Dstillery Audiences

READERS OF INDIAN CONTENT

Audience Size: 2.1 Million Devices

Explore the Readers of Indian Content Audience

Below you'll find more information about the Readers of Indian Content audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Readers of Indian Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of Indian Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of Indian Content audience is Readers of Bengali Content.

Interest Composition Index
Readers of Bengali Content 36.23% 25.76x
Mobile Phone Comparison Shoppers 37.52% 25.56x
Techies 34.50% 24.39x
Android Fans 35.72% 24.08x
Movie and Game Review Readers 36.19% 24.03x
Blockbuster Movie Fans 36.21% 22.16x
Readers of Pakistani Content 31.98% 22.08x
Tech News Enthusiasts 31.30% 22.04x
Video and Computer Gaming Enthusiasts 35.15% 21.69x
High End TV Shoppers 32.47% 21.40x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Interest attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of Indian Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of Indian Content audience is Topshop.

Location Composition Index
Topshop 0.02% 1.78x
Columbia 0.02% 1.51x
Hugo Boss 0.05% 1.44x
Uniqlo 0.03% 1.38x
American Apparel 0.06% 1.34x
Intermix 0.01% 1.33x
REI 0.02% 1.31x
Kate Spade 0.05% 1.31x
Patagonia 0.02% 1.27x
Mens Wearhouse 0.65% 1.27x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Location attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of Indian Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of Indian Content audience is bollywoodhungama.com.

Website Composition Index
bollywoodhungama.com 2.13% 87.14x
movies.ndtv.com 2.15% 85.17x
bhaskar.com 1.44% 70.48x
zeenews.india.com 1.69% 68.87x
bollywoodshaadis.com 1.03% 66.78x
hindustantimes.com 3.14% 63.76x
mid-day.com 3.82% 60.78x
thenewsminute.com 4.69% 60.50x
deccanchronicle.com 4.97% 59.37x
deccanherald.com 3.25% 58.50x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Web attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of Indian Content audience is India Bollywood, Weddings & Gossip.

Content Affinity Composition Index
India Bollywood, Weddings & Gossip 13.20% 28.82x
India Cluster 4.10% 24.15x
Visa & Immigration 2.02% 18.84x
India News 36.80% 16.44x
Malaya 0.36% 16.21x
Studio & Franchise Video Game Players 11.64% 15.68x
Parenting & Nutrition 0.09% 15.24x
Local & Travel England - North Midlands 0.07% 14.81x
Content Streamers & Downloaders 0.13% 12.97x
Local & Travel England - Northern England 0.16% 12.49x
Composition Percentage: The overlap percentage between the Readers of Indian Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of Indian Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of Indian Content audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male