Dstillery Audiences

PRODUCT MANUALS RESEARCHERS

Audience Size: 4 Million Devices

Explore the Product Manuals Researchers Audience

Below you'll find more information about the Product Manuals Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Product Manuals Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Product Manuals Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Product Manuals Researchers audience is Power Tools Shoppers.

Interest Composition Index
Power Tools Shoppers 62.77% 47.76x
Home Exterior Design Enthusiasts 46.54% 39.50x
Light Bulb Shoppers 51.86% 39.15x
DIYers 52.64% 39.01x
Jeep Vehicle Shoppers 51.68% 36.84x
Automotive Service Professionals 50.33% 36.75x
Plumbers 49.59% 36.12x
Spa and Pool Owners 45.67% 35.99x
Lawn and Home Pest Control Researchers 46.72% 35.73x
Honda Vehicle Shoppers 52.36% 35.38x
Composition Percentage: The overlap percentage between the Product Manuals Researchers audience and the Interest attribute.
Index: A comparison of the Product Manuals Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Product Manuals Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Product Manuals Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.38% 1.48x
Talbots 0.03% 1.23x
Eddie Bauer 0.02% 1.18x
Chicos 0.04% 1.17x
Dressbarn 0.03% 1.08x
Jos A. Bank Clothiers 0.03% 1.05x
The North Face 0.01% 1.01x
White House Black Market 0.04% 1.00x
Buckle 0.04% 1.00x
Lane Bryant 0.03% 0.96x
Composition Percentage: The overlap percentage between the Product Manuals Researchers audience and the Location attribute.
Index: A comparison of the Product Manuals Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Product Manuals Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Product Manuals Researchers audience is bobistheoilguy.com.

Website Composition Index
bobistheoilguy.com 1.63% 59.94x
mtdparts.com 1.17% 58.57x
tascaparts.com 1.20% 56.05x
acwholesalers.com 1.31% 54.94x
dbelectrical.com 2.22% 51.92x
appliancepartspros.com 1.01% 51.36x
harborfreight.com 5.68% 51.31x
tcpglobal.com 1.05% 50.65x
muttonpower.com 1.44% 50.13x
propartsdirect.net 1.38% 50.06x
Composition Percentage: The overlap percentage between the Product Manuals Researchers audience and the Web attribute.
Index: A comparison of the Product Manuals Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Product Manuals Researchers audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 1.57% 32.95x
Rural Living 0.18% 32.53x
Amateur Radios 6.93% 25.16x
Power Tools 7.12% 24.77x
Telescopes 1.44% 24.14x
Auto Body Upkeep & Repair Researchers 5.32% 24.11x
Handyman Tools 0.03% 23.91x
Auto Enthusiast Information Researchers 14.66% 23.91x
Electronic Cabling 1.77% 22.87x
Auto Tires & Parts Repair Researchers 3.28% 22.73x
Composition Percentage: The overlap percentage between the Product Manuals Researchers audience and the Content Affinity attribute.
Index: A comparison of the Product Manuals Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Product Manuals Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male