Dstillery Audiences

QUILTING ENTHUSIASTS

Audience Size: 3.6 Million Devices

Explore the Quilting Enthusiasts Audience

Below you'll find more information about the Quilting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Quilting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Quilting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quilting Enthusiasts audience is Crochet Enthusiasts.

Interest Composition Index
Crochet Enthusiasts 37.17% 22.43x
Pantry Recipes Researchers 0.45% 21.79x
Knitting Enthusiasts 32.10% 21.26x
Shelf-Stable Food Content Readers 0.57% 20.24x
Home and Garden TV Fans 27.50% 19.87x
Homemade Gifts Crafters 32.41% 19.33x
DIY Upcycle Home Project Planners 29.81% 18.33x
Budget Grocery Shoppers 24.61% 17.62x
Kitchen & Bathroom Remodelers 24.57% 17.16x
Bargain Shopping Researchers 22.83% 17.03x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quilting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quilting Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.21% 1.41x
Maurices 0.02% 1.36x
Mens Wearhouse 0.01% 1.11x
Victoria's Secret 0.01% 1.04x
Old Navy 0.01% 0.99x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Location attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Quilting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Quilting Enthusiasts audience is fatquartershop.com.

Website Composition Index
fatquartershop.com 1.59% 56.74x
aquiltinglife.com 2.58% 55.64x
allpeoplequilt.com 4.98% 55.03x
simplesimonandco.com 1.84% 52.42x
craftsy.com 1.74% 51.53x
quiltingcompany.com 2.07% 48.96x
polkadotchair.com 5.59% 48.05x
patchworkposse.com 4.32% 47.84x
cluckclucksew.com 1.37% 47.77x
diaryofaquilter.com 3.91% 47.18x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Web attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quilting Enthusiasts audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 5.32% 31.76x
Sewing, Embroidery & Fabrics 12.36% 25.87x
Arts & Crafts 0.52% 24.09x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.28% 20.31x
Home Decoration - Crafts & Kids 0.82% 17.37x
Comedy Content 0.45% 16.91x
Scrapbooking & Home Art Projects 5.91% 15.85x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 11.02% 15.05x
Homemade Jewelry & Crafts 1.08% 14.54x
Shopping Catalogs 1.12% 14.35x
Composition Percentage: The overlap percentage between the Quilting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Quilting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quilting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female