Dstillery Audiences

QUILTING ENTHUSIASTS

Audience Size: 3.4 Million Devices

Explore the Quilting Enthusiasts Audience

Below you'll find more information about the Quilting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Quilting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Quilting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quilting Enthusiasts audience is Knitting Enthusiasts.

Interest Composition Index
Knitting Enthusiasts 39.96% 23.72x
Crochet Enthusiasts 38.17% 21.48x
Home and Garden TV Fans 30.75% 19.20x
Christmas Decorations Shoppers 34.12% 18.12x
Homemade Gifts Crafters 35.28% 17.93x
Kitchen & Bathroom Remodelers 29.44% 17.48x
Bargain Shopping Researchers 24.88% 17.35x
Lawn & Garden Enthusiasts 28.80% 17.25x
Coupon Researchers 27.02% 17.15x
Embroidery Enthusiasts 33.33% 16.79x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quilting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quilting Enthusiasts audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.47x
Carhartt 0.19% 1.23x
Chicos 0.04% 1.02x
Belk 0.01% 1.00x
Mens Wearhouse 0.19% 0.91x
REI 0.02% 0.90x
Lane Bryant 0.04% 0.86x
Jos A. Bank Clothiers 0.12% 0.86x
Dressbarn 0.03% 0.85x
J. Crew 0.03% 0.83x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Location attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Quilting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Quilting Enthusiasts audience is aquiltinglife.com.

Website Composition Index
aquiltinglife.com 2.00% 68.39x
fatquartershop.com 5.04% 67.08x
allpeoplequilt.com 5.59% 66.75x
keepsakequilting.com 3.39% 64.35x
jacquelynnesteves.com 1.21% 63.47x
patchworkposse.com 3.64% 63.36x
robertkaufman.com 2.26% 62.95x
apqs.com 1.99% 62.85x
modabakeshop.com 1.89% 62.56x
diaryofaquilter.com 4.20% 62.30x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Web attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quilting Enthusiasts audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 12.15% 36.27x
Sewing, Embroidery & Fabrics 21.47% 32.20x
Decoration & Fabric 0.10% 23.48x
Arts & Crafts 1.40% 21.90x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.24% 18.47x
Comedy Content 0.95% 18.17x
Scrapbooking & Home Art Projects 8.13% 18.06x
Knitting & Crochet 15.46% 17.51x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 15.49% 16.82x
Homemade Jewelry & Crafts 3.27% 15.93x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quilting Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female