Explore the Ride Share Drivers Audience
Below you'll find more information about the Ride Share Drivers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Ride Share Drivers audience.
INTERESTS
The Ride Share Drivers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ride Share Drivers audience is Career Focused Individuals.
| Interest | Composition | Index |
| Career Focused Individuals | 31.71% | 23.38x |
| Job Seekers | 30.06% | 22.23x |
| Online Legal Document Service Researchers | 33.83% | 21.85x |
| Gift Card Researchers | 28.78% | 21.65x |
| Gift Givers | 32.32% | 21.63x |
| Orlando Activities Researchers | 24.97% | 21.19x |
| San Diego Activities Researchers | 29.15% | 21.11x |
| Legal Help Seekers | 32.46% | 20.92x |
| Restaurant Researchers | 27.95% | 20.85x |
| Work Comes First Travelers | 30.61% | 20.80x |
Composition Percentage:
The overlap percentage between the Ride Share Drivers audience and the Interest attribute.
Index: A comparison of the Ride Share Drivers audience to the internet population.
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APPAREL RETAILERS
The Ride Share Drivers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ride Share Drivers audience is Banana Republic.
| Location | Composition | Index |
| Banana Republic | 0.01% | 1.76x |
| Victoria's Secret | 0.02% | 1.52x |
| Dressbarn | 0.01% | 1.45x |
| Old Navy | 0.02% | 1.40x |
| Chicos | 0.01% | 1.36x |
| Lane Bryant | 0.01% | 1.36x |
| Journeys | 0.01% | 1.19x |
| Maurices | 0.02% | 1.11x |
| Carhartt | 0.15% | 1.02x |
| Mens Wearhouse | 0.01% | 0.93x |
Composition Percentage:
The overlap percentage between the Ride Share Drivers audience and the Location attribute.
Index: A comparison of the Ride Share Drivers audience to the internet population.
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WEBSITES
The Ride Share Drivers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Ride Share Drivers audience is visitphoenix.com.
| Website | Composition | Index |
| visitphoenix.com | 2.17% | 38.24x |
| bannerhealth.com | 3.13% | 32.96x |
| eastvalleytribune.com | 1.04% | 31.97x |
| taxifarefinder.com | 2.89% | 29.83x |
| afw.com | 2.18% | 27.85x |
| chimebank.com | 1.39% | 25.35x |
| alaskaair.com | 1.48% | 24.98x |
| southwestaircommunity.com | 1.81% | 24.01x |
| creditcards.com | 2.10% | 23.65x |
| ticketweb.com | 1.42% | 23.17x |
Composition Percentage:
The overlap percentage between the Ride Share Drivers audience and the Web attribute.
Index: A comparison of the Ride Share Drivers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ride Share Drivers audience is Southern California Cluster.
| Content Affinity | Composition | Index |
| Southern California Cluster | 0.21% | 21.76x |
| Environmentally Friendly Cars | 0.03% | 21.57x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.07% | 20.07x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.10% | 18.88x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.43% | 16.53x |
| Apartment & Community Real Estate Researchers | 0.11% | 16.38x |
| Southern California Tourism | 1.05% | 16.04x |
| Survey Websites | 0.03% | 14.91x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 1.39% | 14.66x |
| Colorado Snow | 1.49% | 14.35x |
Composition Percentage:
The overlap percentage between the Ride Share Drivers audience and the Content Affinity attribute.
Index: A comparison of the Ride Share Drivers audience to the internet population.
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DEMOGRAPHICS
The Ride Share Drivers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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