Dstillery Audiences

READERS OF INDIAN CONTENT

Audience Size: 4.2 Million Devices

Explore the Readers of Indian Content Audience

Below you'll find more information about the Readers of Indian Content audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Readers of Indian Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of Indian Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of Indian Content audience is Readers of Bengali Content.

Interest Composition Index
Readers of Bengali Content 48.84% 29.28x
Techies 45.09% 28.13x
Readers of Pakistani Content 42.39% 26.45x
Entertainment Industry Decision Makers 38.02% 25.87x
Mobile Phone Comparison Shoppers 46.15% 25.77x
Android Fans 43.19% 25.52x
Blockbuster Movie Fans 40.74% 25.51x
Movie and Game Review Readers 44.56% 25.25x
Entertainment & Tabloid Magazine Readers 38.30% 24.78x
Video and Computer Gaming Enthusiasts 40.11% 24.72x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Interest attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of Indian Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of Indian Content audience is H&M.

Location Composition Index
H&M 0.06% 1.39x
Hollister 0.05% 1.29x
Hugo Boss 0.03% 1.25x
Ann Taylor 0.01% 1.21x
Uniqlo 0.01% 1.20x
Old Navy 0.07% 1.18x
Journeys 0.09% 1.17x
American Apparel 0.02% 1.16x
Urban Outfitters 0.03% 1.16x
Zumiez 0.06% 1.14x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Location attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of Indian Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of Indian Content audience is einthusan.tv.

Website Composition Index
einthusan.tv 1.06% 43.75x
gulte.com 1.71% 43.65x
laughingcolours.com 1.04% 42.10x
mynation.com 1.43% 41.82x
pwmania.com 2.02% 38.05x
movies.ndtv.com 1.19% 38.02x
gonintendo.com 1.94% 37.79x
theringreport.com 1.41% 37.15x
zeenews.india.com 2.13% 36.12x
deccanchronicle.com 4.56% 35.98x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Web attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of Indian Content audience is India Bollywood, Weddings & Gossip.

Content Affinity Composition Index
India Bollywood, Weddings & Gossip 13.47% 23.46x
India Cluster 4.03% 20.89x
Studio & Franchise Video Game Players 6.20% 17.12x
Parenting & Nutrition 0.02% 16.29x
Local & Travel England - North Midlands 0.08% 16.07x
Visa & Immigration 1.19% 15.90x
Australia & New Zealand Media 4.83% 15.19x
India News 53.13% 14.63x
Content Streamers & Downloaders 0.03% 14.06x
Malaya 0.26% 13.81x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of Indian Content audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male