Dstillery Audiences

READERS OF FILIPINOS CONTENT

Audience Size: 1.1 Million Devices

Explore the Readers of Filipinos Content Audience

Below you'll find more information about the Readers of Filipinos Content audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Readers of Filipinos Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of Filipinos Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of Filipinos Content audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 50.24% 65.92x
Liberal News Readers 35.22% 59.25x
Cholesterol Researchers 21.47% 52.16x
Financial News Readers 30.25% 51.56x
Mens Fitness Publication Readers 28.48% 51.42x
Executive and C-Suite 29.17% 51.03x
Financial Business Intelligence Researchers 33.80% 49.82x
TV Advertising Professionals 31.12% 49.44x
Entertainment Industry Decision Makers 32.56% 46.17x
Advertising Professionals 31.06% 45.39x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Interest attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of Filipinos Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of Filipinos Content audience is White House Black Market.

Location Composition Index
White House Black Market 0.02% 1.79x
LOFT 0.02% 1.57x
J. Crew 0.01% 1.46x
H&M 0.01% 1.37x
Talbots 0.01% 1.37x
Forever 21 0.01% 1.26x
Victoria's Secret 0.03% 1.24x
Maurices 0.04% 1.23x
Mens Wearhouse 0.02% 1.17x
Banana Republic 0.01% 1.13x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Location attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of Filipinos Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of Filipinos Content audience is philstar.com.

Website Composition Index
philstar.com 11.63% 80.84x
gmanetwork.com 12.74% 68.44x
inquirer.net 33.10% 59.27x
manilatimes.net 1.79% 56.61x
cnnphilippines.com 1.66% 54.44x
boxingscene.com 7.31% 52.35x
abs-cbn.com 8.09% 50.33x
spacecityscoop.com 1.24% 49.23x
thescore.com 1.29% 44.53x
rappler.com 7.33% 42.31x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Web attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of Filipinos Content audience is Philippines News.

Content Affinity Composition Index
Philippines News 16.48% 47.34x
Australia & New Zealand Media 1.86% 24.28x
Local & Travel England - East Midlands 0.12% 21.91x
Asia Travel 16.89% 20.50x
Assorted Topics (Television, Origami, Men's Health) 0.86% 20.39x
Ireland Cluster 2.59% 18.01x
K-Pop 1.27% 17.58x
San Francisco Bay Area Cluster 14.53% 16.89x
Central California Cluster 2.50% 16.66x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 4.24% 15.78x
Composition Percentage: The overlap percentage between the Readers of Filipinos Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Filipinos Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of Filipinos Content audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male