Explore the Rapid City Trip Planners Audience
Below you'll find more information about the Rapid City Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Rapid City Trip Planners audience.
INTERESTS
The Rapid City Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Rapid City Trip Planners audience is Wyoming Cowboys Fans.
| Interest | Composition | Index |
| Wyoming Cowboys Fans | 16.49% | 29.48x |
| Retired Government Employees | 6.82% | 26.05x |
| COVID Vaccine Researchers | 11.85% | 24.72x |
| Financial Business Intelligence Researchers | 14.53% | 22.02x |
| COVID Testing Researchers | 6.49% | 21.57x |
| Green Bay Packers Fans | 24.51% | 21.52x |
| TV Advertising Professionals | 11.66% | 21.05x |
| Advertising Professionals | 13.31% | 20.97x |
| Nature and Outdoors Book Readers | 8.59% | 20.85x |
| San Francisco Activities Researchers | 7.77% | 20.44x |
Composition Percentage:
The overlap percentage between the Rapid City Trip Planners audience and the Interest attribute.
Index: A comparison of the Rapid City Trip Planners audience to the internet population.
Curious about what else the Rapid City Trip Planners audience is interested in?
Sign Up
APPAREL RETAILERS
The Rapid City Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Rapid City Trip Planners audience is Buckle.
| Location | Composition | Index |
| Buckle | 0.01% | 1.66x |
| Maurices | 0.03% | 1.50x |
| Old Navy | 0.01% | 1.01x |
Composition Percentage:
The overlap percentage between the Rapid City Trip Planners audience and the Location attribute.
Index: A comparison of the Rapid City Trip Planners audience to the internet population.
Want to find more of the Rapid City Trip Planners audience in the real world?
Sign Up
WEBSITES
The Rapid City Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Rapid City Trip Planners audience is sd.gov.
| Website | Composition | Index |
| sd.gov | 1.85% | 56.74x |
| newscenter1.tv | 4.14% | 54.95x |
| kotatv.com | 2.67% | 54.29x |
| blackhillsfox.com | 1.46% | 51.93x |
| rapidcityjournal.com | 3.79% | 46.63x |
| bhpioneer.com | 1.17% | 45.47x |
| mitchellrepublic.com | 2.30% | 38.42x |
| starherald.com | 1.33% | 32.96x |
| keloland.com | 10.33% | 31.75x |
| argusleader.com | 8.11% | 29.06x |
Composition Percentage:
The overlap percentage between the Rapid City Trip Planners audience and the Web attribute.
Index: A comparison of the Rapid City Trip Planners audience to the internet population.
Want to see more of the websites the Rapid City Trip Planners audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Rapid City Trip Planners audience is South Dakota Cluster.
| Content Affinity | Composition | Index |
| South Dakota Cluster | 7.88% | 23.49x |
| Farming & Agriculture | 0.16% | 16.03x |
| National Parks | 0.05% | 15.11x |
| North Dakota Cluster | 5.87% | 14.41x |
| Public Policy Media | 0.52% | 13.28x |
| Nature & Wildlife | 1.22% | 11.87x |
| Australia & New Zealand Media | 1.53% | 11.72x |
| Minnesota Community Business Cluster | 0.24% | 11.32x |
| Colorado Snow | 1.01% | 11.05x |
| Mobile Industry Information | 0.18% | 10.87x |
Composition Percentage:
The overlap percentage between the Rapid City Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Rapid City Trip Planners audience to the internet population.
Want to see more of the Content Affinities the Rapid City Trip Planners audience visits?
Sign Up
DEMOGRAPHICS
The Rapid City Trip Planners audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
Interested in seeing other characteristics of the Rapid City Trip Planners audience?
Sign Up