Dstillery Audiences

ROME TRIP PLANNERS

Audience Size: 2.4 Million Devices

Explore the Rome Trip Planners Audience

Below you'll find more information about the Rome Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Rome Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Rome Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rome Trip Planners audience is Netherlands Trip Planners.

Interest Composition Index
Netherlands Trip Planners 32.61% 34.77x
Travel Book Readers 29.17% 34.53x
Craft Spirits Enthusiasts 24.68% 31.11x
Nashville Activity Researchers 24.23% 30.35x
Nature and Outdoors Book Readers 23.90% 29.26x
Wine Lovers 23.17% 28.94x
Discount Flight Searchers 24.84% 28.92x
Home Custom Bedroom Decorators 22.42% 28.80x
Custom Home Lighting Shoppers 22.48% 28.65x
Poetry Readers 28.33% 28.59x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Interest attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rome Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rome Trip Planners audience is Everlane.

Location Composition Index
Everlane 0.02% 2.70x
Supreme 0.03% 2.39x
Bonobos 0.13% 1.98x
Intermix 0.02% 1.83x
Jos A. Bank Clothiers 0.50% 1.58x
Club Monaco 0.03% 1.54x
American Apparel 0.07% 1.54x
REI 0.03% 1.54x
Johnston and Murphy 0.22% 1.46x
Lululemon 0.09% 1.46x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Location attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rome Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rome Trip Planners audience is italymagazine.com.

Website Composition Index
italymagazine.com 1.79% 49.61x
visitflorence.com 1.91% 40.91x
discovertuscany.com 1.43% 34.09x
thepointsguy.com 1.11% 30.20x
viator.com 4.68% 25.11x
crystalinks.com 1.62% 24.99x
plannedparenthood.org 1.17% 24.35x
transparent.com 1.22% 24.03x
drinksmixer.com 3.23% 23.55x
likealocalguide.com 1.17% 23.18x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Web attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rome Trip Planners audience is European Museums, Restaurants & Events.

Content Affinity Composition Index
European Museums, Restaurants & Events 5.60% 24.30x
London Tourism 0.53% 22.58x
Home Décor, Furniture, & Decorating 0.05% 21.54x
England Tourism 0.09% 17.89x
London Tourism & Events 0.43% 17.30x
International Travel 1.03% 16.83x
Washington D.C. Hotels 0.02% 16.56x
Wine, Liquor & Mixology 15.81% 15.69x
Italy Cluster 0.30% 15.11x
Scotland Travel 0.35% 14.83x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rome Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female