Dstillery Audiences

PREPAID SMARTPHONE SHOPPERS

Audience Size: 4.5 Million Devices

Explore the Prepaid Smartphone Shoppers Audience

Below you'll find more information about the Prepaid Smartphone Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Prepaid Smartphone Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Prepaid Smartphone Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Prepaid Smartphone Shoppers audience is Budget Mobile Phone Researchers.

Interest Composition Index
Budget Mobile Phone Researchers 11.13% 6.87x
Healthcare Discount Shoppers 14.02% 6.70x
Phone Accessory Shoppers 13.66% 5.94x
Online Auto Shoppers 11.43% 5.86x
Identity Theft Protection Researchers 7.18% 5.85x
Credit Score Researchers 9.16% 5.80x
Mortgage Researchers 9.95% 5.74x
Tractor Shoppers 9.64% 5.53x
Product Manuals Researchers 7.58% 5.51x
Retirement Financial Account Researchers 8.65% 5.48x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Interest attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Prepaid Smartphone Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Prepaid Smartphone Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.14% 1.17x
Mens Wearhouse 0.01% 1.15x
Maurices 0.02% 1.13x
The Childrens Place 0.01% 1.11x
Old Navy 0.02% 1.05x
Journeys 0.01% 0.96x
Victoria's Secret 0.01% 0.92x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Location attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Prepaid Smartphone Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Prepaid Smartphone Shoppers audience is cricketwireless.com.

Website Composition Index
cricketwireless.com 7.44% 20.64x
amerisbank.com 1.12% 20.11x
boostmobile.com 2.79% 17.07x
howardforums.com 1.14% 16.30x
tracfone.com 5.23% 15.38x
eldiariony.com 3.12% 9.66x
wktv.com 1.41% 8.77x
jailexchange.com 1.04% 8.51x
tractorbynet.com 2.20% 8.31x
elnuevoherald.com 1.39% 7.72x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Web attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Prepaid Smartphone Shoppers audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 0.01% 7.27x
Mobile Phone Networks 0.27% 7.10x
Korea Cluster 0.54% 5.72x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.04% 5.58x
Telescopes 0.11% 5.23x
Cigars 0.02% 5.22x
Auctions & Repossessions 0.09% 5.14x
Chat Rooms 0.02% 4.65x
Computer Printers 0.02% 4.54x
Homeschooling 0.03% 4.31x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Prepaid Smartphone Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male