Dstillery Audiences

READERS OF INDIAN CONTENT

Audience Size: 2.4 Million Devices

Explore the Readers of Indian Content Audience

Below you'll find more information about the Readers of Indian Content audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Readers of Indian Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of Indian Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of Indian Content audience is Mobile Phone Comparison Shoppers.

Interest Composition Index
Mobile Phone Comparison Shoppers 34.51% 35.13x
Readers of Bengali Content 35.75% 34.91x
Movie and Game Review Readers 32.47% 33.42x
Android Fans 32.58% 33.15x
Techies 29.43% 32.89x
Readers of Pakistani Content 31.22% 29.46x
Blockbuster Movie Fans 33.37% 29.19x
Tech News Enthusiasts 28.46% 29.10x
Video and Computer Gaming Enthusiasts 32.28% 28.66x
Star Wars Fans 27.00% 27.47x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Interest attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of Indian Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of Indian Content audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.47% 1.20x
Jos A. Bank Clothiers 0.28% 1.19x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Location attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of Indian Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of Indian Content audience is bollywoodhungama.com.

Website Composition Index
bollywoodhungama.com 2.14% 100.48x
movies.ndtv.com 2.13% 97.74x
zeenews.india.com 1.24% 92.22x
bhaskar.com 1.43% 81.38x
mid-day.com 3.41% 76.03x
thenewsminute.com 4.26% 70.25x
deccanchronicle.com 4.20% 69.50x
deccanherald.com 2.90% 68.09x
indiawest.com 4.06% 67.98x
sanjeevkapoor.com 1.75% 65.77x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Web attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of Indian Content audience is India Bollywood, Weddings & Gossip.

Content Affinity Composition Index
India Bollywood, Weddings & Gossip 11.18% 41.81x
India Cluster 4.50% 30.88x
Visa & Immigration 2.54% 22.35x
India News 35.40% 21.69x
Studio & Franchise Video Game Players 10.36% 20.31x
Australia & New Zealand Media 5.32% 15.28x
Pakistan Cluster 3.08% 14.23x
Technology News 14.13% 14.12x
Collectibles - Toys & Collectibles 14.88% 13.23x
Video Content Sites 9.67% 13.17x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of Indian Content audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male