Dstillery Audiences

RETIRED BUDGET HEALTHCARE SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Retired Budget Healthcare Shoppers Audience

Below you'll find more information about the Retired Budget Healthcare Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Retired Budget Healthcare Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Retired Budget Healthcare Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Retired Budget Healthcare Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 72.22% 66.76x
Heart Surgery Researchers 51.20% 55.93x
Retired Assisted Living Shoppers 60.92% 55.73x
Medical Science Researchers 46.98% 47.67x
Generic Prescription Drug Shoppers 49.70% 43.73x
Online Health Researchers 35.99% 42.85x
Pharmacy Shoppers 40.84% 42.33x
Arthritis Sufferers 47.29% 42.04x
Retirees 41.24% 41.65x
Online Directory Searchers 45.78% 41.07x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Interest attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Retired Budget Healthcare Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Retired Budget Healthcare Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.13% 1.18x
Mens Wearhouse 0.01% 1.16x
Old Navy 0.02% 1.09x
Buckle 0.01% 1.06x
Express 0.01% 0.93x
Maurices 0.01% 0.93x
The Childrens Place 0.01% 0.91x
Journeys 0.01% 0.82x
Victoria's Secret 0.01% 0.76x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Location attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Retired Budget Healthcare Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Retired Budget Healthcare Shoppers audience is medicareinteractive.org.

Website Composition Index
medicareinteractive.org 1.56% 75.50x
elderlawanswers.com 1.64% 60.51x
crossroadshospice.com 1.30% 45.67x
davita.com 1.51% 42.88x
cancer.org 5.58% 42.38x
wellness.com 2.18% 41.84x
journalofaccountancy.com 1.02% 41.12x
rehold.com 2.47% 41.12x
radaris.com 3.42% 39.75x
mdanderson.org 1.48% 39.00x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Web attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Retired Budget Healthcare Shoppers audience is Medical Diagnostics.

Content Affinity Composition Index
Medical Diagnostics 7.60% 28.58x
Home Decoration - Crafts & Kids 0.30% 28.30x
Pharmacy 2.94% 27.55x
Senior Care 0.14% 26.80x
Diabetes Research 1.01% 26.43x
Vitamin Shoppers 0.83% 26.37x
Disease Cluster 0.67% 26.30x
Texas Sporting & Outdoors Cluster 0.06% 24.12x
Assorted Topics (Events, Tickets, Fitness) 10.10% 23.88x
Arthritis & Bones 1.02% 23.40x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Retired Budget Healthcare Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female