Dstillery Audiences

READERS OF AFRICAN AMERICAN CONTENT

Audience Size: 2.5 Million Devices

Explore the Readers of African American Content Audience

Below you'll find more information about the Readers of African American Content audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Readers of African American Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of African American Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of African American Content audience is Readers of Jamaican Content.

Interest Composition Index
Readers of Jamaican Content 43.61% 25.43x
Entertainment & Tabloid Magazine Readers 32.46% 24.36x
Entertainment Industry Decision Makers 31.27% 23.20x
Hip Hop Fans 44.24% 23.12x
TV Advertising Professionals 30.14% 22.50x
Celebrity Gossip Fans 33.00% 22.14x
Liberal News Readers 25.75% 21.84x
LGBT Activists 35.70% 20.73x
Mens Fitness Publication Readers 25.95% 20.08x
TV Junkies 22.21% 18.85x
Composition Percentage: The overlap percentage between the Readers of African American Content audience and the Interest attribute.
Index: A comparison of the Readers of African American Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of African American Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of African American Content audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.07% 1.57x
Belk 0.03% 1.55x
American Apparel 0.04% 1.47x
Zara 0.03% 1.44x
Hugo Boss 0.02% 1.43x
Urban Outfitters 0.05% 1.39x
Intermix 0.01% 1.31x
Old Navy 0.07% 1.30x
Armani 0.03% 1.29x
Lane Bryant 0.05% 1.29x
Composition Percentage: The overlap percentage between the Readers of African American Content audience and the Location attribute.
Index: A comparison of the Readers of African American Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of African American Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of African American Content audience is askkissy.com.

Website Composition Index
askkissy.com 1.65% 117.82x
dallasblack.com 1.64% 102.72x
theurbandaily.com 1.14% 92.15x
whenrapwasreal.com 1.91% 89.85x
urbanbellemag.com 4.66% 84.88x
lipstickalley.com 1.02% 81.82x
whenlovewasreal.com 1.61% 81.44x
popglitz.com 1.20% 80.50x
hiphopmyway.com 1.31% 77.33x
forharriet.com 1.36% 73.82x
Composition Percentage: The overlap percentage between the Readers of African American Content audience and the Web attribute.
Index: A comparison of the Readers of African American Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of African American Content audience is Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) 1.22% 28.87x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.37% 18.37x
African-American Hair 9.14% 16.53x
Celebrity Gossip 5.82% 16.38x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.43% 16.30x
Instagram Management 1.50% 15.53x
African American Celebrity Gossip 90.66% 15.01x
Feminism 1.59% 14.60x
Fox News Content Consumers 12.82% 13.64x
Liberal Media - Political Activism 6.26% 13.38x
Composition Percentage: The overlap percentage between the Readers of African American Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of African American Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of African American Content audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male