Dstillery Audiences

READERS OF FILIPINOS CONTENT

Audience Size: 1.7 Million Devices

Explore the Readers of Filipinos Content Audience

Below you'll find more information about the Readers of Filipinos Content audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Readers of Filipinos Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of Filipinos Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of Filipinos Content audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 53.65% 64.91x
Liberal News Readers 45.29% 58.00x
Cholesterol Researchers 32.03% 54.70x
Financial News Readers 39.20% 53.40x
Financial Business Intelligence Researchers 42.58% 52.26x
Mens Fitness Publication Readers 38.25% 51.94x
TV Advertising Professionals 39.31% 51.85x
Executive and C-Suite 37.19% 51.82x
Boston Trip Planners 34.79% 48.85x
Entertainment Industry Decision Makers 40.06% 48.01x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Interest attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of Filipinos Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of Filipinos Content audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.54x
Hollister 0.02% 1.24x
J. Crew 0.01% 1.19x
Talbots 0.01% 1.19x
Banana Republic 0.02% 1.18x
H&M 0.01% 1.17x
Jos A. Bank Clothiers 0.02% 1.14x
Victoria's Secret 0.04% 1.11x
Dressbarn 0.02% 1.11x
Forever 21 0.01% 1.11x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Location attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of Filipinos Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of Filipinos Content audience is philstar.com.

Website Composition Index
philstar.com 12.55% 78.65x
gmanetwork.com 13.07% 58.82x
inquirer.net 27.42% 57.71x
manilatimes.net 2.31% 57.55x
fightnews.com 1.01% 56.27x
arynews.tv 1.18% 55.30x
nationalmemo.com 1.45% 54.13x
cnnphilippines.com 1.35% 52.81x
talkbasket.net 3.04% 46.50x
ccn.com 5.62% 46.16x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Web attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of Filipinos Content audience is Philippines News.

Content Affinity Composition Index
Philippines News 15.81% 41.06x
Australia & New Zealand Media 2.24% 25.14x
Ireland Cluster 4.13% 22.41x
Assorted Topics (Television, Origami, Men's Health) 1.08% 21.13x
Asia Travel 22.23% 20.88x
Video Content Sites 0.72% 19.08x
Middle East News 2.73% 18.52x
Assorted Topics (Power Trains, Drones, Web Design) 0.32% 18.49x
Public Policy Media 1.37% 18.04x
Local & Travel England - Northern England 0.22% 17.82x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of Filipinos Content audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male