Dstillery Audiences

ROMANTICS

Audience Size: 3.7 Million Devices

Explore the Romantics Audience

Below you'll find more information about the Romantics audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Romantics audience.

Dstillery Crafted Audiences

INTERESTS

The Romantics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Romantics audience is Online Daters.

Interest Composition Index
Online Daters 44.57% 20.14x
Astrology Enthusiasts 37.70% 16.61x
Adult Acne Sufferers 35.72% 16.17x
Bodybuilding Enthusiasts 32.07% 14.71x
Senior Caregivers 36.09% 14.42x
Condom Shoppers 30.04% 14.35x
Sleep Disorder Researchers 33.00% 13.98x
Women's Fashion Magazine Readers 20.77% 13.95x
Women's Fitness Enthusiasts 20.66% 13.53x
Divorcees 28.66% 13.49x
Composition Percentage: The overlap percentage between the Romantics audience and the Interest attribute.
Index: A comparison of the Romantics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Romantics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Romantics audience is American Apparel.

Location Composition Index
American Apparel 0.04% 1.46x
Express Outlets 0.00% 1.25x
Club Monaco 0.01% 1.25x
Banana Republic 0.05% 1.20x
Zara 0.03% 1.18x
Urban Outfitters 0.05% 1.18x
Columbia 0.01% 1.16x
Ralph Lauren 0.01% 1.14x
Uniqlo 0.02% 1.14x
Abercrombie & Fitch 0.02% 1.13x
Composition Percentage: The overlap percentage between the Romantics audience and the Location attribute.
Index: A comparison of the Romantics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Romantics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Romantics audience is sasstrology.com.

Website Composition Index
sasstrology.com 0.15% 83.68x
kasamba.com 1.39% 77.68x
torontosnumber1datedoctor.com 0.25% 70.69x
horoscopecompatibility.com 0.38% 70.42x
dxpnet.com 0.53% 69.74x
whatdomenreallythink.com 0.97% 68.11x
lovepanky.com 2.35% 67.05x
ask-oracle.com 0.24% 66.44x
thedatingtruth.com 0.27% 65.97x
mydearvalentine.com 0.31% 64.90x
Composition Percentage: The overlap percentage between the Romantics audience and the Web attribute.
Index: A comparison of the Romantics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Romantics audience is Dating & Relationships.

Content Affinity Composition Index
Dating & Relationships 31.60% 18.34x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.28% 13.56x
Psychics & Horoscopes 17.82% 13.52x
Hipster Clothing 1.05% 13.04x
Reproductive Health 7.38% 12.90x
Numerology & Astrology 5.61% 12.84x
Jokes & Riddles 3.48% 12.54x
Assorted Topics #11259 (Vacation, Travel, Automotive Entertainment, Diet) 1.42% 12.41x
Mysticism 0.25% 12.27x
Beach & Intimate Wear 1.77% 11.05x
Composition Percentage: The overlap percentage between the Romantics audience and the Content Affinity attribute.
Index: A comparison of the Romantics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Romantics audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000