Explore the Preppy Clothing Shoppers Audience
Below you'll find more information about the Preppy Clothing Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Preppy Clothing Shoppers audience.
INTERESTS
The Preppy Clothing Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Preppy Clothing Shoppers audience is Men's Shoe Shoppers.
| Interest | Composition | Index |
| Men's Shoe Shoppers | 26.83% | 15.96x |
| Mens Business Clothes Shoppers | 21.12% | 15.55x |
| Yale University Fans | 21.95% | 14.25x |
| Luxury Retail Researchers | 18.37% | 13.91x |
| Tutoring Resources Researchers | 21.41% | 13.71x |
| Luxury Boutique Hotel Researchers | 24.72% | 13.42x |
| Home Interior Design Enthusiasts | 18.42% | 13.38x |
| Harvard University Fans | 18.99% | 13.33x |
| Venture Capitalists | 22.37% | 13.17x |
| Charitable Organization Researchers | 18.32% | 12.59x |
Composition Percentage:
The overlap percentage between the Preppy Clothing Shoppers audience and the Interest attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
Curious about what else the Preppy Clothing Shoppers audience is interested in?
Sign Up
APPAREL RETAILERS
The Preppy Clothing Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Preppy Clothing Shoppers audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.02% | 1.59x |
| Chicos | 0.01% | 1.54x |
| Victoria's Secret | 0.01% | 1.42x |
| Maurices | 0.01% | 1.00x |
| Carhartt | 0.11% | 0.93x |
Composition Percentage:
The overlap percentage between the Preppy Clothing Shoppers audience and the Location attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
Want to find more of the Preppy Clothing Shoppers audience in the real world?
Sign Up
WEBSITES
The Preppy Clothing Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Preppy Clothing Shoppers audience is johnstonmurphy.com.
| Website | Composition | Index |
| johnstonmurphy.com | 2.04% | 26.39x |
| askandyaboutclothes.com | 1.81% | 26.26x |
| pehub.com | 1.01% | 23.09x |
| styleforum.net | 2.39% | 22.09x |
| westelm.com | 1.37% | 20.75x |
| restorationhardware.com | 2.59% | 20.62x |
| onekingslane.com | 1.45% | 19.63x |
| potterybarn.com | 1.87% | 17.34x |
| ssrn.com | 1.50% | 16.82x |
| trunkclub.com | 1.00% | 16.61x |
Composition Percentage:
The overlap percentage between the Preppy Clothing Shoppers audience and the Web attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
Want to see more of the websites the Preppy Clothing Shoppers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Preppy Clothing Shoppers audience is Men's Dress Shirt Shopping.
| Content Affinity | Composition | Index |
| Men's Dress Shirt Shopping | 0.79% | 26.16x |
| Institutional Investing | 0.88% | 16.28x |
| Men's Fashion Shopping | 0.11% | 15.07x |
| Law School Research Cluster | 0.15% | 13.36x |
| New England & Ivy League Sports | 1.43% | 12.36x |
| Philanthropy - Nonprofits | 0.34% | 12.13x |
| College Greek Life | 0.46% | 11.92x |
| Furniture & Home Improvement | 3.44% | 11.72x |
| Higher-End Fashion Brands | 0.16% | 10.80x |
| Retail Industry News | 0.49% | 10.78x |
Composition Percentage:
The overlap percentage between the Preppy Clothing Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
Want to see more of the Content Affinities the Preppy Clothing Shoppers audience visits?
Sign Up
DEMOGRAPHICS
The Preppy Clothing Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
Interested in seeing other characteristics of the Preppy Clothing Shoppers audience?
Sign Up