Explore the Rodeo Enthusiasts Audience
Below you'll find more information about the Rodeo Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Rodeo Enthusiasts audience.
INTERESTS
The Rodeo Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Rodeo Enthusiasts audience is Tahoe Skiers and Snowboarders.
| Interest | Composition | Index |
| Tahoe Skiers and Snowboarders | 30.43% | 15.17x |
| Denver Trip Planners | 27.55% | 14.33x |
| Montana and Idaho Trip Planners | 25.38% | 13.41x |
| Rapid City Trip Planners | 19.71% | 13.10x |
| Santa Cruz Trip Planners | 25.51% | 12.74x |
| Aspen Trip Planners | 19.99% | 12.65x |
| Las Vegas Hotel Researchers | 21.84% | 12.50x |
| Speedway Event Enthusiasts | 22.76% | 12.39x |
| Cattle Industry New Readers | 19.78% | 12.32x |
| Colorado Skiers and Snowboarders | 23.52% | 12.21x |
Composition Percentage:
The overlap percentage between the Rodeo Enthusiasts audience and the Interest attribute.
Index: A comparison of the Rodeo Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Rodeo Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Rodeo Enthusiasts audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.03% | 2.15x |
| The North Face | 0.03% | 1.49x |
| Carhartt | 0.31% | 1.42x |
| Joe's Jeans | 0.01% | 1.42x |
| Calvin Klein | 0.01% | 1.19x |
| Gymboree | 0.03% | 1.18x |
| Coach | 0.07% | 1.16x |
| Patagonia | 0.01% | 1.13x |
| REI | 0.02% | 1.09x |
| Forever 21 | 0.04% | 1.09x |
Composition Percentage:
The overlap percentage between the Rodeo Enthusiasts audience and the Location attribute.
Index: A comparison of the Rodeo Enthusiasts audience to the internet population.
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WEBSITES
The Rodeo Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Rodeo Enthusiasts audience is cheyenne.org.
| Website | Composition | Index |
| cheyenne.org | 1.27% | 102.01x |
| rfdtv.com | 1.12% | 89.97x |
| pbr.com | 4.80% | 79.67x |
| washoecounty.us | 2.82% | 74.98x |
| thecalifornian.com | 1.90% | 72.40x |
| grandsierraresort.com | 3.32% | 69.79x |
| murdochs.com | 1.23% | 67.74x |
| kion546.com | 5.62% | 63.95x |
| aqha.com | 2.92% | 63.28x |
| colorado.com | 1.33% | 61.56x |
Composition Percentage:
The overlap percentage between the Rodeo Enthusiasts audience and the Web attribute.
Index: A comparison of the Rodeo Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Rodeo Enthusiasts audience is Tahoe & Reno Tourism.
| Content Affinity | Composition | Index |
| Tahoe & Reno Tourism | 9.39% | 24.23x |
| Colorado Snow | 6.75% | 16.71x |
| Colorado Cluster | 7.41% | 14.30x |
| Equestrian Cluster | 7.38% | 13.95x |
| San Francisco Tourism | 2.80% | 13.42x |
| Farming & Agriculture | 2.67% | 13.21x |
| Assorted Topics #11406 (Animals, Clothing, Events, Education) | 0.06% | 12.14x |
| National Parks | 3.49% | 11.76x |
| Rural Living | 0.15% | 10.35x |
| Southern California Cluster | 1.36% | 9.29x |
Composition Percentage:
The overlap percentage between the Rodeo Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Rodeo Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Rodeo Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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