Dstillery Audiences

PREPPY CLOTHING SHOPPERS

Audience Size: 4 Million Devices

Explore the Preppy Clothing Shoppers Audience

Below you'll find more information about the Preppy Clothing Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Preppy Clothing Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Preppy Clothing Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Preppy Clothing Shoppers audience is Online Education Resource Researchers.

Interest Composition Index
Online Education Resource Researchers 0.09% 19.43x
Men's Shoe Shoppers 29.53% 17.72x
Mens Business Clothes Shoppers 23.06% 16.97x
Yale University Fans 24.75% 15.37x
Luxury Retail Researchers 22.69% 15.25x
Ivy League College Researchers 0.08% 15.24x
Luxury Boutique Hotel Researchers 25.44% 15.23x
Tutoring Resources Researchers 23.09% 15.22x
Home Interior Design Enthusiasts 21.59% 14.66x
Venture Capitalists 24.33% 14.47x
Composition Percentage: The overlap percentage between the Preppy Clothing Shoppers audience and the Interest attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Preppy Clothing Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Preppy Clothing Shoppers audience is dappered.com.

Website Composition Index
dappered.com 1.12% 29.28x
paulfredrick.com 1.36% 26.33x
askandyaboutclothes.com 2.21% 26.03x
johnstonmurphy.com 2.84% 25.22x
styleforum.net 2.69% 22.43x
pehub.com 1.52% 22.22x
institutionalinvestor.com 1.20% 20.58x
vince.com 1.05% 20.43x
westelm.com 2.06% 20.03x
restorationhardware.com 3.71% 19.30x
Composition Percentage: The overlap percentage between the Preppy Clothing Shoppers audience and the Web attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Preppy Clothing Shoppers audience is Men's Dress Shirt Shopping.

Content Affinity Composition Index
Men's Dress Shirt Shopping 1.08% 26.43x
Institutional Investing 1.32% 16.52x
Men's Fashion Shopping 0.14% 15.68x
Law School Research Cluster 0.26% 14.78x
Philanthropy - Nonprofits 0.52% 13.66x
College Greek Life 0.57% 12.88x
Furniture & Home Improvement 4.78% 12.31x
Assorted Topics (Elderly, Europe, Viral Media) 0.02% 12.17x
New England & Ivy League Sports 1.91% 12.13x
Retail Industry News 0.73% 11.87x
Composition Percentage: The overlap percentage between the Preppy Clothing Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Preppy Clothing Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male