Explore the Preppy Clothing Shoppers Audience
Below you'll find more information about the Preppy Clothing Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Preppy Clothing Shoppers audience.
INTERESTS
The Preppy Clothing Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Preppy Clothing Shoppers audience is Mens Business Clothes Shoppers.
| Interest | Composition | Index |
| Mens Business Clothes Shoppers | 6.71% | 11.63x |
| Modern Art Museum Researchers | 12.72% | 11.00x |
| School Closings Updates Readers | 6.91% | 10.76x |
| College Aspirants | 12.32% | 10.51x |
| New York Trip Planners | 16.60% | 10.19x |
| Vacation Planners | 10.50% | 9.94x |
| Yale University Fans | 12.55% | 9.90x |
| Venture Capitalists | 14.13% | 9.81x |
| Tutoring Resources Researchers | 9.49% | 9.68x |
| Investment Management Professionals | 8.82% | 9.41x |
Composition Percentage:
The overlap percentage between the Preppy Clothing Shoppers audience and the Interest attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
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APPAREL RETAILERS
The Preppy Clothing Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Preppy Clothing Shoppers audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.01% | 1.64x |
| LOFT | 0.01% | 1.50x |
| Gap | 0.01% | 1.44x |
| Banana Republic | 0.01% | 1.41x |
| White House Black Market | 0.01% | 1.36x |
| Chicos | 0.01% | 1.27x |
| Lane Bryant | 0.01% | 1.25x |
| Old Navy | 0.02% | 1.18x |
| Mens Wearhouse | 0.02% | 1.16x |
| American Eagle Outfitters | 0.01% | 1.14x |
Composition Percentage:
The overlap percentage between the Preppy Clothing Shoppers audience and the Location attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
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WEBSITES
The Preppy Clothing Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Preppy Clothing Shoppers audience is styleforum.net.
| Website | Composition | Index |
| styleforum.net | 1.15% | 20.66x |
| llbean.com | 2.13% | 17.45x |
| udn.com | 1.22% | 15.70x |
| greekrank.com | 1.07% | 13.34x |
| ettoday.net | 1.06% | 12.89x |
| wenxuecity.com | 1.17% | 12.71x |
| nautica.com | 1.56% | 10.64x |
| creaders.net | 1.21% | 10.26x |
| hk01.com | 1.09% | 10.16x |
| seekingalpha.com | 1.24% | 9.55x |
Composition Percentage:
The overlap percentage between the Preppy Clothing Shoppers audience and the Web attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Preppy Clothing Shoppers audience is College Greek Life.
| Content Affinity | Composition | Index |
| College Greek Life | 0.19% | 12.11x |
| Corporate Employment Pages | 0.23% | 9.36x |
| MBA Education | 0.21% | 9.10x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.06% | 8.99x |
| China Cluster | 1.88% | 8.23x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.03% | 7.44x |
| Public Policy Media | 0.53% | 7.24x |
| Furniture Shopping | 0.06% | 7.17x |
| Furniture & Home Improvement | 0.27% | 7.09x |
| New England Universities | 0.58% | 6.98x |
Composition Percentage:
The overlap percentage between the Preppy Clothing Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Preppy Clothing Shoppers audience to the internet population.
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DEMOGRAPHICS
The Preppy Clothing Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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