Dstillery Audiences

ROME TRIP PLANNERS

Audience Size: 3.8 Million Devices

Explore the Rome Trip Planners Audience

Below you'll find more information about the Rome Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Rome Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Rome Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rome Trip Planners audience is Travel Book Readers.

Interest Composition Index
Travel Book Readers 34.47% 27.69x
Netherlands Trip Planners 35.17% 27.34x
Italy Trip Planners 34.40% 26.20x
Nature and Outdoors Book Readers 29.06% 24.70x
Nashville Activity Researchers 27.27% 24.34x
Craft Spirits Enthusiasts 27.72% 24.21x
Home Custom Bedroom Decorators 25.67% 24.11x
Custom Home Lighting Shoppers 25.67% 24.07x
Tutoring Resources Researchers 30.32% 23.91x
Poetry Readers 33.20% 23.47x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Interest attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rome Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rome Trip Planners audience is Intermix.

Location Composition Index
Intermix 0.01% 2.12x
Patagonia 0.01% 1.89x
Bonobos 0.03% 1.80x
American Apparel 0.04% 1.77x
Urban Outfitters 0.05% 1.52x
Uniqlo 0.02% 1.50x
Armani 0.03% 1.50x
J. Crew 0.03% 1.48x
REI 0.02% 1.42x
Lululemon 0.05% 1.41x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Location attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rome Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rome Trip Planners audience is visitflorence.com.

Website Composition Index
visitflorence.com 1.21% 41.24x
viator.com 2.49% 30.90x
lyricstranslate.com 1.68% 26.03x
allaboutbirds.org 1.19% 25.19x
keen.com 1.16% 24.94x
klwines.com 1.08% 24.78x
decanter.com 1.06% 24.53x
freetoursbyfoot.com 2.41% 23.37x
drinksmixer.com 1.58% 22.89x
pewresearch.org 1.42% 22.65x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Web attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rome Trip Planners audience is European Museums, Restaurants & Events.

Content Affinity Composition Index
European Museums, Restaurants & Events 3.09% 19.39x
London Tourism 0.23% 19.16x
England Tourism 0.05% 15.75x
Home Décor, Furniture, & Decorating 0.02% 14.66x
Wine, Liquor & Mixology 10.63% 14.38x
London Tourism & Events 0.24% 14.12x
International Travel 0.61% 12.35x
Sports - Skiing, Snowboarding 0.02% 12.26x
Watches & Jewelry 0.01% 12.03x
Men's Dress Shirt Shopping 0.71% 11.86x
Composition Percentage: The overlap percentage between the Rome Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Rome Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rome Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female