Dstillery Audiences

PROFESSIONAL CHEFS

Audience Size: 3.4 Million Devices

Explore the Professional Chefs Audience

Below you'll find more information about the Professional Chefs audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Professional Chefs audience.

Dstillery Crafted Audiences

INTERESTS

The Professional Chefs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Professional Chefs audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 26.52% 20.14x
Beer Aficionados 26.03% 19.73x
Home Brewing Enthusiasts 27.59% 19.33x
Home Coffee Makers 23.31% 18.65x
Grill Masters 24.66% 17.99x
Mens Business Clothes Shoppers 24.11% 17.75x
Korean Food Enthusiasts 23.38% 17.73x
Thai Food Enthusiasts 23.80% 17.25x
Supermarket Shoppers 23.33% 17.18x
Gourmet Food & Wine Researchers 20.37% 17.01x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Interest attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Professional Chefs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Professional Chefs audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.59x
Victoria's Secret 0.01% 1.32x
Chicos 0.01% 1.29x
Carhartt 0.18% 1.17x
Mens Wearhouse 0.01% 1.17x
Maurices 0.02% 1.16x
Old Navy 0.01% 0.95x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Location attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Professional Chefs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Professional Chefs audience is snakeriverfarms.com.

Website Composition Index
snakeriverfarms.com 1.10% 29.97x
seafoodsource.com 1.16% 24.64x
cheftalk.com 3.25% 22.60x
onthewater.com 1.07% 22.07x
thermoworks.com 2.72% 20.41x
in-fisherman.com 1.01% 19.65x
seattlemet.com 1.15% 19.49x
totalwine.com 3.48% 19.42x
gourmetsleuth.com 3.00% 18.64x
hiconsumption.com 1.08% 18.15x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Web attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Professional Chefs audience is Chef & Restaurant Resources.

Content Affinity Composition Index
Chef & Restaurant Resources 1.37% 18.79x
Grilling 1.57% 17.47x
Grocery & Food Service 1.31% 16.44x
Beer, Wine & Alcohol 2.56% 14.16x
Men's Dress Shirt Shopping 0.39% 13.02x
Marijuana 0.41% 12.04x
Cigars 0.13% 11.56x
Wine, Liquor & Mixology 9.72% 11.48x
Healthy Eating Researchers 0.90% 11.42x
Food Cluster 0.66% 11.04x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Content Affinity attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Professional Chefs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male