Dstillery Audiences

RECREATIONAL SPORTS PARTICIPANTS

Audience Size: 3.2 Million Devices

Explore the Recreational Sports Participants Audience

Below you'll find more information about the Recreational Sports Participants audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Recreational Sports Participants audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Sports Participants audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Sports Participants audience is Job Seekers.

Interest Composition Index
Job Seekers 49.60% 24.92x
Career Focused Individuals 39.82% 23.99x
Tax Filers 37.74% 22.37x
Bargain Shopping Researchers 31.70% 22.26x
Coffee Lovers 41.19% 21.85x
Budget Grocery Shoppers 36.06% 21.81x
Furniture and Appliances Industry 34.94% 21.15x
Drug Store Shoppers 36.86% 21.11x
Auto Insurance Shoppers 36.68% 21.04x
Sporting Goods Shoppers 32.95% 20.89x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Interest attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Sports Participants audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Sports Participants audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.01% 1.37x
Lorna Jane 0.00% 1.25x
REI 0.01% 1.14x
Dressbarn 0.03% 1.08x
Old Navy 0.05% 1.07x
Kate Spade 0.02% 1.07x
Chicos 0.03% 1.06x
Forever 21 0.03% 1.06x
Belk 0.01% 1.05x
Coach 0.04% 1.00x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Location attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Sports Participants audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Sports Participants audience is ymcashr.org.

Website Composition Index
ymcashr.org 0.26% 77.05x
unitedsports.net 0.14% 76.94x
educationdegree.com 0.45% 71.79x
parentcenterhub.org 0.76% 70.97x
disneycareers.com 0.34% 69.14x
enjoycareers.com 0.13% 68.58x
catholicjobs.com 0.14% 68.44x
commonapp.org 0.23% 67.54x
early-pregnancy-tests.com 0.34% 67.10x
allnursingschools.com 0.32% 66.79x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Web attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Sports Participants audience is Assorted Topics #11368 (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 1.05% 20.21x
Children's Health 6.64% 17.58x
Job Interview Process 5.01% 16.28x
Assorted Topics #11442 (Pharmacies, Telemarketing Jobs, Women'S Clothing) 7.82% 15.95x
Toys Shopping 9.13% 15.62x
Washington D.C. Hotels 0.06% 15.28x
Online Learning 0.51% 15.13x
Healthcare Jobs 4.35% 15.12x
Assorted Topics #11554 (Children'S Activities, Outdoor Play, Viral Media) 1.58% 14.90x
Homeschooling 0.85% 14.59x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Content Affinity attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Sports Participants audience resonates most for the following age and income brackets.
Age
25-34
Income
$150,000-$249,999