Dstillery Audiences

REAL ESTATE DECISION MAKERS

Audience Size: 1.1 Million Devices

Explore the Real Estate Decision Makers Audience

Below you'll find more information about the Real Estate Decision Makers audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Real Estate Decision Makers audience.

Dstillery Crafted Audiences

INTERESTS

The Real Estate Decision Makers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Real Estate Decision Makers audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 46.91% 53.41x
New York Trip Planners 52.99% 53.01x
Market Intelligence Researchers 17.36% 40.35x
Lawyers 25.32% 38.15x
Commercial Architects and Designers 25.87% 38.01x
Financial Business Intelligence Researchers 23.83% 36.95x
Investment Management Professionals 23.08% 32.56x
Executive Travelers 5.49% 32.18x
Investment Banking Professionals 29.20% 31.99x
Restaurant Researchers 11.42% 29.89x
Composition Percentage: The overlap percentage between the Real Estate Decision Makers audience and the Interest attribute.
Index: A comparison of the Real Estate Decision Makers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Real Estate Decision Makers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Real Estate Decision Makers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 8.42x
Zumiez 0.01% 1.94x
Old Navy 0.01% 1.83x
Composition Percentage: The overlap percentage between the Real Estate Decision Makers audience and the Location attribute.
Index: A comparison of the Real Estate Decision Makers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Real Estate Decision Makers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Real Estate Decision Makers audience is commercialobserver.com.

Website Composition Index
commercialobserver.com 4.18% 79.06x
qns.com 1.59% 68.88x
ilovetheupperwestside.com 6.21% 61.92x
brooklynpaper.com 1.63% 60.04x
untappedcities.com 6.20% 52.99x
6sqft.com 9.02% 52.37x
architectmagazine.com 2.66% 49.37x
newyork.cbslocal.com 4.97% 48.21x
amny.com 9.88% 45.83x
gothamist.com 17.75% 45.52x
Composition Percentage: The overlap percentage between the Real Estate Decision Makers audience and the Web attribute.
Index: A comparison of the Real Estate Decision Makers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Real Estate Decision Makers audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 5.56% 51.25x
Real Estate Cluster 0.54% 46.86x
NYC Tourist Attractions 5.22% 38.01x
Clean Energy 0.19% 31.30x
Design Software 2.21% 29.84x
Mortgages & Insurance 0.28% 28.72x
New York City Family & Activity Cluster 17.89% 26.52x
New York City Education & News Cluster 2.73% 21.45x
Hudson Valley New York Media 6.17% 19.36x
Legal Information Research Cluster 2.46% 19.18x
Composition Percentage: The overlap percentage between the Real Estate Decision Makers audience and the Content Affinity attribute.
Index: A comparison of the Real Estate Decision Makers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Real Estate Decision Makers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male