Dstillery Audiences

PREPAID SMARTPHONE SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Prepaid Smartphone Shoppers Audience

Below you'll find more information about the Prepaid Smartphone Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Prepaid Smartphone Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Prepaid Smartphone Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Prepaid Smartphone Shoppers audience is Budget Mobile Phone Researchers.

Interest Composition Index
Budget Mobile Phone Researchers 10.60% 7.69x
Healthcare Discount Shoppers 12.17% 6.65x
Phone Accessory Shoppers 15.33% 6.42x
Credit Score Researchers 8.39% 6.04x
Automotive Service Professionals 8.74% 6.00x
Legal Advice Researchers 7.18% 5.96x
Budget Wireless Shoppers 8.52% 5.95x
Product Manuals Researchers 7.35% 5.91x
Mortgage Researchers 8.46% 5.90x
Credit Union Researchers 8.13% 5.84x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Interest attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Prepaid Smartphone Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Prepaid Smartphone Shoppers audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 1.22x
Carhartt 0.14% 1.13x
Victoria's Secret 0.01% 1.10x
Mens Wearhouse 0.01% 1.04x
Old Navy 0.01% 0.98x
Maurices 0.01% 0.97x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Location attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Prepaid Smartphone Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Prepaid Smartphone Shoppers audience is boostmobile.com.

Website Composition Index
boostmobile.com 7.60% 16.95x
swappa.com 1.09% 16.52x
cricketwireless.com 4.88% 12.33x
howardforums.com 1.62% 12.25x
diariolasamericas.com 1.09% 11.31x
tracfone.com 4.55% 10.03x
telemundo51.com 1.04% 7.50x
familydollar.com 1.70% 7.29x
ahoramismo.com 1.93% 7.21x
elnuevoherald.com 2.08% 7.16x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Web attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Prepaid Smartphone Shoppers audience is Mobile Phone Networks.

Content Affinity Composition Index
Mobile Phone Networks 0.49% 7.68x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.05% 7.19x
Home Improvement Contractor 0.02% 6.80x
General Interest 0.02% 6.07x
Korea Cluster 0.58% 5.91x
Auctions & Repossessions 0.15% 5.87x
Telescopes 0.17% 5.72x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.03% 5.58x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.01% 5.46x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.08% 4.80x
Composition Percentage: The overlap percentage between the Prepaid Smartphone Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Prepaid Smartphone Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Prepaid Smartphone Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male