Dstillery Audiences

RECREATIONAL SPORTS PARTICIPANTS

Audience Size: 5.4 Million Devices

Explore the Recreational Sports Participants Audience

Below you'll find more information about the Recreational Sports Participants audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the Recreational Sports Participants audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Sports Participants audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Sports Participants audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 38.28% 26.73x
Tutoring Resources Researchers 47.69% 25.95x
Job Seekers 47.80% 25.55x
Nashville Activity Researchers 36.80% 24.95x
Career Focused Individuals 45.77% 24.91x
Budget Grocery Shoppers 37.81% 24.71x
Bargain Shopping Researchers 35.86% 24.37x
Trendy Shoe Shoppers 38.26% 24.21x
Big Box Shoppers 40.86% 24.10x
Houston Activity Researchers 40.44% 23.99x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Interest attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Sports Participants audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Sports Participants audience is Bonobos.

Location Composition Index
Bonobos 0.01% 1.39x
Jos A. Bank Clothiers 0.04% 1.22x
Gymboree 0.06% 1.21x
Hollister 0.05% 1.21x
Belk 0.01% 1.19x
American Apparel 0.02% 1.18x
Forever 21 0.05% 1.18x
Talbots 0.03% 1.18x
Madewell 0.02% 1.16x
LOFT 0.07% 1.15x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Location attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Sports Participants audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Sports Participants audience is ymca.net.

Website Composition Index
ymca.net 4.39% 32.10x
toysrus.com 2.41% 31.72x
swimoutlet.com 1.17% 30.35x
internships.com 1.13% 27.06x
coursehero.com 1.08% 26.69x
enterprise.com 1.89% 25.98x
lensa.com 1.27% 25.41x
education.com 2.16% 25.37x
coolmath-games.com 1.10% 25.35x
pregnancy-info.net 1.15% 24.86x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Web attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Sports Participants audience is Assorted Topics (Discount Stores, Sporting Goods, Viral Media).

Content Affinity Composition Index
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.22% 19.08x
Children's Health 2.39% 17.31x
ISPs & Local Services 0.03% 16.84x
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 16.81x
Parenting & Nutrition 0.02% 16.70x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.20% 16.40x
Healthcare Jobs 1.88% 15.69x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 3.49% 15.16x
Job Interview Process 1.17% 15.07x
Illinois College Sports 0.35% 14.64x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Content Affinity attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Sports Participants audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female