Dstillery Audiences

QUILTING ENTHUSIASTS

Audience Size: 2.4 Million Devices

Explore the Quilting Enthusiasts Audience

Below you'll find more information about the Quilting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Quilting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Quilting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quilting Enthusiasts audience is Knitting Enthusiasts.

Interest Composition Index
Knitting Enthusiasts 37.26% 44.37x
Crochet Enthusiasts 36.21% 40.17x
Home and Garden TV Fans 30.42% 36.10x
Homemade Gifts Crafters 33.57% 34.65x
Christmas Decorations Shoppers 33.25% 32.81x
Bargain Shopping Researchers 23.83% 31.99x
DIY Upcycle Home Project Planners 30.72% 31.88x
Embroidery Enthusiasts 30.63% 31.10x
Kitchen & Bathroom Remodelers 29.43% 31.08x
Lawn & Garden Enthusiasts 26.03% 30.88x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quilting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quilting Enthusiasts audience is Belk.

Location Composition Index
Belk 0.02% 1.75x
Buckle 0.17% 1.18x
Talbots 0.04% 1.13x
Mens Wearhouse 0.44% 1.12x
Jos A. Bank Clothiers 0.27% 1.11x
Lane Bryant 0.04% 1.05x
White House Black Market 0.19% 1.05x
Eddie Bauer 0.02% 1.01x
Chicos 0.05% 0.99x
Dressbarn 0.04% 0.98x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Location attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Quilting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Quilting Enthusiasts audience is aquiltinglife.com.

Website Composition Index
aquiltinglife.com 3.26% 117.25x
americanquilter.com 1.23% 115.27x
allpeoplequilt.com 6.94% 112.94x
jacquelynnesteves.com 1.03% 112.30x
fatquartershop.com 6.31% 112.21x
keepsakequilting.com 2.74% 108.99x
modabakeshop.com 1.52% 108.75x
modafabrics.com 1.03% 107.69x
patchworkposse.com 4.20% 106.26x
apqs.com 2.46% 104.72x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Web attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quilting Enthusiasts audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 13.44% 48.30x
Sewing, Embroidery & Fabrics 22.32% 41.85x
Decoration & Fabric 0.09% 29.68x
Arts & Crafts 1.53% 26.16x
Comedy Content 1.08% 25.12x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.31% 24.38x
Scrapbooking & Home Art Projects 8.97% 23.77x
Knitting & Crochet 15.83% 22.06x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 17.00% 20.89x
Coupons & Family 10.50% 19.30x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quilting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female