Dstillery Audiences

RV OWNERS AND UPGRADERS

Audience Size: 3 Million Devices

Explore the RV Owners and Upgraders Audience

Below you'll find more information about the RV Owners and Upgraders audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the RV Owners and Upgraders audience.

Dstillery Crafted Audiences

INTERESTS

The RV Owners and Upgraders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the RV Owners and Upgraders audience is Airstream Enthusiasts.

Interest Composition Index
Airstream Enthusiasts 49.43% 55.56x
RV Shoppers 58.35% 54.60x
Camping Enthusiasts 48.34% 50.58x
Power Tools Shoppers 36.46% 39.81x
Product Manuals Researchers 35.90% 39.47x
Xtreme Sports Fans 37.18% 36.98x
Jeep Vehicle Shoppers 35.10% 35.00x
Automotive Service Professionals 30.76% 34.79x
Home Exterior Design Enthusiasts 28.16% 34.49x
Pontoon Boat Researchers 33.10% 34.49x
Composition Percentage: The overlap percentage between the RV Owners and Upgraders audience and the Interest attribute.
Index: A comparison of the RV Owners and Upgraders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The RV Owners and Upgraders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the RV Owners and Upgraders audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.33% 0.98x
Jos A. Bank Clothiers 0.20% 0.97x
Composition Percentage: The overlap percentage between the RV Owners and Upgraders audience and the Location attribute.
Index: A comparison of the RV Owners and Upgraders audience to the internet population.
Dstillery Web Insights

WEBSITES

The RV Owners and Upgraders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the RV Owners and Upgraders audience is camperpartsworld.com.

Website Composition Index
camperpartsworld.com 1.18% 97.75x
passportamerica.com 1.10% 95.26x
fiberglassrv.com 1.39% 93.80x
campingworld.com 6.33% 90.03x
everything-about-rving.com 6.85% 86.97x
thepopupprincess.com 1.64% 85.91x
airforums.com 1.90% 85.84x
pplmotorhomes.com 11.79% 85.23x
rvguide.com 3.22% 80.18x
doityourselfrv.com 6.59% 77.53x
Composition Percentage: The overlap percentage between the RV Owners and Upgraders audience and the Web attribute.
Index: A comparison of the RV Owners and Upgraders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the RV Owners and Upgraders audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 37.80% 36.33x
Home Improvement Contractor 3.04% 26.78x
Auto Body Upkeep & Repair Researchers 6.46% 21.77x
Trucking 14.78% 21.24x
Power Tools 6.97% 21.01x
Motorcycles & Snowmobiles 7.07% 20.66x
Yard Structures 4.35% 18.80x
Auto Tires & Parts Repair Researchers 4.35% 18.10x
Trucks 6.18% 17.84x
Recreational Motor Sport Enthusiasts 4.41% 17.76x
Composition Percentage: The overlap percentage between the RV Owners and Upgraders audience and the Content Affinity attribute.
Index: A comparison of the RV Owners and Upgraders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The RV Owners and Upgraders audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male