Explore the Romantics Audience
Below you'll find more information about the Romantics audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Romantics audience.
INTERESTS
The Romantics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Romantics audience is Online Daters.
| Interest | Composition | Index |
| Online Daters | 40.90% | 27.77x |
| Astrology Enthusiasts | 39.43% | 27.36x |
| Adult Acne Sufferers | 32.25% | 23.20x |
| Teen Content Readers | 33.75% | 22.65x |
| Senior Caregivers | 33.03% | 20.87x |
| Condom Shoppers | 29.85% | 20.87x |
| Pregnancy Resources Researchers | 31.11% | 20.86x |
| Bodybuilding Enthusiasts | 27.79% | 20.65x |
| Natural and Holistic Health Researchers | 28.12% | 20.52x |
| Women's Fashion Magazine Readers | 24.97% | 20.16x |
Composition Percentage:
The overlap percentage between the Romantics audience and the Interest attribute.
Index: A comparison of the Romantics audience to the internet population.
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APPAREL RETAILERS
The Romantics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Romantics audience is Zumiez.
| Location | Composition | Index |
| Zumiez | 0.06% | 1.27x |
| American Apparel | 0.02% | 1.27x |
| Armani | 0.02% | 1.27x |
| Eddie Bauer | 0.02% | 1.26x |
| Zara | 0.02% | 1.26x |
| Urban Outfitters | 0.03% | 1.25x |
| Kate Spade | 0.02% | 1.24x |
| Hollister | 0.04% | 1.23x |
| Aeropostale | 0.05% | 1.22x |
| Uniqlo | 0.01% | 1.22x |
Composition Percentage:
The overlap percentage between the Romantics audience and the Location attribute.
Index: A comparison of the Romantics audience to the internet population.
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WEBSITES
The Romantics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Romantics audience is keen.com.
| Website | Composition | Index |
| keen.com | 1.81% | 47.02x |
| vixendaily.com | 5.28% | 44.99x |
| enkirelations.com | 3.66% | 42.83x |
| anewmode.com | 5.28% | 41.64x |
| lovepanky.com | 8.23% | 40.52x |
| eharmony.com | 1.92% | 38.71x |
| divorcedmoms.com | 1.09% | 36.19x |
| youqueen.com | 1.37% | 35.08x |
| gurl.com | 3.28% | 32.98x |
| luvze.com | 9.68% | 32.15x |
Composition Percentage:
The overlap percentage between the Romantics audience and the Web attribute.
Index: A comparison of the Romantics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Romantics audience is Dating & Relationships.
| Content Affinity | Composition | Index |
| Dating & Relationships | 21.10% | 21.32x |
| Assorted Topics (Television, Origami, Men's Health) | 0.99% | 18.11x |
| Psychics & Horoscopes | 15.72% | 15.31x |
| Reproductive Health | 1.98% | 15.23x |
| Numerology & Astrology | 4.69% | 14.58x |
| Jokes & Riddles | 2.11% | 14.51x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.32% | 14.46x |
| Beach & Intimate Wear | 0.44% | 12.66x |
| Parenting & Nutrition | 0.02% | 12.27x |
| Dermatology | 2.13% | 12.22x |
Composition Percentage:
The overlap percentage between the Romantics audience and the Content Affinity attribute.
Index: A comparison of the Romantics audience to the internet population.
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DEMOGRAPHICS
The Romantics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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