Dstillery Audiences

RETIRED BUDGET HEALTHCARE SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Retired Budget Healthcare Shoppers Audience

Below you'll find more information about the Retired Budget Healthcare Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Retired Budget Healthcare Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Retired Budget Healthcare Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Retired Budget Healthcare Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 70.26% 45.33x
Retired Assisted Living Shoppers 55.89% 37.60x
Medical Science Researchers 52.87% 30.13x
Pharmacy Shoppers 42.65% 29.69x
Retirees 45.17% 29.47x
Legal Advice Researchers 49.94% 28.54x
Cholesterol Researchers 36.53% 28.36x
Arthritis Sufferers 50.97% 28.09x
Menopause Researchers 45.17% 27.42x
Bargain Shopping Researchers 39.70% 26.50x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Interest attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Retired Budget Healthcare Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Retired Budget Healthcare Shoppers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.19x
LOFT 0.03% 1.07x
Chicos 0.04% 1.01x
Victoria's Secret 0.06% 1.00x
Carhartt 0.15% 0.97x
Talbots 0.04% 0.97x
Express Outlets 0.00% 0.93x
Ann Taylor 0.01% 0.93x
Banana Republic 0.03% 0.92x
Belk 0.01% 0.91x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Location attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Retired Budget Healthcare Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Retired Budget Healthcare Shoppers audience is healthedeals.com.

Website Composition Index
healthedeals.com 1.72% 98.55x
mymedicarematters.org 2.85% 89.37x
medicareinteractive.org 11.45% 88.62x
texasheart.org 1.44% 57.75x
ehealthme.com 1.75% 54.56x
thismatter.com 1.19% 52.74x
mayfieldclinic.com 1.91% 52.41x
ahcmedia.com 1.67% 52.35x
irahelp.com 1.82% 50.49x
brookdale.com 1.23% 48.79x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Web attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Retired Budget Healthcare Shoppers audience is Arthritis & Bones.

Content Affinity Composition Index
Arthritis & Bones 9.35% 18.84x
As Seen On TV Products 0.20% 18.10x
Cardiac & Other Health Research 10.58% 16.84x
Disease Cluster 5.78% 16.80x
Medical Diagnostics 37.43% 16.16x
Senior Care 3.59% 16.09x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.29% 15.86x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.42% 15.76x
Bird Watching 2.15% 15.52x
Eye Health & Vision 5.69% 15.29x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Retired Budget Healthcare Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female