Dstillery Audiences

RV SHOPPERS

Audience Size: 3 Million Devices

Explore the RV Shoppers Audience

Below you'll find more information about the RV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the RV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The RV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the RV Shoppers audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 51.86% 34.89x
Airstream Enthusiasts 50.16% 32.95x
Camping Enthusiasts 41.48% 31.80x
Xtreme Sports Fans 46.37% 29.55x
Classic Car Shoppers 39.90% 25.09x
Jeep Vehicle Shoppers 36.14% 24.32x
Car Buyers 31.83% 24.26x
Truck Shoppers 40.36% 24.13x
In-Market Car Shoppers 37.89% 23.65x
Diesel Vehicle Shoppers 40.23% 23.65x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Interest attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The RV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the RV Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.28x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Location attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The RV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the RV Shoppers audience is rvguide.com.

Website Composition Index
rvguide.com 4.74% 49.21x
mhsrv.com 4.32% 43.51x
motorhome.com 2.70% 42.35x
keystoneforums.com 1.71% 42.06x
truckpaper.com 1.59% 41.44x
auctiontime.com 1.27% 39.97x
rvinsider.com 2.41% 39.67x
rvrepairclub.com 2.06% 39.39x
machinerytrader.com 1.42% 39.31x
rvt.com 13.88% 39.25x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Web attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the RV Shoppers audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 27.53% 27.61x
Auctions & Repossessions 0.21% 26.14x
Yard Structures 0.27% 21.93x
Auto Body Upkeep & Repair Researchers 0.71% 21.41x
Car Keys, Locks & Remotes 0.74% 20.71x
Trucks 0.71% 20.63x
Trucking 5.07% 19.14x
Telescopes 0.16% 17.95x
All-Terrain Vehicles 14.17% 17.89x
Hobby Drones & Remote-Controlled Cars 0.17% 17.76x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The RV Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male