Dstillery Audiences

RETIRED BUDGET HEALTHCARE SHOPPERS

Audience Size: 2.1 Million Devices

Explore the Retired Budget Healthcare Shoppers Audience

Below you'll find more information about the Retired Budget Healthcare Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Retired Budget Healthcare Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Retired Budget Healthcare Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Retired Budget Healthcare Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 67.74% 91.24x
Heart Surgery Researchers 57.44% 75.60x
Retired Assisted Living Shoppers 59.16% 73.50x
Legal Advice Researchers 49.62% 62.60x
Texas Activity Researchers 43.72% 60.47x
Orlando Activities Researchers 47.12% 59.51x
Retirees 45.92% 58.34x
Home Exterior Design Enthusiasts 43.94% 57.47x
Medical Science Researchers 51.85% 57.46x
Arthritis Sufferers 51.84% 55.27x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Interest attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Retired Budget Healthcare Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Retired Budget Healthcare Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.36% 1.44x
Belk 0.01% 1.37x
Intermix 0.01% 1.30x
Mens Wearhouse 0.53% 1.28x
White House Black Market 0.22% 1.13x
Talbots 0.04% 1.13x
Chicos 0.06% 1.12x
Ralph Lauren 0.02% 1.10x
Johnston and Murphy 0.13% 1.08x
Buckle 0.16% 1.03x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Location attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Retired Budget Healthcare Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Retired Budget Healthcare Shoppers audience is healthedeals.com.

Website Composition Index
healthedeals.com 1.08% 114.15x
mymedicarematters.org 3.59% 96.65x
medicareinteractive.org 13.20% 86.69x
texasheart.org 1.04% 72.44x
irahelp.com 1.63% 68.94x
ehealthme.com 1.29% 68.45x
ahcmedia.com 1.12% 66.77x
mayfieldclinic.com 1.37% 65.24x
umm.edu 3.79% 60.76x
netwellness.org 1.23% 60.69x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Web attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Retired Budget Healthcare Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.20% 28.21x
Arthritis & Bones 9.62% 26.17x
Senior Care 3.03% 25.99x
Cardiac & Other Health Research 10.35% 24.91x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.36% 23.88x
Low Budget Shoppers 2.91% 23.77x
Home Improvement Contractor 2.45% 23.03x
Nutrition & Diabetic Living 1.88% 22.48x
Eye Health & Vision 5.79% 22.26x
Diabetes Research 9.87% 22.22x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Retired Budget Healthcare Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female