Dstillery Audiences

RV SHOPPERS

Audience Size: 2.5 Million Devices

Explore the RV Shoppers Audience

Below you'll find more information about the RV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the RV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The RV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the RV Shoppers audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 56.46% 37.39x
Airstream Enthusiasts 46.40% 33.51x
Camping Enthusiasts 48.57% 32.25x
Xtreme Sports Fans 41.46% 29.72x
Classic Car Shoppers 38.84% 27.13x
Commercial Vehicles Shoppers 41.36% 25.80x
Diesel Vehicle Shoppers 39.13% 25.15x
Tractor Shoppers 39.71% 25.00x
Truck Shoppers 39.43% 24.77x
Competitive Car Brand Shoppers 38.32% 24.23x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Interest attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The RV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the RV Shoppers audience is Buckle.

Location Composition Index
Buckle 0.19% 1.24x
Mens Wearhouse 0.49% 1.13x
Dressbarn 0.06% 1.12x
Belk 0.01% 1.11x
Chicos 0.07% 1.07x
Jos A. Bank Clothiers 0.27% 1.03x
Eddie Bauer 0.03% 0.97x
REI 0.02% 0.96x
White House Black Market 0.18% 0.93x
American Eagle Outfitters 0.09% 0.86x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Location attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The RV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the RV Shoppers audience is terrytownrv.com.

Website Composition Index
terrytownrv.com 1.29% 91.74x
mhsrv.com 4.58% 86.68x
camperfinds.com 1.43% 85.48x
rvguide.com 3.65% 85.40x
trailerlife.com 1.14% 80.63x
campingworld.com 4.81% 79.89x
johnsonrv.com 1.29% 75.07x
granddesignrv.com 1.83% 72.40x
pplmotorhomes.com 10.56% 69.72x
airstreamclassifieds.com 1.29% 68.36x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Web attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the RV Shoppers audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 40.13% 29.56x
Rural Living 0.29% 23.43x
Texas Off-Roading 0.25% 21.75x
Home Improvement Contractor 2.79% 20.46x
All-Terrain Vehicles 17.59% 17.26x
Recreational Motor Sport Enthusiasts 5.20% 17.23x
Trucking 14.13% 16.92x
Motorcycles & Snowmobiles 8.99% 16.82x
Auto Body Upkeep & Repair Researchers 6.00% 16.72x
Auctions & Repossessions 2.00% 16.04x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The RV Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male