Audience Size: 2.8 Million Devices
Explore the Retirees Audience
Below you'll find more information about the Retirees audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Retirees audience.
As seen below, the leading interest for the Retirees audience is Retired Health Insurance Researchers.
|Retired Health Insurance Researchers||49.57%||76.77x|
|Retired Assisted Living Shoppers||49.70%||70.61x|
|Online Health Researchers||39.72%||64.03x|
|Budget Grocery Shoppers||41.94%||63.52x|
|Retired Budget Healthcare Shoppers||44.99%||63.24x|
|Online Directory Searchers||41.42%||61.65x|
|Heart Surgery Researchers||42.73%||59.10x|
|Auto Insurance Shoppers||42.17%||58.73x|
As seen below, the apparel retail location most frequented by the Retirees audience is LL Bean.
|Jos A. Bank Clothiers||0.36%||1.45x|
|White House Black Market||0.28%||1.22x|
|Johnston and Murphy||0.25%||1.03x|
As seen below, the highest indexing website for the Retirees audience is cooks.com.
As seen below, the most visited Content Affinity for the Retirees audience is Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations).
|Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations)||2.09%||34.75x|
|Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet)||1.43%||30.72x|
|As Seen On TV Products||0.19%||28.01x|
|Assorted Topics (Software Integration, Scrabble, Word Games, Pbs)||0.40%||27.77x|
|ISPs & Local Services||0.13%||27.48x|
|Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews)||2.98%||27.07x|
|Assorted Topics (Web Hosting, Fiction Storytelling, Research)||0.39%||27.03x|