Explore the Readers of Chinese Content Audience
Below you'll find more information about the Readers of Chinese Content audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Readers of Chinese Content audience.
INTERESTS
The Readers of Chinese Content audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Readers of Chinese Content audience is Online Investors.
| Interest | Composition | Index |
| Online Investors | 10.39% | 11.54x |
| Work Visa Researchers | 11.14% | 10.55x |
| United Arab Emirates Trip Planners | 10.76% | 10.47x |
| Venture Capitalists | 9.20% | 9.92x |
| Luxury Womens Brands Shoppers | 9.36% | 9.34x |
| Cloud Storage Provider Researchers | 10.97% | 9.09x |
| Investment Banking Professionals | 10.12% | 8.82x |
| Credit Cards Rewards Researchers | 7.14% | 8.26x |
| Shared Work Space Researchers | 11.04% | 8.12x |
| Coders & Developers | 8.19% | 8.12x |
Composition Percentage:
The overlap percentage between the Readers of Chinese Content audience and the Interest attribute.
Index: A comparison of the Readers of Chinese Content audience to the internet population.
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APPAREL RETAILERS
The Readers of Chinese Content audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Readers of Chinese Content audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 0.01% | 2.67x |
| Saint Laurent Paris | 0.01% | 2.62x |
| Levi Strauss | 0.01% | 2.40x |
| Uniqlo | 0.01% | 2.14x |
| Zara | 0.03% | 2.06x |
| Kate Spade | 0.02% | 2.05x |
| American Apparel | 0.04% | 1.91x |
| Gap | 0.05% | 1.85x |
| Armani | 0.04% | 1.80x |
| REI | 0.02% | 1.72x |
Composition Percentage:
The overlap percentage between the Readers of Chinese Content audience and the Location attribute.
Index: A comparison of the Readers of Chinese Content audience to the internet population.
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WEBSITES
The Readers of Chinese Content audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Readers of Chinese Content audience is setn.com.
| Website | Composition | Index |
| setn.com | 1.37% | 91.51x |
| dealsaving.com | 1.64% | 91.35x |
| chinatimes.com | 2.06% | 90.58x |
| udn.com | 3.82% | 88.29x |
| dealam.com | 2.45% | 83.07x |
| wenxuecity.com | 8.69% | 82.97x |
| ettoday.net | 2.31% | 78.50x |
| planmycollege.com | 1.31% | 76.83x |
| gonglue.us | 2.31% | 75.15x |
| creaders.net | 3.80% | 73.55x |
Composition Percentage:
The overlap percentage between the Readers of Chinese Content audience and the Web attribute.
Index: A comparison of the Readers of Chinese Content audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Readers of Chinese Content audience is China Cluster.
| Content Affinity | Composition | Index |
| China Cluster | 11.90% | 41.60x |
| Vietnam Cluster | 0.79% | 13.85x |
| Asia Travel | 5.18% | 9.65x |
| Visa & Immigration | 0.97% | 9.60x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.06% | 8.65x |
| Medical Supplies and Information | 2.98% | 7.66x |
| Institutional Investing | 0.95% | 7.16x |
| K-Pop | 1.14% | 6.49x |
| Shipping & Logistics | 0.30% | 5.91x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.01% | 5.84x |
Composition Percentage:
The overlap percentage between the Readers of Chinese Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Chinese Content audience to the internet population.
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DEMOGRAPHICS
The Readers of Chinese Content audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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