Explore the Real Estate Decision Makers Audience
Below you'll find more information about the Real Estate Decision Makers audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Real Estate Decision Makers audience.
INTERESTS
The Real Estate Decision Makers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Real Estate Decision Makers audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 46.91% | 53.41x |
| New York Trip Planners | 52.99% | 53.01x |
| Market Intelligence Researchers | 17.36% | 40.35x |
| Lawyers | 25.32% | 38.15x |
| Commercial Architects and Designers | 25.87% | 38.01x |
| Financial Business Intelligence Researchers | 23.83% | 36.95x |
| Investment Management Professionals | 23.08% | 32.56x |
| Executive Travelers | 5.49% | 32.18x |
| Investment Banking Professionals | 29.20% | 31.99x |
| Restaurant Researchers | 11.42% | 29.89x |
Composition Percentage:
The overlap percentage between the Real Estate Decision Makers audience and the Interest attribute.
Index: A comparison of the Real Estate Decision Makers audience to the internet population.
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APPAREL RETAILERS
The Real Estate Decision Makers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Real Estate Decision Makers audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.01% | 8.42x |
| Zumiez | 0.01% | 1.94x |
| Old Navy | 0.01% | 1.83x |
Composition Percentage:
The overlap percentage between the Real Estate Decision Makers audience and the Location attribute.
Index: A comparison of the Real Estate Decision Makers audience to the internet population.
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WEBSITES
The Real Estate Decision Makers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Real Estate Decision Makers audience is commercialobserver.com.
| Website | Composition | Index |
| commercialobserver.com | 4.18% | 79.06x |
| qns.com | 1.59% | 68.88x |
| ilovetheupperwestside.com | 6.21% | 61.92x |
| brooklynpaper.com | 1.63% | 60.04x |
| untappedcities.com | 6.20% | 52.99x |
| 6sqft.com | 9.02% | 52.37x |
| architectmagazine.com | 2.66% | 49.37x |
| newyork.cbslocal.com | 4.97% | 48.21x |
| amny.com | 9.88% | 45.83x |
| gothamist.com | 17.75% | 45.52x |
Composition Percentage:
The overlap percentage between the Real Estate Decision Makers audience and the Web attribute.
Index: A comparison of the Real Estate Decision Makers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Real Estate Decision Makers audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 5.56% | 51.25x |
| Real Estate Cluster | 0.54% | 46.86x |
| NYC Tourist Attractions | 5.22% | 38.01x |
| Clean Energy | 0.19% | 31.30x |
| Design Software | 2.21% | 29.84x |
| Mortgages & Insurance | 0.28% | 28.72x |
| New York City Family & Activity Cluster | 17.89% | 26.52x |
| New York City Education & News Cluster | 2.73% | 21.45x |
| Hudson Valley New York Media | 6.17% | 19.36x |
| Legal Information Research Cluster | 2.46% | 19.18x |
Composition Percentage:
The overlap percentage between the Real Estate Decision Makers audience and the Content Affinity attribute.
Index: A comparison of the Real Estate Decision Makers audience to the internet population.
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DEMOGRAPHICS
The Real Estate Decision Makers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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