Dstillery Audiences

PUZZLE ENTHUSIASTS

Audience Size: 2.6 Million Devices

Explore the Puzzle Enthusiasts Audience

Below you'll find more information about the Puzzle Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Puzzle Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Puzzle Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Puzzle Enthusiasts audience is High End TV Shoppers.

Interest Composition Index
High End TV Shoppers 32.34% 39.00x
Headphone Shoppers 30.91% 38.42x
Movie and Game Review Readers 24.75% 36.60x
Board Game Enthusiasts 30.36% 34.78x
iPhone Users 28.56% 34.61x
Skateboarding Enthusiasts 35.36% 34.32x
Android Fans 25.98% 34.30x
Home Brewing Enthusiasts 27.86% 34.12x
Beer Aficionados 24.43% 33.58x
Virtual Reality Enthusiasts 27.12% 33.57x
Composition Percentage: The overlap percentage between the Puzzle Enthusiasts audience and the Interest attribute.
Index: A comparison of the Puzzle Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Puzzle Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Puzzle Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.52% 1.19x
Jos A. Bank Clothiers 0.32% 1.18x
REI 0.02% 1.16x
Gymboree 0.02% 1.13x
Urban Outfitters 0.04% 1.06x
Eddie Bauer 0.02% 1.06x
Buckle 0.14% 1.06x
Gap 0.05% 1.05x
Talbots 0.04% 1.04x
Bonobos 0.05% 1.03x
Composition Percentage: The overlap percentage between the Puzzle Enthusiasts audience and the Location attribute.
Index: A comparison of the Puzzle Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Puzzle Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Puzzle Enthusiasts audience is bitsandpieces.com.

Website Composition Index
bitsandpieces.com 2.05% 61.69x
seriouspuzzles.com 3.01% 60.76x
theawesomer.com 1.23% 51.57x
vapordna.com 1.79% 42.55x
bladehq.com 4.18% 39.06x
twingalaxies.com 1.17% 38.53x
blizzard.com 1.64% 38.18x
pokemongomap.info 1.06% 38.07x
popularwoodworking.com 1.77% 37.07x
appunwrapper.com 1.06% 36.22x
Composition Percentage: The overlap percentage between the Puzzle Enthusiasts audience and the Web attribute.
Index: A comparison of the Puzzle Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Puzzle Enthusiasts audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.05% 23.71x
Assorted Topics (Toys, T-Shirts, Volvos) 0.37% 23.08x
Robotics 2.58% 22.82x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 6.16% 20.24x
Gadgets 0.85% 19.91x
Concert Posters 0.92% 18.46x
Content Streamers & Downloaders 0.12% 17.66x
Sports - Skiing, Snowboarding 0.03% 17.40x
Airsoft & Paintball Equipment 0.94% 17.38x
Holiday Gifts 1.08% 16.64x
Composition Percentage: The overlap percentage between the Puzzle Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Puzzle Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Puzzle Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male