Dstillery Audiences

PROFESSIONAL CHEFS

Audience Size: 3 Million Devices

Explore the Professional Chefs Audience

Below you'll find more information about the Professional Chefs audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Professional Chefs audience.

Dstillery Crafted Audiences

INTERESTS

The Professional Chefs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Professional Chefs audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 30.35% 33.03x
Grill Masters 31.90% 31.34x
Home Coffee Makers 29.83% 31.25x
Beer Aficionados 29.60% 30.16x
Supermarket Shoppers 34.41% 29.11x
Home Kitchen Chefs 28.06% 28.00x
Home Brewing Enthusiasts 28.80% 27.71x
Coffee Bean Shoppers 25.49% 26.95x
Italian Food Enthusiasts 30.09% 26.81x
Gourmet Food & Wine Researchers 30.53% 26.78x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Interest attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Professional Chefs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Professional Chefs audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.33% 1.32x
Mens Wearhouse 0.49% 1.22x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Location attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Professional Chefs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Professional Chefs audience is chefs-resources.com.

Website Composition Index
chefs-resources.com 1.70% 62.48x
restaurantbusinessonline.com 1.61% 47.53x
virtualweberbullet.com 1.32% 45.46x
cheftalk.com 2.08% 43.63x
snakeriverfarms.com 2.08% 42.35x
cooksillustrated.com 2.67% 41.89x
thepointsguy.com 1.15% 41.13x
howtobbqright.com 1.01% 38.88x
matchingfoodandwine.com 1.80% 38.88x
greatbritishchefs.com 1.74% 38.80x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Web attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Professional Chefs audience is Chef & Restaurant Resources.

Content Affinity Composition Index
Chef & Restaurant Resources 5.56% 22.04x
Grilling 4.75% 21.55x
Grocery & Food Service 4.01% 18.67x
Beer, Wine & Alcohol 4.56% 17.09x
Wine, Liquor & Mixology 16.32% 16.02x
Mail Order Food 2.95% 15.96x
Healthy Eating Researchers 4.52% 15.09x
Men's Dress Shirt Shopping 1.72% 14.73x
Food Cluster 4.24% 14.67x
Home Improvement Contractor 1.73% 14.59x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Content Affinity attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Professional Chefs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male