Dstillery Audiences

PROFESSIONAL CHEFS

Audience Size: 3.9 Million Devices

Explore the Professional Chefs Audience

Below you'll find more information about the Professional Chefs audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Professional Chefs audience.

Dstillery Crafted Audiences

INTERESTS

The Professional Chefs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Professional Chefs audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 33.48% 25.38x
Beer Aficionados 32.07% 24.43x
Home Coffee Makers 31.35% 24.17x
Grill Masters 34.14% 23.33x
Wine Lovers 29.42% 22.80x
Home Brewing Enthusiasts 33.34% 22.63x
Supermarket Shoppers 33.99% 22.62x
Gourmet Food & Wine Researchers 31.11% 22.62x
Home Kitchen Chefs 29.46% 21.84x
Cooking Show Fans 28.79% 21.69x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Interest attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Professional Chefs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Professional Chefs audience is Bonobos.

Location Composition Index
Bonobos 0.14% 1.74x
Supreme 0.01% 1.72x
REI 0.03% 1.49x
Jos A. Bank Clothiers 0.40% 1.48x
Club Monaco 0.02% 1.44x
The North Face 0.03% 1.37x
Mens Wearhouse 0.62% 1.34x
White House Black Market 0.43% 1.33x
Johnston and Murphy 0.57% 1.28x
Zara 0.03% 1.23x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Location attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Professional Chefs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Professional Chefs audience is chefs-resources.com.

Website Composition Index
chefs-resources.com 1.04% 44.37x
virtualweberbullet.com 1.04% 31.25x
cheftalk.com 2.25% 30.62x
jesspryles.com 1.58% 29.52x
traegergrills.com 2.10% 29.34x
cooksillustrated.com 1.48% 29.21x
reluctantgourmet.com 3.04% 28.90x
matchingfoodandwine.com 1.25% 28.41x
snakeriverfarms.com 1.81% 28.27x
foodreference.com 1.01% 27.90x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Web attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Professional Chefs audience is Chef & Restaurant Resources.

Content Affinity Composition Index
Chef & Restaurant Resources 3.48% 16.55x
Grilling 3.43% 16.29x
Washington D.C. Hotels 0.01% 13.54x
Grocery & Food Service 2.77% 13.39x
Beer, Wine & Alcohol 3.65% 13.14x
Mail Order Food 1.72% 12.61x
Wine, Liquor & Mixology 11.75% 12.50x
Healthy Eating Researchers 2.57% 12.11x
Men's Dress Shirt Shopping 0.99% 11.64x
Home Improvement Contractor 0.95% 11.06x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Content Affinity attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Professional Chefs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male