Dstillery Audiences

PREPAID SMARTPHONE SHOPPERS

Audience Size: 4.8 Million Devices

Explore the Prepaid Smartphone Shoppers Audience

Below you'll find more information about the Prepaid Smartphone Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Prepaid Smartphone Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Prepaid Smartphone Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Prepaid Smartphone Shoppers audience is Budget Mobile Phone Researchers.

Interest Composition Index
Budget Mobile Phone Researchers 12.19% 7.73x
Product Manuals Researchers 9.67% 6.72x
Healthcare Discount Shoppers 13.20% 6.65x
Phone Accessory Shoppers 14.46% 6.58x
Automotive Service Professionals 10.74% 6.33x
Budget Wireless Shoppers 9.85% 6.32x
Tractor Shoppers 10.49% 6.15x
Disability Insurance Researchers 13.47% 6.12x
Credit Score Researchers 10.25% 6.11x
Legal Advice Researchers 8.34% 6.09x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Interest attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Prepaid Smartphone Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Prepaid Smartphone Shoppers audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 1.30x
Maurices 0.01% 1.20x
Old Navy 0.01% 1.12x
Carhartt 0.14% 1.07x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Location attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Prepaid Smartphone Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Prepaid Smartphone Shoppers audience is swappa.com.

Website Composition Index
swappa.com 1.14% 22.75x
virginmobileusa.com 1.08% 19.97x
howardforums.com 2.09% 14.68x
boostmobile.com 7.76% 13.22x
cricketwireless.com 4.68% 9.79x
tracfone.com 4.59% 9.06x
familydollar.com 2.58% 8.63x
theyeshivaworld.com 1.02% 8.48x
jailexchange.com 1.01% 7.72x
elnuevoherald.com 2.67% 7.50x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Web attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Prepaid Smartphone Shoppers audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.02% 12.94x
Home Improvement Contractor 0.04% 9.42x
Mobile Phone Networks 0.81% 9.33x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.04% 8.19x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.04% 7.25x
Telescopes 0.28% 6.99x
Quinceanera Planning 0.01% 6.94x
Korea Cluster 0.64% 5.93x
Low Budget Shoppers 0.46% 5.57x
Car Keys, Locks & Remotes 1.14% 5.39x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Prepaid Smartphone Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male