RESTAURANT NEWS READERS

Audience Size: 3 Million Devices

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Explore the Restaurant News Readers Audience

Below you'll find more information about the Restaurant News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Restaurant News Readers audience.

INTERESTS

The Restaurant News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Restaurant News Readers audience is Mailing & Shipping Shoppers.

Interest	Composition	Index
Mailing & Shipping Shoppers	29.77%	16.13x
Retired Health Insurance Researchers	24.87%	15.51x
Budget Grocery Shoppers	25.63%	15.50x
Coffee Lovers	28.36%	15.05x
Fast Food Lovers	26.32%	14.97x
Travel Industry	24.49%	14.97x
Country Music Fans	20.04%	14.78x
Pain Medication Users	28.41%	14.67x
Retirees	23.89%	14.62x
Food Safety QA Professionals	27.31%	14.60x

Composition Percentage: The overlap percentage between the Restaurant News Readers audience and the Interest attribute.

Index: A comparison of the Restaurant News Readers audience to the internet population.

APPAREL RETAILERS

The Restaurant News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Restaurant News Readers audience is Belk.

Location	Composition	Index
Belk	0.02%	1.34x
Chicos	0.05%	1.33x
Tommy Bahama	0.02%	1.19x
Lane Bryant	0.03%	1.14x
Old Navy	0.05%	1.09x
Brooks Brothers	0.03%	1.07x
Columbia	0.01%	1.04x
Gymboree	0.02%	0.99x
Saint Laurent Paris	0.01%	0.98x
LOFT	0.03%	0.97x

Composition Percentage: The overlap percentage between the Restaurant News Readers audience and the Location attribute.

Index: A comparison of the Restaurant News Readers audience to the internet population.

WEBSITES

The Restaurant News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Restaurant News Readers audience is restaurantmagazine.com.

Website	Composition	Index
restaurantmagazine.com	0.26%	117.12x
restaurantbusinessonline.com	2.20%	82.88x
fastcasual.com	1.90%	78.83x
qsrweb.com	0.70%	73.05x
meatpoultry.com	0.65%	66.11x
maggianos.com	0.20%	65.68x
restaurantnews.com	1.60%	64.18x
franchisetimes.com	1.19%	63.41x
progressivegrocer.com	0.26%	62.83x
foodbusinessnews.net	0.87%	62.35x

Composition Percentage: The overlap percentage between the Restaurant News Readers audience and the Web attribute.

Index: A comparison of the Restaurant News Readers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Restaurant News Readers audience is Franchising.

Content Affinity	Composition	Index
Franchising	0.84%	22.32x
Grocery & Food Service	4.93%	17.74x
Retail Industry News	1.80%	14.40x
Real Estate Cluster	2.19%	13.13x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews)	0.87%	12.83x
As Seen On TV Products	0.15%	12.74x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research)	0.35%	12.51x
Celebrity Gossip	4.50%	12.48x
Assorted Topics #11418 (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania)	0.42%	11.96x
Local Events & Travel Guide	9.47%	11.69x

Composition Percentage: The overlap percentage between the Restaurant News Readers audience and the Content Affinity attribute.

Index: A comparison of the Restaurant News Readers audience to the internet population.

DEMOGRAPHICS

The Restaurant News Readers audience resonates most for the following age and income brackets.

Age

45-54

Income

$25,000-$49,999