Dstillery Audiences

READERS OF HISPANIC CONTENT

Audience Size: 2.2 Million Devices

Explore the Readers of Hispanic Content Audience

Below you'll find more information about the Readers of Hispanic Content audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Readers of Hispanic Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of Hispanic Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of Hispanic Content audience is Readers of Puerto Rican Content.

Interest Composition Index
Readers of Puerto Rican Content 41.17% 23.09x
Readers of Mexican Content 30.16% 22.51x
Readers of South American Content 37.41% 19.75x
Streaming Radio Listeners 19.84% 19.70x
Readers of Cuban Content 32.45% 19.49x
Entrepreneurs 21.45% 17.79x
Celebrity Gossip Fans 17.12% 17.64x
Married With Children 20.35% 17.29x
Comedy Fans 24.68% 17.05x
High-End Kids Furniture and Clothes Shoppers 39.46% 16.22x
Composition Percentage: The overlap percentage between the Readers of Hispanic Content audience and the Interest attribute.
Index: A comparison of the Readers of Hispanic Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of Hispanic Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of Hispanic Content audience is Forever 21.

Location Composition Index
Forever 21 0.01% 1.51x
Gymboree 0.04% 1.44x
The Childrens Place 0.01% 1.40x
LOFT 0.02% 1.26x
White House Black Market 0.02% 1.25x
Old Navy 0.03% 1.23x
Gap 0.01% 1.17x
Chicos 0.02% 1.14x
Aeropostale 0.02% 1.07x
Urban Outfitters 0.03% 1.05x
Composition Percentage: The overlap percentage between the Readers of Hispanic Content audience and the Location attribute.
Index: A comparison of the Readers of Hispanic Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of Hispanic Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of Hispanic Content audience is lavibra.com.

Website Composition Index
lavibra.com 3.44% 68.52x
tvynovelas.com 3.40% 65.33x
wapa.tv 1.19% 64.11x
telemundowashingtondc.com 1.27% 63.54x
televisa.com 1.79% 63.17x
telemundo52.com 2.37% 63.05x
telva.com 1.68% 62.13x
vanidades.com 2.09% 61.65x
lifestylelatino.com 7.79% 61.19x
vix.com 2.71% 60.72x
Composition Percentage: The overlap percentage between the Readers of Hispanic Content audience and the Web attribute.
Index: A comparison of the Readers of Hispanic Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of Hispanic Content audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 1.44% 35.76x
Spanish Health & Wellness 1.79% 31.64x
Central & South American News 1.82% 31.36x
Peru Media 2.67% 30.59x
Gossip & Entertainment 7.11% 28.63x
Mexico Cluster 11.87% 28.09x
Spain News - Madrid & Seville 8.48% 25.99x
Latin American News 16.31% 23.96x
Latin American Spanish Language News 9.16% 23.17x
Sports - Climbing, Non-traditional 4.89% 17.71x
Composition Percentage: The overlap percentage between the Readers of Hispanic Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Hispanic Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of Hispanic Content audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female