Dstillery Audiences

RODEO ENTHUSIASTS

Audience Size: 3.4 Million Devices

Explore the Rodeo Enthusiasts Audience

Below you'll find more information about the Rodeo Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Rodeo Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Rodeo Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rodeo Enthusiasts audience is Tahoe Skiers and Snowboarders.

Interest Composition Index
Tahoe Skiers and Snowboarders 30.21% 13.85x
Denver Trip Planners 27.64% 13.44x
Montana and Idaho Trip Planners 25.60% 12.28x
Rapid City Trip Planners 19.84% 12.10x
Aspen Trip Planners 19.48% 11.85x
Colorado Skiers and Snowboarders 23.22% 11.51x
Speedway Event Enthusiasts 20.13% 11.38x
Camping Enthusiasts 21.02% 11.11x
Wyoming Cowboys Fans 17.64% 10.69x
Reusable Drinkware Shoppers 21.43% 10.63x
Composition Percentage: The overlap percentage between the Rodeo Enthusiasts audience and the Interest attribute.
Index: A comparison of the Rodeo Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rodeo Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rodeo Enthusiasts audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.02% 1.81x
Patagonia 0.01% 1.56x
Carhartt 0.29% 1.50x
The North Face 0.03% 1.48x
Forever 21 0.04% 1.24x
Chicos 0.05% 1.12x
Columbia 0.01% 1.06x
Gymboree 0.03% 1.06x
Tommy Bahama 0.02% 0.99x
Charlotte Russe 0.02% 0.90x
Composition Percentage: The overlap percentage between the Rodeo Enthusiasts audience and the Location attribute.
Index: A comparison of the Rodeo Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rodeo Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rodeo Enthusiasts audience is ktvn.com.

Website Composition Index
ktvn.com 4.48% 45.79x
kolotv.com 4.53% 45.11x
denver.org 5.02% 34.49x
afw.com 3.53% 33.76x
equinenow.com 4.05% 33.45x
rgj.com 6.72% 32.76x
coloradoan.com 6.55% 29.37x
trib.com 2.85% 29.10x
koaa.com 3.00% 27.55x
cpr.org 3.36% 27.22x
Composition Percentage: The overlap percentage between the Rodeo Enthusiasts audience and the Web attribute.
Index: A comparison of the Rodeo Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rodeo Enthusiasts audience is Tahoe & Reno Tourism.

Content Affinity Composition Index
Tahoe & Reno Tourism 9.18% 24.03x
Colorado Snow 7.21% 16.72x
Colorado Cluster 7.59% 14.78x
Equestrian Cluster 7.59% 13.54x
San Francisco Tourism 2.96% 12.71x
Farming & Agriculture 2.78% 12.70x
Assorted Topics #11406 (Animals, Clothing, Events, Education) 0.06% 11.72x
National Parks 3.69% 11.38x
Rural Living 0.16% 9.31x
Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) 5.09% 8.76x
Composition Percentage: The overlap percentage between the Rodeo Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Rodeo Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rodeo Enthusiasts audience resonates most for the following age and income brackets.
Age
65+
Income
$150,000-$249,999