Dstillery Audiences

RECREATIONAL SPORTS PARTICIPANTS

Audience Size: 3.6 Million Devices

Explore the Recreational Sports Participants Audience

Below you'll find more information about the Recreational Sports Participants audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Recreational Sports Participants audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Sports Participants audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Sports Participants audience is Job Seekers.

Interest Composition Index
Job Seekers 43.20% 29.47x
Orlando Activities Researchers 35.69% 28.77x
Career Focused Individuals 41.35% 28.07x
Tutoring Resources Researchers 43.79% 27.74x
Nashville Activity Researchers 32.40% 26.33x
Bargain Shopping Researchers 33.35% 26.04x
Trendy Shoe Shoppers 35.03% 25.70x
Big Box Shoppers 39.82% 25.66x
Budget Grocery Shoppers 35.81% 25.37x
Pet Boarding and Sitter Researchers 34.71% 25.27x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Interest attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Sports Participants audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Sports Participants audience is Journeys.

Location Composition Index
Journeys 0.01% 1.13x
Old Navy 0.01% 1.13x
Carhartt 0.12% 1.07x
Mens Wearhouse 0.01% 0.96x
Victoria's Secret 0.01% 0.96x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Location attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Sports Participants audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Sports Participants audience is ymca.net.

Website Composition Index
ymca.net 4.24% 44.40x
education.com 1.74% 30.67x
fitpregnancy.com 1.56% 29.10x
pregnancy-info.net 1.05% 29.03x
lensa.com 1.04% 28.52x
rue21.com 1.55% 28.05x
rossstores.com 2.04% 26.74x
planetfitness.com 16.59% 26.24x
journeys.com 2.76% 26.19x
usyouthsoccer.org 1.06% 24.66x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Web attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Sports Participants audience is Children's Health.

Content Affinity Composition Index
Children's Health 2.43% 21.52x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.13% 21.33x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 2.83% 20.63x
Healthcare Jobs 1.61% 19.99x
Job Interview Process 0.84% 18.58x
Online Learning 0.09% 18.32x
Cheerleading 0.81% 17.95x
Lacrosse College Athletics 1.06% 17.74x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.61% 17.69x
Psychology & Social Work 1.12% 17.46x
Composition Percentage: The overlap percentage between the Recreational Sports Participants audience and the Content Affinity attribute.
Index: A comparison of the Recreational Sports Participants audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Sports Participants audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female