Dstillery Audiences

PROMOTIONAL PRODUCTS PURCHASERS

Audience Size: 5.7 Million Devices

Explore the Promotional Products Purchasers Audience

Below you'll find more information about the Promotional Products Purchasers audience, broken down in different categories based on their digital and physical behaviors. These are 5.7 million unique devices whose actions qualify for the Promotional Products Purchasers audience.

Dstillery Crafted Audiences

INTERESTS

The Promotional Products Purchasers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Promotional Products Purchasers audience is First Aid Researchers.

Interest Composition Index
First Aid Researchers 39.82% 17.95x
Big Box Shoppers 34.18% 17.43x
Online Calculator Users 42.11% 17.29x
Ink & Toner Shoppers 41.70% 17.24x
Tutoring Resources Researchers 39.18% 17.16x
Work Hard, Play Hard Travelers 37.38% 17.00x
Sporting Goods Shoppers 36.83% 16.92x
Home Buyers 40.08% 16.66x
Credit Score Researchers 38.75% 16.36x
Online Legal Document Service Researchers 32.95% 16.29x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Interest attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Promotional Products Purchasers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Promotional Products Purchasers audience is Free People.

Location Composition Index
Free People 0.02% 1.49x
Uniqlo 0.01% 1.34x
American Apparel 0.02% 1.31x
Lululemon 0.03% 1.27x
Zara 0.02% 1.26x
Kate Spade 0.02% 1.24x
Armani 0.02% 1.21x
Madewell 0.02% 1.20x
Mens Wearhouse 0.05% 1.15x
Coach 0.03% 1.15x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Location attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Promotional Products Purchasers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Promotional Products Purchasers audience is calculator.net.

Website Composition Index
calculator.net 1.50% 31.91x
pandadoc.com 1.15% 31.23x
hyatt.com 2.78% 30.08x
dingit.tv 2.07% 28.58x
g2crowd.com 1.09% 27.69x
findthecompany.com 1.13% 27.17x
toysrus.com 2.30% 26.28x
quill.com 1.67% 26.08x
augustasportswear.com 1.33% 26.08x
papermart.com 2.29% 25.56x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Web attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Promotional Products Purchasers audience is Assorted Topics (Insurance, Travel, Viral Media).

Content Affinity Composition Index
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 18.64x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.24% 17.78x
Custom Printing 4.53% 16.66x
Assorted Topics (Cooking, Games, Viral Media) 0.06% 15.86x
ISPs & Local Services 0.02% 15.75x
Parenting & Nutrition 0.01% 14.35x
Assorted Topics (Business Support ToolsForm Templates) 0.48% 13.70x
Barcode Site & App Users 0.06% 13.33x
Home Printing 0.27% 13.20x
Paper & Packaging 0.39% 13.06x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Content Affinity attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Promotional Products Purchasers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male