Dstillery Audiences

RETIRED BUDGET HEALTHCARE SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Retired Budget Healthcare Shoppers Audience

Below you'll find more information about the Retired Budget Healthcare Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Retired Budget Healthcare Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Retired Budget Healthcare Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Retired Budget Healthcare Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 72.41% 51.89x
Heart Surgery Researchers 55.52% 44.38x
Retired Assisted Living Shoppers 60.90% 43.36x
Legal Advice Researchers 49.30% 36.53x
Medical Science Researchers 49.54% 36.35x
Retirees 46.13% 34.80x
Generic Prescription Drug Shoppers 49.74% 34.27x
Home Exterior Design Enthusiasts 44.88% 34.18x
Orlando Activities Researchers 42.13% 33.97x
Arthritis Sufferers 48.45% 33.82x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Interest attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Retired Budget Healthcare Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Retired Budget Healthcare Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.13% 1.16x
Old Navy 0.01% 1.09x
Mens Wearhouse 0.01% 0.83x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Location attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Retired Budget Healthcare Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Retired Budget Healthcare Shoppers audience is mymedicarematters.org.

Website Composition Index
mymedicarematters.org 1.95% 61.45x
medicareinteractive.org 6.52% 59.47x
elderlawanswers.com 5.40% 39.92x
disability-benefits-help.org 3.34% 37.23x
spineuniverse.com 1.56% 36.96x
homemetry.com 1.58% 36.78x
healthmarkets.com 1.75% 34.16x
ripoffreport.com 1.32% 31.37x
hss.edu 1.45% 30.88x
rothira.com 3.23% 30.70x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Web attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Retired Budget Healthcare Shoppers audience is Cardiac & Other Health Research.

Content Affinity Composition Index
Cardiac & Other Health Research 2.86% 23.84x
Arthritis & Bones 3.70% 21.81x
Disease Cluster 3.01% 21.62x
Senior Care 0.70% 21.36x
Diabetes Research 3.84% 21.17x
Medical Diagnostics 21.90% 20.98x
Vitamin Shoppers 3.11% 19.28x
Eye Health & Vision 1.99% 19.16x
Personal Investment & Advisor Researchers 8.13% 18.80x
Pharmacy 8.42% 18.74x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Retired Budget Healthcare Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female