Dstillery Audiences

RETIRED BUDGET HEALTHCARE SHOPPERS

Audience Size: 2.3 Million Devices

Explore the Retired Budget Healthcare Shoppers Audience

Below you'll find more information about the Retired Budget Healthcare Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Retired Budget Healthcare Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Retired Budget Healthcare Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Retired Budget Healthcare Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 73.27% 63.25x
Heart Surgery Researchers 62.01% 54.99x
Retired Assisted Living Shoppers 63.55% 54.79x
Legal Advice Researchers 53.62% 45.66x
Orlando Activities Researchers 48.65% 45.13x
Medical Science Researchers 54.59% 44.82x
Texas Activity Researchers 47.12% 44.73x
Home Exterior Design Enthusiasts 49.81% 43.77x
Retirees 51.53% 42.93x
Seasonal Allergy Sufferers 50.62% 42.16x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Interest attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Retired Budget Healthcare Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Retired Budget Healthcare Shoppers audience is Belk.

Location Composition Index
Belk 0.01% 1.42x
Carhartt 0.07% 1.42x
Chicos 0.05% 1.31x
Madewell 0.01% 1.18x
White House Black Market 0.07% 1.12x
Lane Bryant 0.03% 1.10x
Tommy Bahama 0.02% 1.09x
The North Face 0.01% 1.06x
Dressbarn 0.03% 1.06x
J. Crew 0.02% 1.06x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Location attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Retired Budget Healthcare Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Retired Budget Healthcare Shoppers audience is mymedicarematters.org.

Website Composition Index
mymedicarematters.org 2.33% 59.39x
medicareinteractive.org 8.21% 53.98x
umm.edu 1.40% 48.09x
doctorshealthpress.com 1.18% 46.22x
clevelandclinicmeded.com 1.24% 45.29x
familydoctor.org 1.63% 44.90x
credio.com 1.08% 44.66x
ucomparehealthcare.com 2.55% 44.01x
podiatrytoday.com 1.07% 43.92x
homemetry.com 4.50% 43.29x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Web attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Retired Budget Healthcare Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.09% 25.39x
Cardiac & Other Health Research 5.38% 24.32x
Senior Care 1.57% 22.67x
Arthritis & Bones 5.48% 22.26x
Home Improvement Contractor 1.24% 22.15x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.18% 22.07x
Low Budget Shoppers 1.55% 21.35x
Discount Shopping 3.16% 20.40x
Reproductive Health 2.97% 20.40x
Diabetes Research 6.17% 20.31x
Composition Percentage: The overlap percentage between the Retired Budget Healthcare Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Retired Budget Healthcare Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Retired Budget Healthcare Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female