Dstillery Audiences

PROMOTIONAL PRODUCTS PURCHASERS

Audience Size: 2.1 Million Devices

Explore the Promotional Products Purchasers Audience

Below you'll find more information about the Promotional Products Purchasers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Promotional Products Purchasers audience.

Dstillery Crafted Audiences

INTERESTS

The Promotional Products Purchasers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Promotional Products Purchasers audience is Videographers.

Interest Composition Index
Videographers 20.71% 16.83x
Home Goods Supercenter Shoppers 12.45% 15.73x
Moving Services Shoppers 13.09% 15.26x
Tutoring Resources Researchers 15.87% 15.19x
Home Buyers 12.13% 15.05x
Online Legal Document Service Researchers 15.26% 14.30x
Christmas Lights Shoppers 15.21% 14.28x
Online Directory Searchers 12.79% 13.97x
Oil Brand Shoppers 19.28% 13.93x
Job Seekers 7.94% 13.75x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Interest attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Promotional Products Purchasers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Promotional Products Purchasers audience is Zumiez.

Location Composition Index
Zumiez 0.02% 1.26x
Maurices 0.03% 1.22x
LOFT 0.01% 1.20x
Victoria's Secret 0.02% 1.16x
Journeys 0.02% 1.07x
Express 0.01% 1.06x
Chicos 0.01% 1.04x
Carhartt 0.11% 1.04x
Mens Wearhouse 0.01% 1.03x
Buckle 0.01% 1.03x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Location attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Promotional Products Purchasers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Promotional Products Purchasers audience is expedia.com.

Website Composition Index
expedia.com 1.83% 17.64x
speedsociety.com 2.34% 15.80x
tutsplus.com 1.12% 15.71x
publishersweekly.com 4.57% 15.71x
orientaltrading.com 1.75% 15.66x
partycity.com 1.34% 14.05x
wordstream.com 3.21% 13.54x
vecteezy.com 3.11% 12.94x
directexpose.com 1.79% 12.87x
worldation.com 1.06% 12.54x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Web attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Promotional Products Purchasers audience is Custom Printing.

Content Affinity Composition Index
Custom Printing 0.38% 24.73x
Marketing Professionals 0.15% 17.56x
Fire Fighting 0.11% 15.59x
Jokes & Riddles 0.03% 13.46x
Grocery & Food Service 0.19% 13.35x
Meeting Planning & Hotels 0.03% 12.29x
Paper & Packaging 0.03% 11.78x
Work Productivity 0.21% 11.54x
Writing Resources 0.10% 11.37x
Retail Industry News 0.04% 10.77x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Content Affinity attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Promotional Products Purchasers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male