelsea Fans 11.45% 5.03x
Football Enthusiasts 8.77% 4.92x
Poker Card Game Hobbyists 7.58% 4.46x
Composition Percentage: The overlap percentage between the Premier League Fans audience and the Interest attribute.
Index: A comparison of the Premier League Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Premier League Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Premier League Fans audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.16x
Carhartt 0.08% 0.97x
Journeys 0.01% 0.96x
Victoria's Secret 0.01% 0.90x
Composition Percentage: The overlap percentage between the Premier League Fans audience and the Location attribute.
Index: A comparison of the Premier League Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Premier League Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Premier League Fans audience is futbin.com.

Website Composition Index
futbin.com 1.58% 22.35x
football365.com 1.33% 19.90x
teamtalk.com 1.39% 18.44x
transfermarkt.us 1.22% 14.70x
goal.com 5.69% 13.25x
livesoccertv.com 1.42% 11.63x
eurosport.com 1.03% 10.58x
skysports.com 3.56% 7.81x
vegasinsider.com 1.16% 7.47x
talksport.com 5.62% 7.11x
Composition Percentage: The overlap percentage between the Premier League Fans audience and the Web attribute.
Index: A comparison of the Premier League Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Premier League Fans audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.06% 9.16x
Local & Travel England - North Midlands 0.02% 6.93x
Consumer Rewards 0.01% 6.51x
Local & Travel England - Northern England 0.07% 5.65x
Nepal News 0.11% 4.51x
South Africa News Cluster 0.58% 3.71x
Scotland Travel 0.01% 3.52x
Italy Cluster 0.06% 3.17x
US Soccer 0.10% 3.13x
Turkey & Iran Cluster 0.06% 2.95x
Composition Percentage: The overlap percentage between the Premier League Fans audience and the Content Affinity attribute.
Index: A comparison of the Premier League Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Premier League Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male