Dstillery Audiences

PROFESSIONAL CHEFS

Audience Size: 986.1 Thousand Devices

Explore the Professional Chefs Audience

Below you'll find more information about the Professional Chefs audience, broken down in different categories based on their digital and physical behaviors. These are 986.1 thousand unique devices whose actions qualify for the Professional Chefs audience.

Dstillery Crafted Audiences

INTERESTS

The Professional Chefs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Professional Chefs audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 20.06% 65.56x
Cooking Show Fans 18.62% 59.20x
Italian Food Enthusiasts 22.37% 58.09x
Home Design and Living Publication Readers 20.22% 50.14x
Home Coffee Makers 21.29% 49.15x
Mexican Food Enthusiasts 37.10% 48.94x
Recipe Researchers 17.09% 48.68x
Gin Enthusiasts 43.29% 47.22x
Thai Food Enthusiasts 20.29% 45.45x
Wine Lovers 15.10% 45.39x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Interest attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Professional Chefs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Professional Chefs audience is Journeys.

Location Composition Index
Journeys 0.01% 1.60x
Maurices 0.02% 1.15x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Location attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Professional Chefs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Professional Chefs audience is cheftalk.com.

Website Composition Index
cheftalk.com 1.28% 69.76x
thefreshloaf.com 1.43% 42.63x
chowhound.com 2.12% 38.22x
smokingmeatforums.com 2.96% 36.86x
rachaelraymag.com 1.03% 34.37x
onthegas.org 1.24% 34.18x
tablespoon.com 1.20% 33.59x
cakecentral.com 1.41% 31.77x
joyofbaking.com 1.09% 31.60x
missvickie.com 4.59% 30.92x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Web attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Professional Chefs audience is Cakes & Sweets.

Content Affinity Composition Index
Cakes & Sweets 0.35% 21.75x
Grilling 0.34% 21.45x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.75% 18.17x
Homesteading 1.91% 15.88x
Cooking Recipe & Ingredient Researchers 29.40% 15.11x
Assorted Topics (Family, Household Wellness, The Beach) 7.06% 13.89x
Beer, Wine & Alcohol 0.28% 13.12x
Gun Enthusiast - Rifles & Ammo 0.43% 12.73x
Grocery & Food Service 0.14% 12.09x
Stay at Home Mom 9.54% 10.93x
Composition Percentage: The overlap percentage between the Professional Chefs audience and the Content Affinity attribute.
Index: A comparison of the Professional Chefs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Professional Chefs audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female