Dstillery Audiences

PUZZLE ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Puzzle Enthusiasts Audience

Below you'll find more information about the Puzzle Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Puzzle Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Puzzle Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Puzzle Enthusiasts audience is Headphone Shoppers.

Interest Composition Index
Headphone Shoppers 32.66% 27.54x
High End TV Shoppers 36.11% 27.27x
Skateboarding Enthusiasts 35.79% 26.31x
Board Game Enthusiasts 32.37% 25.97x
iPhone Users 30.84% 25.59x
Movie and Game Review Readers 29.49% 25.43x
Laptop Researchers 28.45% 25.02x
Beer Aficionados 26.55% 25.00x
Home Brewing Enthusiasts 30.37% 24.89x
Virtual Reality Enthusiasts 29.22% 24.77x
Composition Percentage: The overlap percentage between the Puzzle Enthusiasts audience and the Interest attribute.
Index: A comparison of the Puzzle Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Puzzle Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Puzzle Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.63% 1.27x
Buckle 0.29% 1.25x
Supreme 0.01% 1.24x
Jos A. Bank Clothiers 0.37% 1.22x
Bonobos 0.09% 1.21x
REI 0.02% 1.19x
LL Bean 0.01% 1.09x
White House Black Market 0.33% 1.09x
Talbots 0.06% 1.04x
Columbia 0.02% 1.03x
Composition Percentage: The overlap percentage between the Puzzle Enthusiasts audience and the Location attribute.
Index: A comparison of the Puzzle Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Puzzle Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Puzzle Enthusiasts audience is bitsandpieces.com.

Website Composition Index
bitsandpieces.com 1.63% 45.89x
seriouspuzzles.com 2.78% 42.35x
theawesomer.com 1.32% 35.65x
vapordna.com 1.48% 34.07x
bladehq.com 3.58% 32.99x
blizzard.com 1.42% 31.63x
popularwoodworking.com 1.45% 27.82x
yeggi.com 1.81% 26.26x
pokemoncenter.com 1.51% 25.94x
gamenerdz.com 1.35% 25.49x
Composition Percentage: The overlap percentage between the Puzzle Enthusiasts audience and the Web attribute.
Index: A comparison of the Puzzle Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Puzzle Enthusiasts audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.04% 20.38x
Robotics 2.43% 19.98x
Gadgets 0.77% 18.31x
Assorted Topics (Toys, T-Shirts, Volvos) 0.36% 18.18x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 5.45% 18.12x
Content Streamers & Downloaders 0.11% 16.76x
Concert Posters 0.82% 16.53x
Studio & Franchise Video Game Players 7.54% 15.09x
Airsoft & Paintball Equipment 0.88% 14.99x
Sports - Skiing, Snowboarding 0.03% 14.50x
Composition Percentage: The overlap percentage between the Puzzle Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Puzzle Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Puzzle Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male