Dstillery Audiences

READERS OF SOUTH ASIAN CONTENT

Audience Size: 1.5 Million Devices

Explore the Readers of South Asian Content Audience

Below you'll find more information about the Readers of South Asian Content audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Readers of South Asian Content audience.

Dstillery Crafted Audiences

INTERESTS

The Readers of South Asian Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Readers of South Asian Content audience is Executive and C-Suite.

Interest Composition Index
Executive and C-Suite 47.40% 67.50x
Liberal News Readers 51.52% 67.28x
Readers of Filipinos Content 55.05% 66.37x
Financial Business Intelligence Researchers 52.07% 65.60x
Financial News Readers 44.68% 61.92x
Readers of Bengali Content 50.06% 60.22x
TV Advertising Professionals 42.54% 57.16x
Readers of Japanese Content 51.57% 57.02x
Cholesterol Researchers 32.61% 55.80x
Advertising Professionals 45.15% 55.42x
Composition Percentage: The overlap percentage between the Readers of South Asian Content audience and the Interest attribute.
Index: A comparison of the Readers of South Asian Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Readers of South Asian Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Readers of South Asian Content audience is REI.

Location Composition Index
REI 0.01% 2.87x
Lululemon 0.01% 1.65x
Coach 0.01% 1.61x
Jos A. Bank Clothiers 0.02% 1.54x
Eddie Bauer 0.01% 1.44x
Dressbarn 0.02% 1.34x
Banana Republic 0.02% 1.25x
LOFT 0.02% 1.21x
H&M 0.01% 1.17x
Lane Bryant 0.02% 1.14x
Composition Percentage: The overlap percentage between the Readers of South Asian Content audience and the Location attribute.
Index: A comparison of the Readers of South Asian Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Readers of South Asian Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Readers of South Asian Content audience is manilatimes.net.

Website Composition Index
manilatimes.net 2.59% 66.63x
cnnphilippines.com 1.63% 64.61x
arynews.tv 1.29% 64.54x
bangkokpost.com 4.73% 60.84x
nationalmemo.com 1.49% 58.50x
asiatimes.com 2.56% 57.02x
ccn.com 6.33% 55.63x
abs-cbn.com 12.72% 54.55x
soompi.com 2.27% 50.83x
philstar.com 7.80% 50.36x
Composition Percentage: The overlap percentage between the Readers of South Asian Content audience and the Web attribute.
Index: A comparison of the Readers of South Asian Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Readers of South Asian Content audience is Philippines News.

Content Affinity Composition Index
Philippines News 13.30% 34.58x
Vietnam Cluster 1.22% 33.88x
Australia & New Zealand Media 2.86% 32.43x
Asia Travel 31.89% 30.12x
K-Pop 2.65% 29.67x
Local & Travel England - East Midlands 0.18% 27.10x
Ireland Cluster 4.54% 24.71x
Middle East News 3.58% 24.46x
Local & Travel England - Northern England 0.29% 22.93x
Video Content Sites 0.83% 22.30x
Composition Percentage: The overlap percentage between the Readers of South Asian Content audience and the Content Affinity attribute.
Index: A comparison of the Readers of South Asian Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Readers of South Asian Content audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male