Dstillery Audiences

READERS OF HISPANIC CONTENT

Audience Size: 1.7 Million Devices

Explore the Readers of Hispanic Content Audience

Below you'll find more information about the Readers of Hispanic Content audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Readers of Hispanic Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of Hispanic Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of Hispanic Content audience is TV Advertising Professionals.

Interest Composition Index
TV Advertising Professionals 28.96% 41.60x
Liberal News Readers 26.61% 41.40x
Entertainment Industry Decision Makers 29.97% 39.34x
Mens Fitness Publication Readers 23.82% 38.95x
Entertainment & Tabloid Magazine Readers 32.24% 37.26x
Readers of Spanish Content 36.81% 37.06x
Advertising Professionals 26.85% 35.47x
Financial News Readers 21.28% 33.57x
Cholesterol Researchers 15.10% 32.25x
Financial Business Intelligence Researchers 22.96% 31.76x
Composition Percentage: The overlap percentage between the Readers of Hispanic Content audience and the Interest attribute.
Index: A comparison of the Readers of Hispanic Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of Hispanic Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of Hispanic Content audience is H&M.

Location Composition Index
H&M 0.01% 1.64x
The Childrens Place 0.03% 1.55x
Banana Republic 0.02% 1.50x
Express 0.02% 1.41x
American Eagle Outfitters 0.02% 1.31x
White House Black Market 0.02% 1.30x
Victoria's Secret 0.03% 1.24x
Lane Bryant 0.02% 1.22x
Jos A. Bank Clothiers 0.01% 1.21x
Gap 0.01% 1.20x
Composition Percentage: The overlap percentage between the Readers of Hispanic Content audience and the Location attribute.
Index: A comparison of the Readers of Hispanic Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of Hispanic Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of Hispanic Content audience is peopleenespanol.com.

Website Composition Index
peopleenespanol.com 37.28% 89.03x
latinpost.com 1.30% 85.44x
latintimes.com 6.28% 84.73x
lavibra.com 7.26% 73.14x
tvynovelas.com 4.29% 70.04x
vanidades.com 3.18% 69.61x
mujerhoy.com 2.14% 68.59x
quien.com 6.47% 67.02x
elconfidencial.com 4.26% 65.34x
levante-emv.com 1.63% 64.94x
Composition Percentage: The overlap percentage between the Readers of Hispanic Content audience and the Web attribute.
Index: A comparison of the Readers of Hispanic Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of Hispanic Content audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 2.70% 46.17x
Central & South American News 2.88% 40.90x
Peru Media 4.03% 40.51x
Gossip & Entertainment 9.56% 37.09x
Spanish Health & Wellness 2.46% 36.68x
Mexico Cluster 16.09% 32.39x
Spain News - Madrid & Seville 11.42% 30.89x
Latin American Spanish Language News 11.61% 30.74x
Latin American News 19.04% 25.81x
Sports - Climbing, Non-traditional 7.98% 23.18x
Composition Percentage: The overlap percentage between the Readers of Hispanic Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Hispanic Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of Hispanic Content audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male