Dstillery Audiences

PROMOTIONAL PRODUCTS PURCHASERS

Audience Size: 2.7 Million Devices

Explore the Promotional Products Purchasers Audience

Below you'll find more information about the Promotional Products Purchasers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Promotional Products Purchasers audience.

Dstillery Crafted Audiences

INTERESTS

The Promotional Products Purchasers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Promotional Products Purchasers audience is Tutoring Resources Researchers.

Interest Composition Index
Tutoring Resources Researchers 25.04% 20.25x
Online Legal Document Service Researchers 24.63% 18.58x
Job Seekers 17.84% 18.30x
Discount Big Box Shoppers 18.74% 17.94x
Home Buyers 20.05% 17.94x
Social Workers 19.05% 17.89x
Big Box Shoppers 22.46% 17.87x
Family Adventures Travelers 18.00% 17.86x
Business Book Readers 23.43% 17.82x
Sporting Goods Shoppers 18.72% 17.40x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Interest attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Promotional Products Purchasers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Promotional Products Purchasers audience is Dressbarn.

Location Composition Index
Dressbarn 0.02% 1.47x
Gap 0.02% 1.34x
Gymboree 0.02% 1.31x
Lane Bryant 0.02% 1.28x
LOFT 0.02% 1.23x
H&M 0.01% 1.22x
Eddie Bauer 0.01% 1.22x
Chicos 0.02% 1.18x
Banana Republic 0.02% 1.18x
Buckle 0.02% 1.17x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Location attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Promotional Products Purchasers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Promotional Products Purchasers audience is officedepot.com.

Website Composition Index
officedepot.com 3.60% 29.97x
vimeo.com 6.42% 25.81x
myfonts.com 1.26% 24.64x
hotwire.com 1.84% 24.16x
imdb.com 1.66% 21.94x
myspace.com 1.07% 20.99x
hilton.com 1.56% 20.80x
theodysseyonline.com 1.78% 19.87x
intelius.com 1.88% 19.46x
hotels.com 7.94% 18.95x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Web attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Promotional Products Purchasers audience is Custom Printing.

Content Affinity Composition Index
Custom Printing 0.60% 23.99x
Marketing Professionals 0.42% 19.20x
Networking Marketing 0.04% 19.13x
Health & Safety Compliance 0.07% 18.50x
Party Suppliers 0.09% 17.66x
Construction Apparel 0.03% 16.05x
Learning & Development Products 0.22% 15.83x
Work Productivity 0.43% 15.63x
Law School Research Cluster 0.03% 15.14x
Human Resources & Employee Management 0.17% 14.93x
Composition Percentage: The overlap percentage between the Promotional Products Purchasers audience and the Content Affinity attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Promotional Products Purchasers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male