Dstillery Audiences

PROMOTIONAL PRODUCTS PURCHASERS

Audience Size: 2.7 Million Devices

Explore the Promotional Products Purchasers Audience

Below you'll find more information about the Promotional Products Purchasers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Promotional Products Purchasers audience.

Dstillery Crafted Audiences

INTERESTS

The Promotional Products Purchasers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Promotional Products Purchasers audience is Tutoring Resources Researchers.

Interest Composition Index
Tutoring Resources Researchers 26.32% 20.55x
Online Legal Document Service Researchers 26.60% 19.13x
Job Seekers 19.06% 18.67x
Family Adventures Travelers 19.73% 18.44x
Big Box Shoppers 24.08% 18.37x
Sporting Goods Shoppers 19.74% 18.09x
First Aid Researchers 21.92% 18.00x
Work Hard, Play Hard Travelers 22.02% 17.75x
Home Buyers 21.47% 17.72x
Work Comes First Travelers 18.10% 17.62x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Interest attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Promotional Products Purchasers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Promotional Products Purchasers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.01x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Location attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Promotional Products Purchasers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Promotional Products Purchasers audience is officedepot.com.

Website Composition Index
officedepot.com 6.70% 29.45x
signin.ebay.com 1.22% 25.08x
businessdictionary.com 1.14% 24.94x
vimeo.com 10.74% 24.60x
overstock.com 2.21% 24.10x
hilton.com 3.85% 23.13x
intuit.com 1.24% 23.12x
buzzfile.com 1.77% 22.86x
hotwire.com 3.37% 22.52x
imdb.com 2.47% 22.01x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Web attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Promotional Products Purchasers audience is Custom Printing.

Content Affinity Composition Index
Custom Printing 0.79% 24.47x
Electronic Cabling 0.06% 20.89x
Chemicals 0.06% 19.50x
Holiday Gifts 0.04% 17.90x
Learning & Development Products 0.45% 17.74x
Marketing Professionals 0.51% 17.02x
Party Suppliers 0.30% 16.64x
Cub & Girl Scouts 0.09% 16.11x
Meeting Planning & Hotels 0.17% 16.06x
Work Productivity 0.53% 16.01x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Content Affinity attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Promotional Products Purchasers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male