Dstillery Audiences

READERS OF FILIPINOS CONTENT

Audience Size: 1.6 Million Devices

Explore the Readers of Filipinos Content Audience

Below you'll find more information about the Readers of Filipinos Content audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Readers of Filipinos Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of Filipinos Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of Filipinos Content audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 39.43% 52.79x
Retired Government Employees 12.82% 47.04x
TV Advertising Professionals 22.57% 40.49x
Mens Fitness Publication Readers 17.16% 36.92x
Women’s Fashion Blogs Readers 15.83% 36.59x
Luxury Athletic Footwear Shoppers 40.27% 34.85x
Trendy Shoe Shoppers 24.29% 34.71x
Indian Food Enthusiasts 34.78% 33.49x
Luxury Womens Brands Shoppers 24.43% 33.44x
Readers of Bengali Content 24.71% 32.38x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Interest attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of Filipinos Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of Filipinos Content audience is Zumiez.

Location Composition Index
Zumiez 0.01% 1.35x
Gymboree 0.01% 1.33x
Maurices 0.01% 0.63x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Location attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of Filipinos Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of Filipinos Content audience is rappler.com.

Website Composition Index
rappler.com 2.40% 68.42x
abs-cbn.com 4.67% 61.93x
boxingscene.com 1.40% 58.59x
philstar.com 5.12% 58.49x
boxinginsider.com 1.24% 52.99x
androidapps.com 1.17% 50.05x
inquirer.net 14.12% 47.97x
manilatimes.net 1.45% 46.39x
gmanetwork.com 5.97% 44.51x
sendtonews.com 3.55% 38.16x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Web attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of Filipinos Content audience is Philippines News.

Content Affinity Composition Index
Philippines News 8.90% 33.35x
K-Pop 1.72% 24.25x
Fashion Cluster 9.26% 15.36x
Australia & New Zealand Media 2.00% 15.35x
Celebrity Gossip 0.20% 14.82x
Tennis, Golf & Boxing 0.68% 14.81x
Asia Travel 6.79% 14.49x
Nature & Wildlife 1.42% 14.03x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 4.37% 12.87x
Local & Travel England - East Midlands 0.06% 11.34x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of Filipinos Content audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male