Dstillery Audiences

RV SHOPPERS

Audience Size: 3 Million Devices

Explore the RV Shoppers Audience

Below you'll find more information about the RV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the RV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The RV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the RV Shoppers audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 59.40% 30.00x
Camping Enthusiasts 51.93% 27.66x
Airstream Enthusiasts 45.84% 26.47x
Xtreme Sports Fans 40.09% 22.31x
Commercial Vehicles Shoppers 45.36% 22.05x
Truck Shoppers 37.26% 20.13x
Tractor Shoppers 37.47% 19.59x
Car Buyers 31.63% 19.54x
Jeep Vehicle Shoppers 34.04% 19.45x
Quads and ATV Enthusiasts 38.93% 19.35x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Interest attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The RV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the RV Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.24% 1.52x
Belk 0.01% 1.26x
Lane Bryant 0.03% 1.14x
Columbia 0.01% 1.03x
Chicos 0.03% 0.93x
Lorna Jane 0.00% 0.88x
Charlotte Russe 0.01% 0.88x
REI 0.01% 0.87x
Dressbarn 0.03% 0.86x
Old Navy 0.04% 0.83x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Location attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The RV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the RV Shoppers audience is portersrvsales.com.

Website Composition Index
portersrvsales.com 0.04% 97.83x
alliancecoach.com 0.04% 95.65x
rvcountry.com 0.12% 93.85x
centuryrv.com 0.08% 93.81x
southernrv.com 0.12% 93.77x
toyhaulerfinds.com 0.29% 93.66x
motorhomefinds.com 0.81% 93.00x
rvfinds.com 0.05% 92.62x
desertautoplex.com 0.43% 91.25x
arbogastrvs.com 1.12% 90.79x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Web attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the RV Shoppers audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 46.70% 31.02x
Texas Off-Roading 0.27% 20.90x
Rural Living 0.33% 20.37x
All-Terrain Vehicles 12.66% 17.48x
Home Improvement Contractor 4.39% 17.48x
Motorcycles & Snowmobiles 5.68% 16.74x
Trucking 14.83% 15.97x
Yard Structures 4.73% 15.80x
Recreational Motor Sport Enthusiasts 5.49% 15.71x
Auctions & Repossessions 2.16% 15.12x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The RV Shoppers audience resonates most for the following age and income brackets.
Age
65+
Income
$50,000-$74,999