Explore the Promotional Products Purchasers Audience
Below you'll find more information about the Promotional Products Purchasers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Promotional Products Purchasers audience.
INTERESTS
The Promotional Products Purchasers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Promotional Products Purchasers audience is Tutoring Resources Researchers.
| Interest | Composition | Index |
| Tutoring Resources Researchers | 25.04% | 20.25x |
| Online Legal Document Service Researchers | 24.63% | 18.58x |
| Job Seekers | 17.84% | 18.30x |
| Discount Big Box Shoppers | 18.74% | 17.94x |
| Home Buyers | 20.05% | 17.94x |
| Social Workers | 19.05% | 17.89x |
| Big Box Shoppers | 22.46% | 17.87x |
| Family Adventures Travelers | 18.00% | 17.86x |
| Business Book Readers | 23.43% | 17.82x |
| Sporting Goods Shoppers | 18.72% | 17.40x |
Composition Percentage:
The overlap percentage between the Promotional Products Purchasers audience and the Interest attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
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APPAREL RETAILERS
The Promotional Products Purchasers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Promotional Products Purchasers audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 0.02% | 1.47x |
| Gap | 0.02% | 1.34x |
| Gymboree | 0.02% | 1.31x |
| Lane Bryant | 0.02% | 1.28x |
| LOFT | 0.02% | 1.23x |
| H&M | 0.01% | 1.22x |
| Eddie Bauer | 0.01% | 1.22x |
| Chicos | 0.02% | 1.18x |
| Banana Republic | 0.02% | 1.18x |
| Buckle | 0.02% | 1.17x |
Composition Percentage:
The overlap percentage between the Promotional Products Purchasers audience and the Location attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
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WEBSITES
The Promotional Products Purchasers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Promotional Products Purchasers audience is officedepot.com.
| Website | Composition | Index |
| officedepot.com | 3.60% | 29.97x |
| vimeo.com | 6.42% | 25.81x |
| myfonts.com | 1.26% | 24.64x |
| hotwire.com | 1.84% | 24.16x |
| imdb.com | 1.66% | 21.94x |
| myspace.com | 1.07% | 20.99x |
| hilton.com | 1.56% | 20.80x |
| theodysseyonline.com | 1.78% | 19.87x |
| intelius.com | 1.88% | 19.46x |
| hotels.com | 7.94% | 18.95x |
Composition Percentage:
The overlap percentage between the Promotional Products Purchasers audience and the Web attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Promotional Products Purchasers audience is Custom Printing.
| Content Affinity | Composition | Index |
| Custom Printing | 0.60% | 23.99x |
| Marketing Professionals | 0.42% | 19.20x |
| Networking Marketing | 0.04% | 19.13x |
| Health & Safety Compliance | 0.07% | 18.50x |
| Party Suppliers | 0.09% | 17.66x |
| Construction Apparel | 0.03% | 16.05x |
| Learning & Development Products | 0.22% | 15.83x |
| Work Productivity | 0.43% | 15.63x |
| Law School Research Cluster | 0.03% | 15.14x |
| Human Resources & Employee Management | 0.17% | 14.93x |
Composition Percentage:
The overlap percentage between the Promotional Products Purchasers audience and the Content Affinity attribute.
Index: A comparison of the Promotional Products Purchasers audience to the internet population.
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DEMOGRAPHICS
The Promotional Products Purchasers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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