Dstillery Audiences

RECREATIONAL SPORTS PARTICIPANTS

Audience Size: 3.2 Million Devices

Explore the Recreational Sports Participants Audience

Below you'll find more information about the Recreational Sports Participants audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Recreational Sports Participants audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Sports Participants audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Sports Participants audience is Job Seekers.

Interest Composition Index
Job Seekers 28.40% 24.50x
Orlando Activities Researchers 22.35% 23.64x
Tutoring Resources Researchers 32.60% 23.60x
Teachers 30.76% 22.53x
Career Focused Individuals 24.57% 22.18x
Big Box Shoppers 30.66% 21.94x
Involved Parents 28.70% 21.85x
Budget Grocery Shoppers 27.19% 21.66x
Family Adventures Travelers 25.29% 21.63x
Social Workers 1.04% 21.55x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Interest attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Sports Participants audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Sports Participants audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.39x
Talbots 0.01% 1.39x
H&M 0.01% 1.32x
Chicos 0.02% 1.31x
Journeys 0.03% 1.30x
Express 0.02% 1.28x
Hollister 0.01% 1.26x
Gap 0.02% 1.25x
Forever 21 0.01% 1.22x
Dressbarn 0.01% 1.16x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Location attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Sports Participants audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Sports Participants audience is planetfitness.com.

Website Composition Index
planetfitness.com 1.36% 44.81x
applitrack.com 1.25% 41.37x
nyandcompany.com 1.11% 35.92x
healthychildren.org 1.10% 31.71x
kidshealth.org 2.42% 30.99x
childcarecenter.us 7.48% 29.82x
dnsrsearch.com 1.07% 28.16x
dollartree.com 2.25% 25.87x
careerbuilder.com 2.43% 25.73x
vocabulary.com 1.37% 24.44x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Web attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Sports Participants audience is Cub & Girl Scouts.

Content Affinity Composition Index
Cub & Girl Scouts 0.09% 22.31x
Children's Health 0.86% 21.79x
Party Suppliers 0.29% 19.51x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.19% 19.44x
Networking Marketing 0.09% 19.20x
Christian Music 0.06% 18.43x
Psychology & Social Work 0.09% 17.65x
Career Cluster A 2.68% 17.26x
Custom Gifts 0.14% 16.30x
Youth Educational Resources 0.14% 16.30x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Content Affinity attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Sports Participants audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female