Dstillery Audiences

RV SHOPPERS

Audience Size: 3.2 Million Devices

Explore the RV Shoppers Audience

Below you'll find more information about the RV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the RV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The RV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the RV Shoppers audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 54.86% 99.59x
Camping Enthusiasts 42.01% 89.69x
Xtreme Sports Fans 51.39% 87.54x
Airstream Enthusiasts 43.06% 85.32x
Moving Truck Rental Researchers 32.99% 78.88x
Home Exterior Design Enthusiasts 27.78% 78.06x
Waterfront Vacationers 36.46% 77.17x
Honda Vehicle Shoppers 30.90% 76.47x
Product Manuals Researchers 36.46% 75.56x
Jeep Vehicle Shoppers 38.89% 74.69x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Interest attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The RV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the RV Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.36% 1.82x
Old Navy 0.04% 1.32x
Maurices 0.02% 1.23x
Mens Wearhouse 0.01% 1.09x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Location attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The RV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the RV Shoppers audience is justanswer.com.

Website Composition Index
justanswer.com 18.71% 55.12x
rvtrader.com 39.47% 53.94x
weathertech.com 10.30% 52.79x
atvtrader.com 11.87% 48.14x
axleaddict.com 10.72% 46.96x
manualslib.com 17.96% 46.10x
topixoffbeat.com 14.46% 43.87x
nadaguides.com 40.96% 43.31x
yellowpages.com 11.54% 42.24x
therapyjoker.com 9.38% 42.19x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Web attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the RV Shoppers audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 32.29% 42.49x
Trucking 7.29% 35.26x
Garden Power Equipment 7.64% 32.83x
Texas Off-Roading 0.11% 30.88x
All-Terrain Vehicles 19.10% 27.77x
Motorcycles & Snowmobiles 11.11% 27.55x
Online Ticket Buyers 5.56% 25.58x
Rural Living 0.04% 22.57x
Hunting 7.99% 22.39x
Home Improvement Contractor 0.09% 22.11x
Composition Percentage: The overlap percentage between the RV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the RV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The RV Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male