Dstillery Audiences

ROMANTICS

Audience Size: 4.6 Million Devices

Explore the Romantics Audience

Below you'll find more information about the Romantics audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Romantics audience.

Dstillery Crafted Audiences

INTERESTS

The Romantics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Romantics audience is Online Daters.

Interest Composition Index
Online Daters 40.90% 27.77x
Astrology Enthusiasts 39.43% 27.36x
Adult Acne Sufferers 32.25% 23.20x
Teen Content Readers 33.75% 22.65x
Senior Caregivers 33.03% 20.87x
Condom Shoppers 29.85% 20.87x
Pregnancy Resources Researchers 31.11% 20.86x
Bodybuilding Enthusiasts 27.79% 20.65x
Natural and Holistic Health Researchers 28.12% 20.52x
Women's Fashion Magazine Readers 24.97% 20.16x
Composition Percentage: The overlap percentage between the Romantics audience and the Interest attribute.
Index: A comparison of the Romantics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Romantics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Romantics audience is Zumiez.

Location Composition Index
Zumiez 0.06% 1.27x
American Apparel 0.02% 1.27x
Armani 0.02% 1.27x
Eddie Bauer 0.02% 1.26x
Zara 0.02% 1.26x
Urban Outfitters 0.03% 1.25x
Kate Spade 0.02% 1.24x
Hollister 0.04% 1.23x
Aeropostale 0.05% 1.22x
Uniqlo 0.01% 1.22x
Composition Percentage: The overlap percentage between the Romantics audience and the Location attribute.
Index: A comparison of the Romantics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Romantics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Romantics audience is keen.com.

Website Composition Index
keen.com 1.81% 47.02x
vixendaily.com 5.28% 44.99x
enkirelations.com 3.66% 42.83x
anewmode.com 5.28% 41.64x
lovepanky.com 8.23% 40.52x
eharmony.com 1.92% 38.71x
divorcedmoms.com 1.09% 36.19x
youqueen.com 1.37% 35.08x
gurl.com 3.28% 32.98x
luvze.com 9.68% 32.15x
Composition Percentage: The overlap percentage between the Romantics audience and the Web attribute.
Index: A comparison of the Romantics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Romantics audience is Dating & Relationships.

Content Affinity Composition Index
Dating & Relationships 21.10% 21.32x
Assorted Topics (Television, Origami, Men's Health) 0.99% 18.11x
Psychics & Horoscopes 15.72% 15.31x
Reproductive Health 1.98% 15.23x
Numerology & Astrology 4.69% 14.58x
Jokes & Riddles 2.11% 14.51x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.32% 14.46x
Beach & Intimate Wear 0.44% 12.66x
Parenting & Nutrition 0.02% 12.27x
Dermatology 2.13% 12.22x
Composition Percentage: The overlap percentage between the Romantics audience and the Content Affinity attribute.
Index: A comparison of the Romantics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Romantics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female