Dstillery Audiences

ROME TRIP PLANNERS

Audience Size: 2.9 Million Devices

Explore the Rome Trip Planners Audience

Below you'll find more information about the Rome Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Rome Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Rome Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rome Trip Planners audience is Netherlands Trip Planners.

Interest Composition Index
Netherlands Trip Planners 32.75% 19.69x
Travel Book Readers 30.02% 18.71x
Discount Flight Searchers 23.20% 16.47x
Nature and Outdoors Book Readers 25.44% 16.02x
Study Abroad Researchers 29.19% 15.98x
Joint Pain Health Care Professionals 25.80% 15.97x
Readers of Greek Content 28.58% 15.95x
China Trip Planners 31.00% 15.90x
Supermarket Shoppers 29.73% 15.88x
Spain Trip Planners 27.76% 15.81x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Interest attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rome Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rome Trip Planners audience is Hugo Boss.

Location Composition Index
Hugo Boss 0.03% 1.62x
Urban Outfitters 0.06% 1.49x
Madewell 0.02% 1.49x
Supreme 0.01% 1.44x
Club Monaco 0.01% 1.43x
Zara 0.03% 1.35x
LOFT 0.05% 1.35x
J. Crew 0.05% 1.34x
American Apparel 0.04% 1.33x
Free People 0.02% 1.32x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Location attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rome Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rome Trip Planners audience is visitflorence.com.

Website Composition Index
visitflorence.com 1.69% 62.90x
italymagazine.com 2.49% 58.14x
discovertuscany.com 1.28% 52.05x
thepointsguy.com 1.81% 40.34x
commisceo-global.com 1.16% 38.86x
thisamericanlife.org 1.09% 37.52x
icelandair.us 1.05% 34.55x
likealocalguide.com 1.20% 34.24x
transparent.com 1.09% 33.12x
poetryfoundation.org 1.62% 32.80x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Web attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rome Trip Planners audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.10% 19.99x
European Museums, Restaurants & Events 6.43% 19.44x
London Tourism 0.77% 15.94x
Local & Travel England - East Midlands 0.24% 14.74x
London Tourism & Events 0.48% 14.00x
England Tourism 0.11% 13.50x
Scotland Travel 0.44% 13.22x
Italy Cluster 0.27% 12.06x
Alt Religion 1.67% 11.88x
Wine, Liquor & Mixology 16.12% 11.78x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rome Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male