Dstillery Audiences

ROME TRIP PLANNERS

Audience Size: 3.3 Million Devices

Explore the Rome Trip Planners Audience

Below you'll find more information about the Rome Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Rome Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Rome Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rome Trip Planners audience is Travel Book Readers.

Interest Composition Index
Travel Book Readers 28.68% 22.50x
Nature and Outdoors Book Readers 24.89% 20.63x
Netherlands Trip Planners 30.16% 20.10x
Italy Trip Planners 29.61% 19.41x
History Buffs 27.82% 19.21x
Poetry Readers 29.49% 19.02x
Medieval History Enthusiasts 25.03% 18.92x
Online Grammar Tool Users 25.15% 18.81x
Lyrics Researchers 26.21% 18.81x
Mens Business Clothes Shoppers 25.54% 18.80x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Interest attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rome Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rome Trip Planners audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.51x
Lane Bryant 0.01% 1.36x
Old Navy 0.02% 1.36x
Chicos 0.01% 1.32x
Maurices 0.02% 1.26x
Journeys 0.01% 1.12x
Carhartt 0.15% 1.06x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Location attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rome Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rome Trip Planners audience is eataly.com.

Website Composition Index
eataly.com 1.37% 22.83x
totalwine.com 3.94% 20.02x
indifferentlanguages.com 1.08% 18.54x
theparisreview.org 1.58% 18.16x
oxforddictionaries.com 1.19% 17.98x
greatvaluevacations.com 1.04% 17.31x
italki.com 1.25% 17.19x
alltrails.com 1.23% 16.66x
movie-locations.com 1.12% 16.48x
catholic.com 1.73% 16.34x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Web attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rome Trip Planners audience is London Tourism.

Content Affinity Composition Index
London Tourism 0.07% 20.28x
European Museums, Restaurants & Events 1.55% 18.43x
Foreign Language Education 0.90% 13.66x
Wine, Liquor & Mixology 10.45% 12.34x
Art News & Products 0.59% 12.11x
Men's Dress Shirt Shopping 0.36% 12.00x
Memes & Comedy 0.15% 12.00x
Writing & Publishing 1.27% 11.98x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.61% 11.90x
Italy Cluster 0.33% 11.85x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rome Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female