Explore the RV Shoppers Audience
Below you'll find more information about the RV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the RV Shoppers audience.
INTERESTS
The RV Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the RV Shoppers audience is RV Owners and Upgraders.
| Interest | Composition | Index |
| RV Owners and Upgraders | 55.90% | 46.29x |
| Airstream Enthusiasts | 42.99% | 42.46x |
| Camping Enthusiasts | 46.32% | 41.39x |
| Xtreme Sports Fans | 42.45% | 35.98x |
| Commercial Vehicles Shoppers | 37.26% | 35.51x |
| Pontoon Boat Researchers | 32.78% | 31.65x |
| Auto Repair Researchers | 33.80% | 31.07x |
| Jeep Vehicle Shoppers | 35.84% | 30.58x |
| Truck Shoppers | 41.03% | 30.57x |
| Car Buyers | 31.32% | 30.53x |
Composition Percentage:
The overlap percentage between the RV Shoppers audience and the Interest attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
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APPAREL RETAILERS
The RV Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the RV Shoppers audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.32% | 0.97x |
| Jos A. Bank Clothiers | 0.19% | 0.96x |
Composition Percentage:
The overlap percentage between the RV Shoppers audience and the Location attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
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WEBSITES
The RV Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the RV Shoppers audience is terrytownrv.com.
| Website | Composition | Index |
| terrytownrv.com | 1.59% | 95.21x |
| rvguide.com | 3.62% | 91.99x |
| camperfinds.com | 1.50% | 90.51x |
| nationalrvdetroit.com | 1.06% | 89.88x |
| motorhome.com | 1.02% | 88.85x |
| johnsonrv.com | 1.09% | 88.41x |
| mhsrv.com | 5.74% | 87.83x |
| passportamerica.com | 1.03% | 87.71x |
| camperpartsworld.com | 1.04% | 85.56x |
| campingworld.com | 5.84% | 82.07x |
Composition Percentage:
The overlap percentage between the RV Shoppers audience and the Web attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the RV Shoppers audience is Recreational Vehicles.
| Content Affinity | Composition | Index |
| Recreational Vehicles | 38.55% | 35.98x |
| Home Improvement Contractor | 2.85% | 24.15x |
| Motorcycles & Snowmobiles | 7.26% | 20.68x |
| All-Terrain Vehicles | 15.50% | 20.38x |
| Recreational Motor Sport Enthusiasts | 5.11% | 19.91x |
| Trucking | 14.13% | 19.65x |
| Auto Body Upkeep & Repair Researchers | 6.07% | 19.62x |
| Yard Structures | 4.60% | 19.38x |
| Auctions & Repossessions | 2.10% | 18.54x |
| Auto Tires & Parts Repair Researchers | 4.40% | 17.43x |
Composition Percentage:
The overlap percentage between the RV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
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DEMOGRAPHICS
The RV Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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