Dstillery Audiences

RV OWNERS AND UPGRADERS

Audience Size: 1.6 Million Devices

Explore the RV Owners and Upgraders Audience

Below you'll find more information about the RV Owners and Upgraders audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the RV Owners and Upgraders audience.

Dstillery Crafted Audiences

INTERESTS

The RV Owners and Upgraders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the RV Owners and Upgraders audience is Commercial Vehicles Shoppers.

Interest Composition Index
Commercial Vehicles Shoppers 47.90% 62.03x
Airstream Enthusiasts 70.13% 58.14x
RV Shoppers 65.97% 54.26x
Tiny Home Researchers 31.17% 31.09x
San Francisco Activities Researchers 10.39% 28.66x
Auto Show Enthusiasts 19.26% 28.34x
Getting Off the Grid Travelers 16.55% 27.33x
Scuba Diving Enthusiasts 13.26% 27.23x
Outdoors Enthusiasts 21.41% 27.13x
Lawn and Home Pest Control Researchers 13.47% 26.84x
Composition Percentage: The overlap percentage between the RV Owners and Upgraders audience and the Interest attribute.
Index: A comparison of the RV Owners and Upgraders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The RV Owners and Upgraders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the RV Owners and Upgraders audience is Maurices.

Location Composition Index
Maurices 0.03% 1.54x
Urban Outfitters 0.01% 1.15x
Composition Percentage: The overlap percentage between the RV Owners and Upgraders audience and the Location attribute.
Index: A comparison of the RV Owners and Upgraders audience to the internet population.
Dstillery Web Insights

WEBSITES

The RV Owners and Upgraders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the RV Owners and Upgraders audience is campersmarts.com.

Website Composition Index
campersmarts.com 5.48% 84.72x
camperreport.com 12.37% 73.84x
rvlifestyle.com 6.67% 73.19x
doityourselfrv.com 6.26% 72.45x
thorforums.com 1.29% 71.06x
rvrepairclub.com 2.29% 70.09x
jaycoowners.com 3.50% 65.74x
travelswithted.com 2.18% 64.97x
rvingknowhow.com 5.53% 64.88x
forestriverforums.com 8.82% 64.84x
Composition Percentage: The overlap percentage between the RV Owners and Upgraders audience and the Web attribute.
Index: A comparison of the RV Owners and Upgraders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the RV Owners and Upgraders audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 23.46% 33.71x
Survival Guides 0.09% 27.75x
Motorcycles & Snowmobiles 12.79% 20.80x
National Parks 0.06% 18.95x
Garden Power Equipment 1.80% 15.58x
Assorted Topics (Power Trains, Drones, Web Design) 0.05% 15.50x
Power Tools 0.50% 15.14x
Farming & Agriculture 0.14% 14.35x
Recreational Motor Sport Enthusiasts 0.85% 14.26x
Trucking 0.71% 14.04x
Composition Percentage: The overlap percentage between the RV Owners and Upgraders audience and the Content Affinity attribute.
Index: A comparison of the RV Owners and Upgraders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The RV Owners and Upgraders audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male