Dstillery Audiences

RECREATIONAL SPORTS PARTICIPANTS

Audience Size: 3.2 Million Devices

Explore the Recreational Sports Participants Audience

Below you'll find more information about the Recreational Sports Participants audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Recreational Sports Participants audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Sports Participants audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Sports Participants audience is Job Seekers.

Interest Composition Index
Job Seekers 40.77% 30.15x
Orlando Activities Researchers 33.87% 28.74x
Career Focused Individuals 38.39% 28.32x
Tutoring Resources Researchers 43.09% 27.58x
Big Box Shoppers 38.30% 25.97x
Nashville Activity Researchers 30.32% 25.97x
Budget Grocery Shoppers 33.78% 25.86x
Bargain Shopping Researchers 30.73% 25.78x
Trendy Shoe Shoppers 32.11% 25.25x
Pet Boarding and Sitter Researchers 33.36% 25.17x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Interest attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Sports Participants audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Sports Participants audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.74x
Victoria's Secret 0.02% 1.55x
Mens Wearhouse 0.01% 1.24x
Journeys 0.01% 1.10x
The Childrens Place 0.01% 1.05x
Carhartt 0.15% 1.03x
Maurices 0.01% 0.91x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Location attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Sports Participants audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Sports Participants audience is ymca.net.

Website Composition Index
ymca.net 3.05% 50.19x
education.com 1.03% 33.66x
planetfitness.com 13.39% 31.32x
applitrack.com 7.83% 28.90x
rossstores.com 1.33% 28.81x
sesameplace.com 1.32% 28.67x
journeys.com 1.89% 28.29x
volunteermatch.org 2.42% 27.71x
appone.com 3.03% 27.42x
higheredjobs.com 2.01% 26.83x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Web attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Sports Participants audience is Assorted Topics (Discount Stores, Sporting Goods, Viral Media).

Content Affinity Composition Index
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.10% 25.65x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 2.06% 21.74x
Survey Websites 0.04% 21.67x
Children's Health 2.02% 21.58x
Healthcare Jobs 1.24% 20.79x
Cub & Girl Scouts 0.72% 20.42x
Job Interview Process 0.61% 19.06x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.10% 18.34x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.53% 18.22x
Lacrosse College Athletics 0.86% 17.97x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Content Affinity attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Sports Participants audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female