Dstillery Audiences

RECREATIONAL SPORTS PARTICIPANTS

Audience Size: 3.1 Million Devices

Explore the Recreational Sports Participants Audience

Below you'll find more information about the Recreational Sports Participants audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Recreational Sports Participants audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Sports Participants audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Sports Participants audience is Tutoring Resources Researchers.

Interest Composition Index
Tutoring Resources Researchers 50.79% 27.80x
Orlando Activities Researchers 41.58% 27.61x
Nashville Activity Researchers 40.21% 27.20x
Job Seekers 48.59% 26.75x
Trendy Shoe Shoppers 40.95% 26.70x
Career Focused Individuals 42.35% 25.67x
Houston Activity Researchers 38.96% 25.33x
Bargain Shopping Researchers 32.85% 24.84x
Texas Activity Researchers 32.21% 24.55x
Coffee Lovers 40.01% 24.55x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Interest attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Sports Participants audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Sports Participants audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.42x
Uniqlo 0.02% 1.41x
Gymboree 0.04% 1.36x
Chicos 0.06% 1.31x
Ann Taylor 0.03% 1.30x
Jos A. Bank Clothiers 0.20% 1.29x
Free People 0.03% 1.29x
Michael Kors 0.03% 1.27x
Hollister 0.03% 1.26x
Urban Outfitters 0.07% 1.25x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Location attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Sports Participants audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Sports Participants audience is mommypoppins.com.

Website Composition Index
mommypoppins.com 2.33% 70.07x
empoweringparents.com 1.18% 67.45x
aeropostale.com 1.15% 67.11x
livecareer.com 3.15% 63.43x
seaworldparks.com 2.68% 62.33x
careers.unitedhealthgroup.com 1.67% 61.15x
edutopia.org 3.19% 59.52x
plannedparenthood.org 2.40% 58.55x
charlotterusse.com 3.66% 57.70x
brighthorizons.com 1.08% 55.44x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Web attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Sports Participants audience is Assorted Topics (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.85% 22.51x
Washington D.C. Hotels 0.04% 20.81x
Children's Health 5.65% 19.84x
Job Interview Process 3.95% 17.95x
Toys Shopping 8.37% 17.54x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 6.87% 17.17x
Higher-End Fashion Brands 2.74% 16.71x
Homeschooling 0.74% 16.65x
Online Learning 0.40% 16.50x
Healthcare Jobs 3.89% 16.46x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Content Affinity attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Sports Participants audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female