Explore the Recreational Sports Participants Audience
Below you'll find more information about the Recreational Sports Participants audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Recreational Sports Participants audience.
INTERESTS
The Recreational Sports Participants audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Recreational Sports Participants audience is Tutoring Resources Researchers.
| Interest | Composition | Index |
| Tutoring Resources Researchers | 50.79% | 27.80x |
| Orlando Activities Researchers | 41.58% | 27.61x |
| Nashville Activity Researchers | 40.21% | 27.20x |
| Job Seekers | 48.59% | 26.75x |
| Trendy Shoe Shoppers | 40.95% | 26.70x |
| Career Focused Individuals | 42.35% | 25.67x |
| Houston Activity Researchers | 38.96% | 25.33x |
| Bargain Shopping Researchers | 32.85% | 24.84x |
| Texas Activity Researchers | 32.21% | 24.55x |
| Coffee Lovers | 40.01% | 24.55x |
Composition Percentage:
The overlap percentage between the Recreational Sports Participants audience and the Interest attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
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APPAREL RETAILERS
The Recreational Sports Participants audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Recreational Sports Participants audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 0.01% | 1.42x |
| Uniqlo | 0.02% | 1.41x |
| Gymboree | 0.04% | 1.36x |
| Chicos | 0.06% | 1.31x |
| Ann Taylor | 0.03% | 1.30x |
| Jos A. Bank Clothiers | 0.20% | 1.29x |
| Free People | 0.03% | 1.29x |
| Michael Kors | 0.03% | 1.27x |
| Hollister | 0.03% | 1.26x |
| Urban Outfitters | 0.07% | 1.25x |
Composition Percentage:
The overlap percentage between the Recreational Sports Participants audience and the Location attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
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WEBSITES
The Recreational Sports Participants audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Recreational Sports Participants audience is mommypoppins.com.
| Website | Composition | Index |
| mommypoppins.com | 2.33% | 70.07x |
| empoweringparents.com | 1.18% | 67.45x |
| aeropostale.com | 1.15% | 67.11x |
| livecareer.com | 3.15% | 63.43x |
| seaworldparks.com | 2.68% | 62.33x |
| careers.unitedhealthgroup.com | 1.67% | 61.15x |
| edutopia.org | 3.19% | 59.52x |
| plannedparenthood.org | 2.40% | 58.55x |
| charlotterusse.com | 3.66% | 57.70x |
| brighthorizons.com | 1.08% | 55.44x |
Composition Percentage:
The overlap percentage between the Recreational Sports Participants audience and the Web attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Recreational Sports Participants audience is Assorted Topics (Retail Products, Food Service, Package Delivery).
| Content Affinity | Composition | Index |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.85% | 22.51x |
| Washington D.C. Hotels | 0.04% | 20.81x |
| Children's Health | 5.65% | 19.84x |
| Job Interview Process | 3.95% | 17.95x |
| Toys Shopping | 8.37% | 17.54x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 6.87% | 17.17x |
| Higher-End Fashion Brands | 2.74% | 16.71x |
| Homeschooling | 0.74% | 16.65x |
| Online Learning | 0.40% | 16.50x |
| Healthcare Jobs | 3.89% | 16.46x |
Composition Percentage:
The overlap percentage between the Recreational Sports Participants audience and the Content Affinity attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
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DEMOGRAPHICS
The Recreational Sports Participants audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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